Webinar offered by Learning Solutions Strategist and Learning Stories App Product Owner, Sumedh Kasare.

1. WHAT IS GAMIFICATION
Sumedh Kasare
Learning Solutions Strategist
Product Owner Learning Stories

2. GAMIFICATION
HAS BECOME THE
CINDERELLA OF
BUZZWORDS IN
ELEARNING.
AS A RESULT…
Content IN Games
Games IN Content
BADGES
& LEADERBOARDS

3. ALL THIS
MIGHT GET
OVERWHELMINGLY
CONFUSING
TO IMPLEMENT EFFECTIVE GAMIFICATION,
IT IS IMPORTANT TO KNOW
'WHAT IS NOT GAMIFICATION?'

4. ?
Gamification in elearning is about
embedding Games in elearning
content or embedding content
inside games and require 2D or 3D
game like environments.

5. GAMIFICATION IS NOT
PLAYING GAMES
AND RANDOMLY CONSUMING
LEARNING CONTENT
IT’S ALSO NOT
CREATING
LEARNING GAMES
& GIVING CANDY POINTS
NO!

6. ?
Badges and Leaderboards are the
real motivational tools in
Gamification.

7. GAMIFICATION IS NOT
GIVING BADGES
INSTEAD OF POINTS
AND SHOWING
LEADERBOARDS INSTEAD OF
RESULT PAGES
NO!

8. GAMIFICATION IS NOT
A NEW BOTTLE TO PUT OLD
WINE OR A NEW WALLPAPER
TO
HIDE HOLES
NO!

9. ?
Gamification is NEW and will be
effective only if the target audience
is relatively young (aka
Millennials)?

10. GAMIFICATION IS NOT
NEW
NO!

11. GAMIFICATION IS NOT
ONLY FOR THE MILLENNIALS

12. CHALLENGE ACHIEVEMENT
PLEASURE
THE
GAMIFICATION
LOOP
By Gabe Zichermann
Gamification Guru

13. CHALLENGE ACHIEVEMENT
PLEASURE
CONTENT DESIGN
APPROACH
• Choice
• Context
• Size

14. ?
Gamification is about creating
Competition among individuals or
teams.

15. CHALLENGE ACHIEVEMENT
PLEASURE
CONTENT DESIGN
APPROACH
REWARD &
SOCIAL LAYER
• Real
• Meaningful
• Reputation

16. ?
Rate your engagement levels
consuming latest technologies, for
example Smartphones apps that
allow you to plan your day, or show
you weather or consuming content
on SMART TVs.

17. ?
Do you believe the Spectacular
User Experience is responsible
for user engagement with these
technologies?

18. Employee Engagement Crisis
Gallup Report, Jan 2016
Engaged 13%
87% Non Engaged
EMPLOYEE
ENGAGMENT

19. CHALLENGE ACHIEVEMENT
PLEASURE
CONTENT DESIGN
APPROACH
REWARD &
SOCIAL LAYER
• Fun
• Engaging
• Intrinsic
• Addictive
ENVIRONMENT

20. DESIGN
MAKES
THINGS

21. LAST BUT NOT LEAST!
GAMIFICATION IS
NOT A PRODUCT
BUT A STRATEGY

22. QUESTIONS?
Thank You!
Sumedh Kasare
Learning Solutions Strategist
Product Owner Learning Stories