Suche senden
Hochladen
What makes your customers tick getting them from the phone to the showroom floor
•
Als DOCX, PDF herunterladen
•
1 gefällt mir
•
338 views
New Vision Sales
Folgen
Automobil
Melden
Teilen
Melden
Teilen
1 von 4
Jetzt herunterladen
Empfohlen
What every bdc needs skills not scripts
What every bdc needs skills not scripts
New Vision Sales
What’s your solution presentation2 (2) final
What’s your solution presentation2 (2) final
Jennifer Jordan
Will Someone Please Answer The Phone - 8th Digital Dealer Conference
Will Someone Please Answer The Phone - 8th Digital Dealer Conference
DMEautomotive
BDC Dealer presentation
BDC Dealer presentation
Rod Stevens
Reasons for bdc expansion evaluating core indicators
Reasons for bdc expansion evaluating core indicators
New Vision Sales
Reasons for bdc expansion evaluating core indicators
Reasons for bdc expansion evaluating core indicators
New Vision Sales
2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
Empfohlen
What every bdc needs skills not scripts
What every bdc needs skills not scripts
New Vision Sales
What’s your solution presentation2 (2) final
What’s your solution presentation2 (2) final
Jennifer Jordan
Will Someone Please Answer The Phone - 8th Digital Dealer Conference
Will Someone Please Answer The Phone - 8th Digital Dealer Conference
DMEautomotive
BDC Dealer presentation
BDC Dealer presentation
Rod Stevens
Reasons for bdc expansion evaluating core indicators
Reasons for bdc expansion evaluating core indicators
New Vision Sales
Reasons for bdc expansion evaluating core indicators
Reasons for bdc expansion evaluating core indicators
New Vision Sales
2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
amitlee9823
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
amitlee9823
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
amitlee9823
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
meghakumariji156
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
amitlee9823
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
amitlee9823
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
nirzagarg
West Bengal Factories Rules, 1958.bfpptx
West Bengal Factories Rules, 1958.bfpptx
PankajBhagat45
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
Call Girls in Nagpur High Profile Call Girls
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
amitlee9823
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
nirzagarg
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
amitlee9823
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
amitlee9823
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
gajnagarg
CELLULAR RESPIRATION. Helpful slides for
CELLULAR RESPIRATION. Helpful slides for
euphemism22
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
Hyderabad Escorts Agency
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
nirzagarg
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
amitlee9823
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Royalty Auto Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
9953056974 Low Rate Call Girls In Saket, Delhi NCR
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
Weitere ähnliche Inhalte
Kürzlich hochgeladen
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
amitlee9823
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
amitlee9823
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
amitlee9823
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
meghakumariji156
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
amitlee9823
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
amitlee9823
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
nirzagarg
West Bengal Factories Rules, 1958.bfpptx
West Bengal Factories Rules, 1958.bfpptx
PankajBhagat45
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
Call Girls in Nagpur High Profile Call Girls
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
amitlee9823
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
nirzagarg
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
amitlee9823
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
amitlee9823
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
gajnagarg
CELLULAR RESPIRATION. Helpful slides for
CELLULAR RESPIRATION. Helpful slides for
euphemism22
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
Hyderabad Escorts Agency
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
nirzagarg
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
amitlee9823
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Royalty Auto Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
9953056974 Low Rate Call Girls In Saket, Delhi NCR
Kürzlich hochgeladen
(20)
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
Top Rated Call Girls Vashi : 9920725232 We offer Beautiful and sexy Call Girl...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Majestic Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore Es...
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Panvel Call On 9920725232 With Body to body massage wit...
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
Marathi Call Girls Santacruz WhatsApp +91-9930687706, Best Service
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
Call Girls Hongasandra Just Call 👗 7737669865 👗 Top Class Call Girl Service B...
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
Vip Mumbai Call Girls Navi Mumbai Call On 9920725232 With Body to body massag...
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
Somya Surve Escorts Service Bilaspur ❣️ 7014168258 ❣️ High Cost Unlimited Har...
West Bengal Factories Rules, 1958.bfpptx
West Bengal Factories Rules, 1958.bfpptx
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
(INDIRA) Call Girl Surat Call Now 8250077686 Surat Escorts 24x7
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
➥🔝 7737669865 🔝▻ Moradabad Call-girls in Women Seeking Men 🔝Moradabad🔝 Esc...
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
➥🔝 7737669865 🔝▻ pathankot Call-girls in Women Seeking Men 🔝pathankot🔝 Esc...
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
Vip Mumbai Call Girls Mumbai Call On 9920725232 With Body to body massage wit...
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
Top Rated Call Girls Mumbai Central : 9920725232 We offer Beautiful and sexy ...
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
Just Call Vip call girls Amroha Escorts ☎️9352988975 Two shot with one girl (...
CELLULAR RESPIRATION. Helpful slides for
CELLULAR RESPIRATION. Helpful slides for
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
FARIDABAD CALL GIRL Anal shot #8168257667 BOOK Shilpa 7999/-
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
➥🔝 7737669865 🔝▻ narsinghpur Call-girls in Women Seeking Men 🔝narsinghpur🔝 ...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Top Rated Call Girls South Mumbai : 9920725232 We offer Beautiful and sexy Ca...
