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Thank You For Joining Us For the
       First InternMatch and
 InternInMichigan Co-Sponsored
               Webinar
Is an Intern Worth
    it For Your
    Business?
What Are We Going to Talk About?

  Whether hiring an intern makes sense
 depends on your specific project needs
  and ability to engage in the internship
                  process.

At the end of this 20 minute section you
will learn three things:
    1. Why intern recruitment is becoming
        so popular.
    2. How to determine if your office
        could benefit from an intern.
    3. How online recruitment can help
Part #1:
Internships are Everywhere
Increasing Popularity of Interns


• # of students graduating with internship
experience has increased from 8%15 years ago
 to 70% now

• This is an 8
fold increase
No Longer Just Big Business




Non-profits, government institutions and
small businesses are becoming an inc.
popular destination for top tier students
Internships and Sourcing New Talent

• 70% of students
are offered full time
positions
• 50% stay on board


Compare a 6 month internship to what you
learn about someone in a 60 minute interview
Part #2:
Determining if an Intern is
        Worth It
The New Productivity of Students…
1.   Tech Savvy (Strong with Excel, Social Media, and
     various other tools)

2.   Bring fresh viewpoints, energy and creativity

3.   Highly capable when given the right direction
Project Specific Hiring
• Think carefully about where in your business the
  intern could have the most impact.
• This could be building marketing collateral, creating a
  social media strategy, or helping to film a new homepage
  video.
• In general an internship experience is most dynamic with
  a specific project in mind.
Gabe’s Story

• Expert with Photoshop
and PPT
• Made collateral that
would typically cost
hundreds of dollars
• Shared long-term knowledge in his field
What do Interns Seek?

      Internships need to benefit the intern.

Interns seek to:
      Receive out-of-classroom learning and gain
     hands-on experience in their field or industry
      Obtain school credit
      Work under some mentors or industry
     professionals
      Participate in the organization’s overall
     mission
      Receive specific training
Evaluating Your Internship Program

  Project goals
  Specific mentor to work with
  Willing to educate
  Long term goals of the program



When an internship program is focused it
becomes efficient and incredibly valuable
Part #3
Recruiting Interns Online
What is Holding You Back From Finding
                an Intern
• Time consuming and expensive upfront commitment
   – College fairs
   – Getting approval for an internship program
   – Creating an internship description


• Finding Someone I can Trust
   – How quickly can a student get involved
   – Are they going to be the right fit?
   – I don’t want to spend all my time training


• What’s the long term value?
   – They are only here for a short stay
Taking it Online
• Access to large pool of qualified
  candidates
• Posting is quick and easy
• Ability to articulate intern skill
  requirements
• Loads of helpful resources
Creating a Great Internship Description




                      That’s it?
             Hello.
                                   candidate pool

Your Organization
Part #4
Conclusion
Tying It All Together
• Over 4 million internships take place every year with the
  majority in small and medium sized organizations.
• Interns can add tremendous impact when working on a
  specific need area where their collegiate skills allow them
  to hit the ground running
• A great internship involves a mutual exchange of skills
  and value.
   – This means assigning a mentor and scheduling weekly meetings


• If your not sure where to look, the new online
  marketplace offers an ideal resource to find the right fit
Remember


The purpose of an internship is to
provide insight and experience into
the Intern’s field of professional or
academic interest.

  If your program clearly articulates these
benefits you will attract great candidates and
 create a pipeline to growing your business

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Webinar1

  • 1. Thank You For Joining Us For the First InternMatch and InternInMichigan Co-Sponsored Webinar
  • 2. Is an Intern Worth it For Your Business?
  • 3. What Are We Going to Talk About? Whether hiring an intern makes sense depends on your specific project needs and ability to engage in the internship process. At the end of this 20 minute section you will learn three things: 1. Why intern recruitment is becoming so popular. 2. How to determine if your office could benefit from an intern. 3. How online recruitment can help
  • 5. Increasing Popularity of Interns • # of students graduating with internship experience has increased from 8%15 years ago to 70% now • This is an 8 fold increase
  • 6. No Longer Just Big Business Non-profits, government institutions and small businesses are becoming an inc. popular destination for top tier students
  • 7. Internships and Sourcing New Talent • 70% of students are offered full time positions • 50% stay on board Compare a 6 month internship to what you learn about someone in a 60 minute interview
  • 8. Part #2: Determining if an Intern is Worth It
  • 9. The New Productivity of Students… 1. Tech Savvy (Strong with Excel, Social Media, and various other tools) 2. Bring fresh viewpoints, energy and creativity 3. Highly capable when given the right direction
  • 10. Project Specific Hiring • Think carefully about where in your business the intern could have the most impact. • This could be building marketing collateral, creating a social media strategy, or helping to film a new homepage video. • In general an internship experience is most dynamic with a specific project in mind.
  • 11. Gabe’s Story • Expert with Photoshop and PPT • Made collateral that would typically cost hundreds of dollars • Shared long-term knowledge in his field
  • 12. What do Interns Seek? Internships need to benefit the intern. Interns seek to: Receive out-of-classroom learning and gain hands-on experience in their field or industry Obtain school credit Work under some mentors or industry professionals Participate in the organization’s overall mission Receive specific training
  • 13. Evaluating Your Internship Program Project goals Specific mentor to work with Willing to educate Long term goals of the program When an internship program is focused it becomes efficient and incredibly valuable
  • 15. What is Holding You Back From Finding an Intern • Time consuming and expensive upfront commitment – College fairs – Getting approval for an internship program – Creating an internship description • Finding Someone I can Trust – How quickly can a student get involved – Are they going to be the right fit? – I don’t want to spend all my time training • What’s the long term value? – They are only here for a short stay
  • 16. Taking it Online • Access to large pool of qualified candidates • Posting is quick and easy • Ability to articulate intern skill requirements • Loads of helpful resources
  • 17. Creating a Great Internship Description That’s it? Hello. candidate pool Your Organization
  • 19. Tying It All Together • Over 4 million internships take place every year with the majority in small and medium sized organizations. • Interns can add tremendous impact when working on a specific need area where their collegiate skills allow them to hit the ground running • A great internship involves a mutual exchange of skills and value. – This means assigning a mentor and scheduling weekly meetings • If your not sure where to look, the new online marketplace offers an ideal resource to find the right fit
  • 20. Remember The purpose of an internship is to provide insight and experience into the Intern’s field of professional or academic interest. If your program clearly articulates these benefits you will attract great candidates and create a pipeline to growing your business