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1. Trepidation
By Nathan Brenner

2. Purposes & Objectives
- The purpose of my magazine is too inform horror fans about all the new and
upcoming horror films releasing.
- This will entertain the target audience as they're all interested about what goes
- The other purpose of my magazine is to provide fans with information about the
film.
- The main objective of the magazine is for the target audience to be entertained
- My magazine will do this as there will be interesting interviews about the films
most gruesome or most popular scenes.
- The aim is for the magazine to be popular in North London, and eventually across

3. The Name
The name I have chosenfor my magazineis 'Trepidation'. The reason I have chosenthis
name is because it gives the reader a hint of what's inside the magazine as it gives an eerie
tone to it. It could become more popularas it's a synonym of horror whichis easyfor the
target audience to remember.

4. Mood board
- The moodboard presents various popular horror
filmsthat my targetaudience will recognize.
- The moodboard helps to attract customer
attentionas it showsthe most famous horror films
of all time.

5. Form
- Mymagazinewillbe availablemonthlyas bothanonline
copyanda printcopy.
- Therewillbe roughly80pages.
- It willcost£3.50fortheprintcopyand£3.00fortheonline
one.However,youcouldbuythemonthlysubscription
online,whichwillgiveyoueverymagazineeachmonthfor
£30.00.Youcouldalsospend£35.00toalsoreceivetheprint
copyas well.
- TheUSP ofmymagazineis thatyouhavea chanceto wina
freesubscriptionfor1 yearandreceiveallthemagazinesfor
free,justbypurchasingeitherthe£30.00or£35.00package
once.

6. Colour Scheme
- The colour scheme for my magazine will be a mix of
black and red.
- I have chosen these colours because theyconnote
well withhorror, and match well together on general.

7. Genre
The genre for my magazine will be horror. I have chosenthis genre because I enjoy
watchinghorror films and theyare a popular genre withinthe film industry. My target
audience is 18-24 as there is an 18 rating on most horror films, and this age group is most
likelyto enjoyhorror films.

8. Content
- My magazinewillbe aboutthelatesthorrornews andnew horrorfilmsreleasingsoon.
- The mostpopularand well-knownhorrorfilmwill be theimage on thefrontcoverand a double page spreadof an interviewreviewing
overthefilmand othersopinionson it.
- It is importantto havethisin themagazineas it willintriguemy targetaudienceand persuadethemto buymy magazine.
- At theend of themagazine, therewill be a few pagescomparingthedifference betweentheoldpopularhorrorfilms, and the newer
ones.
- Therewill alsobe a listof thetop10 mostviewedhorrorfilmsof all time. Therewillalsobe a few pagesadvertisingotherfilm
companies, interviewswithfamoushorroractorsand articlesaboutthefilmseitheralreadyreleasedor ones thatare coming outsoon.

9. Sketches
- This represents my magazine front cover.
- There is the main image in the middle as that’s
where the main image usually is as it catches the
readers eye.
- My title is in the middle at the top in a big bold font
to intrigue my target audience to buy the magazine.

10. Font style
- I have chosenthis font styles because it corresponds
well withhorror and matches withmy magazine.
- It is alsoa bold font which will easilyattract the
readerseye.
- This font also gives a sinistertone whichcan attract
horror fans to the magazine.

11. Resources & Personnel
Camera- Takingphotos for the magazine.
Editor - To createeffectsin the magazine.
Photoshop - To createthe moodboardfor the magazine.
Social mediateam - To promote the magazine and makeit more popular.
Writer- To writethe magazine

12. Marketing methods & Distribution
- One marketing methodI will use is to put posters up in popular places to promotethe
magazine.
- Subscriptionsto persuade people to buythe magazine.
- Socialmediaas it reachesout to a lot of people, not just your target audience.
- Advertising suchas videos and clipsonline.
- Employees to give out snippets of the magazine.

13. Competition
- FANGORIA and Empire are
the 2 main horror film
magazines which are the
main competition to my
magazine.
- I will try to get my magazine
to be as big as them
eventually .