Led their UX/IA efforts through the design, implementation and maintenance of a leading-edge website, combining social interactivity with e-commerce conversion using Google Analytics, Omnigraffle, User A/B testing, WordPress, Woocommerce, Php, Html5/CSS4, Javascript, MySQL, Adobe Suite, Microsoft Office, Google Docs, Hubspot, Shopify, Salesforce.com, Tableau. Generated new sales business relationships with influencers and brands such as Vitaly Design, Zanerobe, Sociality, Six Streets, Kit and Ace, and Mutton Head. Resulted in 3000+ active sessions, 11,000 active users and an average conversion time of 120 sec. within the 1st month of operation.

2. 1To Create An All
Encompassing Collabora4ve
Community Of Digital Media
Influencers To Showcase
Their Work Globally.
TASK

3. 3

4. 2To Generate New Sales
Business Rela4onships With
Influencers And Brands Such
As Vitaly Design, Zanerobe,
Sociality, Six Streets, Kit
And Ace, And MuNon Head.
PLANNING

5. User Flow
2

6. 3Through The Use Of Tools
Such As: Google Analy4cs,
Omnigraffle, User A/B
Tes4ng, Wordpress,
Woocommerce, Php, Html5/
Css4, Javascript, Adobe
Suite, Shopify, Tableau.
DEVELOPMENT

7. FANCY
DESIGNED BY ALISA BENEDETTI
MOD
DESIGNED BY NICK HUBLEY
MIX
DESIGNED BY JAKE COLLEY
BLOCK
DESIGNED BY MATT FRENCH
Brand
3The Idea Was Not To Create An Online
Brand Around One Person Or Product,
But To Bring Together Multiple Aspects
Of Art And Design And Create A Thriving
Marketplace To Inspire Creation And
Collaboration.

8. Collaborative Future
3Promoting Creativity And Providing A Medium For
Artists To Express Themselves And Showcase Their
Work. From Clothing And Accessory Design To A
Variety Of Artistic Prints, The Products And
Contributors Were Constantly Growing And
Evolving.

9. “You Don’t Want
Everyone To See A Piece
Of Content. You Want
The People Who Are
Really Excited About The
Content To See It.”
RISK & REWARD
Influencer Rewards
3
Jonah Peretti
Founder of BuzzFeed and Huffington Post

10. 4 Resulted In 3000+ Ac4ve
Sessions, 11,000 Ac4ve
Users And An Average
Conversion Time Of 120
Sec. Within The 1st Month
Of Opera4on.
RESULTS

12. Studied And Gathered
Informa4on From
Customer Segments/
Compe44on
USER RESEARCH
1
Allowed For Various
Influencers To Gather
Comments From Key
Community Leaders
USER COLLAB
3
Created A Mock Plan To
Discuss Key Features
With Stakeholders
PRODUCT
ASSESSMENT
2
Project Timeline
5

13. Ini4al Design With
Shopify. Then Switched
To Woocommerce
INITIAL DESIGN
4
6
Created A User Flow
And Various Wireframes
INITIAL
CONCEPT
5
Through User Accounts
The Influencers Were
Able To Demo, Test, And
Offer Opinions.
USER TESTING
Project Timeline
5
LAUNCH