This document outlines Nischala Murthy Kaushik's journey as a blogger since 2010. It discusses why blogging is important for personal branding, professional networking, learning and sharing. The document provides tips for getting started with blogging, including figuring out your motivation, identifying topics, having a plan, and being consistent. It also offers advice on building an audience, guest blogging, engagement, experimentation, and finding your unique voice to achieve blogging success.

1. Get Set Go on Blogging
By Nischala Murthy Kaushik
Nov 2017

2. Agenda
1) My Blogging Journey
2) Why is blogging important?
3) How to get started?
4) Secret Sauce for Blogging Success
5) Tips,Tricks and Best Practices

3. My Blogging Journey

4. 20102010
• Started blog
20132013
• Nischala’s Blog-o-
Rendezvous
• Byline : Famous
Bloggers, ProBlogger
• Theme :WomenAtWork
20162016
TEDxTalk
• Byline :YourStory
• Award : Best Indian Blogs,
India’s Rising Star
• Speaker : B-school, Events
• Blogging exile
20112011
• Byline : 12Most.com
1st Viral post
20122012
Twitterati
• Nischala’s Blog-o-Rendezvous
• Award :Top 20 Bloggers in
India
• Byline : Famous Bloggers,
ProBlogger
20172017
• Byline : FE
• Theme : Leadership
• Book
• Columns
India’s Top
Content100
20152015
• Byline : Huffpost, ET,
Newscred, Marketo, PaulWriter
• Award :Top Marketing Blogs in
India
• Speaker : B-school, Events
Newspaper Feature
20142014
Twitterati
• Nischala’s Blog-
o-Rendezvous
• Theme :
Marketing

5. Why is blogging important?

6. Why is blogging important?
▪ Personal Brand
▪ Opens new opportunities
▪ Professional Networking
▪ Learning
▪ Sharing
▪ Compels you to think
▪ Improves reading and writing skills
▪ Self Discipline andTime management

7. How to get started?

8. Getting Started
▪ Figure your “WHY”
▪ Identify 2 or 3 themes / topics
▪ Have a plan
▪ Be creative and experiment to find your
spot
▪ Understand the process
▪ Give it 6 to 12 months to yield results

9. Secret Sauce for Blogging Success

10. Secret Sauce
▪ Be consistent
▪ Build your advocacy group [online /
offline]
▪ Guest Blog – Get invited and Invite others
▪ Blog Engagement
▪ Experiment : Be creative
▪ Let your voice and words shine – Find that
unique spot

11. Tips,Tricks and Best Practices

13. ThankYou for your time