http://helenwilkie.com/Website-Content-Audits.html Competition for website visitors is massive and growing. When people arrive at your site, don't lose them with this stupid mistake.

1. Marketing
Professional Services:
Who are these people?
Presented by
Helen Wilkie
Helen Wilkie Marketing and
Copywriting Services
http://www.HelenWilkie.com

2. Inhuman Websites?
• I knew I needed this service
• Site claimed to offer the service I needed
• Described services, experience, bla bla bla
• But who are they?

3. About Us
• I checked their ‘About Us’ tab
• No information about them
• But they wanted information about me!
• They belong in the junk file

4. Online competition is
too big for this
• Competition for attention is massive and growing
• If people are finding your site you need to connect
with them
• I assumed these people were hiding on purpose
and left

5. Most People Too
Close to See
• Most people are too close to their websites to see
where they could be improved
• Website content audit could be the answer
• http://helenwilkie.com/Website-Content-Audits.html
• At least make sure your website reflects your
human presence

6. For more ideas to market
your professional services, visit
http://www.HelenWilkie.com