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Why Does My Porsche Cayenne's Exhaust Sound So Loud
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Call Girls in Patel Nagar, Delhi 💯 Call Us 🔝9953056974 🔝 Escort Service
Empfohlen
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
marketingartwork
Skeleton Culture Code
Skeleton Culture Code
Skeleton Technologies
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
Neil Kimberley
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
contently
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Albert Qian
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
Search Engine Journal
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
SpeakerHub
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Clark Boyd
Getting into the tech field. what next
Getting into the tech field. what next
Tessa Mero
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Lily Ray
How to have difficult conversations
How to have difficult conversations
Rajiv Jayarajah, MAppComm, ACC
Introduction to Data Science
Introduction to Data Science
Christy Abraham Joy
Time Management & Productivity - Best Practices
Time Management & Productivity - Best Practices
Vit Horky
The six step guide to practical project management
The six step guide to practical project management
MindGenius
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
RachelPearson36
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Applitools
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
GetSmarter
Empfohlen
(20)
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
Skeleton Culture Code
Skeleton Culture Code
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Getting into the tech field. what next
Getting into the tech field. what next
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
How to have difficult conversations
How to have difficult conversations
Introduction to Data Science
Introduction to Data Science
Time Management & Productivity - Best Practices
Time Management & Productivity - Best Practices
The six step guide to practical project management
The six step guide to practical project management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
What makes your customers tick getting them from the phone to the showroom floor
1.
New Vision Sales
Automobile Dealer Sales Training – Article SeriesWhat Makes Your Customers Tick? Getting them from the Phone to the Showroom Floor<br />To determine what motivates a customer to buy a vehicle, we first must identify the different things that make customers tick. Each customer has a hot button, but combinations of the following motivators are usually present in each customer’s decision-making process. For some, it’s the status they perceive they have by driving a certain vehicle, while theirs focus on more practical aspects of vehicles, like safety, performance or utility.<br />If you’re able to pinpoint and appeal to a customer’s hot-button issue while you have them on the phone, you are more likely to get them into the store. Before delving into the different hot-button topics car buyers are swayed by, let’s briefly cover how to simply identify the different kinds of people—Visual (Type A), Auditory (B) or Kinesthetic (C). Your odds of getting the customer in the store increase if you identify what type of person a customer is; this is accomplished by picking up on what he or she says and how they say it (tone) and responding appropriately.<br />A Visual person might say, “I can see myself driving a [type of vehicle]” and an appropriate response might be something like, “From having the opportunity to look at all of them, I can see why you would! Nice choice!”<br />An Auditory person might say, “I hear the [vehicle] is a nice car,” and a fitting response might be, “Yes, when I listen to [vehicle] owners talk about their cars, I hear how happy they are with their purchase.”<br />The Kinesthetic personality is more interested in ”just the facts” on the surface, but as we know with a Type C, it is really all about how things feel. A very effective response would be to try my Boomerang© technique and let them know why doing their homework makes such good sense. “That is why I love working with (your dealership), as your advocate, I can schedule an information day visit!”<br />Once you’ve determined whether a customer has the dominant traits of a Type A, B or C, you can better appeal to their hot-button issue(s), which could be any one or any combination of the following:<br />Status: For car buyers motivated by status, their vehicle is an extension of who they are and may contribute to a feeling of importance they derive from things like their jobs, wealth, home, etc. By validating the status a vehicle can represent, you’ll get them more excited about the prospect of a new vehicle in the driveway; etc.<br />Style: Among us, there have always been those fashion-conscious customers who simply must wear the newest style of clothes and accessories, and the same is true concerning automobiles. Similar to status, some people choose their vehicle based on how it coordinates with the image they want to portray. There is an old expression that there is “no accounting for taste,” but being aware of customers’ keenness for style persuades such people to set and keep an appointment.<br />Safety: The most important issue for some customers is the survivability of their loved ones should they be involved in a wreck. This type of customer wants high ratings for their car from organizations that do crash testing (e.g., the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety). They also desire engineering for safety and features in their vehicles such as reinforced panels, front passenger airbags and side-impact airbags. Have desktop evidence manuals because people want to know they’re right-on with their thinking. Relate to them, build rapport. We all can appreciate safety. Tell them why and your commonality grows and their fear lessons.<br />Utility: Utility is an easy desire to pinpoint, as usefulness is the key factor for the choices people make regarding vehicles. The particular tasks that customers want to accomplish drive their vehicle decisions. The soccer mom or road warrior (guilty as charged), chooses an SUV to haul kids or a week’s worth of suits. New parents tend to opt for a minivan. The practical rural resident or construction worker gets a truck. Teenagers and young adults want sporty, economical four-cylinders. The young at heart choose muscle cars and sports cars. Senior citizens tend to opt for luxurious comfort and the practicality of large, four-door sedans and crossovers.<br />Change: Some customers just get tired of the same old thing. Some simply want to experience a different type of vehicle than they had before, and some just want a newer version of the same model. A change in job or marital status could prompt the desire for a new car.<br />Pinpointing customers’ desires takes communication skills. That’s why I’m a firm believer in training on skills and not scripts. Make sure the people answering your phones and setting appointments have the skills to determine what type of customer is on the phone and pinpoint what is driving his or her purchase decisions. How are you being represented? Remember: “People don’t care how much we know until they know how much we care!”<br />Selling the sizzle doesn’t ignore significant questions, it puts the customer at ease or excited. Either way they show and sell. Especially if they see and hear the same smile in person they heard on the phone.<br />Twitter: www.twitter.com/NewVisionSalesFacebook: www.facebook.com/NewVisionSaleswww.NewVisionSales.comYouTube: www.youtube.com/user/NewVisionSalesLinkedIn: http://www.linkedin.com/in/grodean New Vision Sales Inc.1670 Hwy 160 West Suite 206Fort Mill, South Carolina 29708803-802-2124Toll Free: 866-532-2827Info@NewVisionSales.com<br />
Jetzt herunterladen