Web marketing helps you create a relationship. And one of the best ways to build relationships is through blogging. Blogs are web-based log of entries about a particular subject or topic. Though blogs mainly include text, it can also include videos, pictures and audio.

1. WHY BLOGGING IS IMPORTANT
FOR YOUR BRAND

2. Web marketing helps you create a relationship.
And one of the best ways to build relationships is
through blogging. Blogs are web-based log of
entries about a particular subject or topic. Though
blogs mainly include text, it can also include
videos, pictures and audio.

3. Blogging is important for businesses today
• To build trust among your audience by bridging
the gap between you and your prospects
• To engage with prospects online through
feedback, comments and questions
• To get better search engine rankings on the web
through quality content

4. Blogging helps in boosting a company’s credibility,
visibility and salability. So before you start
blogging you need to
• Undertake intense research to understand what
your audience wants to read
• Zero in on a theme to base your blog on
• Write interesting, authentic and valuable
content
• Integrate your blog in to your website
• Design and personalize your blog to give it a
professional look
• Update your blog everyday with fresh content

5. • Announce your blog launch through a press
release
• Invite other bloggers to guest write a blog
• Include pictures, videos and audio wherever
possible to build readership
• Include links to your website or other relevant
sites
• Encourage people to leave a comment or share
your post
• Share your blog posts on other social
networking sites

6. The most important thing is to understand that
the way you deliver your message is as important
as the message itself. So why wait? Pick up a topic
and start blogging your way to marketing success.

7. From Lead Tracking to creating sophisticated Marketing Materials to Social
Media Exposure to better Search Engine Rankings, Newplans takes care of all
your marketing needs in just 5 simple steps. With ready-to-use templates you
can create Listing Websites, Interactive Presentations, Virtual Tours, Flyers, E-
mails Campaigns, e-Book or Videos and share them on major social networking
sites. Not just that, marketing materials generated using Newplans.com is
automatically optimized for search engines so that your marketing material get
good web exposure and better search engine rankings.
For more information visit us at www.newplans.com or call us at 412-567-0010
x 217.