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P-O-L-C FRAMEWORK
OF MANAGEMENT
■ A manager’s duty is to handle all the problems of
the organization creatively while it’s a quite
different that’s why a framework is made for the
principles of management to solve the problems
effectively. This framework contains 4 aspects that
are Planning, Organizing, Leading and Controlling
as it is called P-O-L-C Framework. These four
functions plays important roles while running an
organization. The P-O-L-C framework provides a very
useful way of classifying the activities managers
performs to achieve organizational goals.
Planning
■ Planning is the function of management that involves the
setting goals and determining the way to achieve those
goals. Planning is a process that starts with environmental
scanning which means that the planner must be aware of
all the critical contingencies, the organization faces in
terms of the competitors, economic condition of the
organization and the customers.
■ Planners establishes the objectives and goals of the
organization that states what Is needed to achieve those
objectives. There are some types of planning.
1. Strategic Planning:
■ It involves analyzing the competitors of the
organization as well as knowing about the
strength and weakness of the organization
and then making plans how the organization
can lead in that environment. Strategic
planning takes long frames even of many
years.
2. Tactical planning
■ This is intermediate-range (one to three years)
planning that is designed to develop relatively
specific and concrete means to implement
the strategic plan.
3. Operational planning:
■ This type of planning is generally a short term type
of planning that take less than one year and is
designed to take specific actions for the support of
tactical and strategic planning. This planning
assumes the existence of organization goals and
objectives and specifies ways to achieve them.
Organizing
■ It is the function of management that deals with the
organization the human resources for accomplishment of
their desired goals. The structure is usually represented by
an organization chart, which provides a graphic
representation of the chain of command within an
organization. Organizing at an organization level also
includes that decisions that are made to getting the work
done by making groups or making departments and
creating jobs to get the goal.
Leading
■ Leading involves taking of right decision at the right time or
use the employees according to their specialty to get the
work done in effective manner. If the managers are the
right leaders and they can encourage their subordinates by
their efforts to work properly with hard work to attain the
organizations goals.
■ A good leader motivates their co-workers and creates
family environment with them so the workers will also
show their efforts.
Controlling
■ Getting the work done in a way that the standards of the company
must not go down. Controlling has three steps.
1. Establishing performance standards.
2. comparing actual performance against standards
3. Taking corrective action when necessary.
■ The measurement of performance can be done in several ways that
depends on performance standard, include financial statement,
sales report, production results, customer satisfaction, and formal
performance appraisals. The manager should not be confused when
controlling or checking the company standards because there is no
compromise on the products standards.

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P-O-L-C Framework of Marketing

  • 2. ■ A manager’s duty is to handle all the problems of the organization creatively while it’s a quite different that’s why a framework is made for the principles of management to solve the problems effectively. This framework contains 4 aspects that are Planning, Organizing, Leading and Controlling as it is called P-O-L-C Framework. These four functions plays important roles while running an organization. The P-O-L-C framework provides a very useful way of classifying the activities managers performs to achieve organizational goals.
  • 3.
  • 4. Planning ■ Planning is the function of management that involves the setting goals and determining the way to achieve those goals. Planning is a process that starts with environmental scanning which means that the planner must be aware of all the critical contingencies, the organization faces in terms of the competitors, economic condition of the organization and the customers. ■ Planners establishes the objectives and goals of the organization that states what Is needed to achieve those objectives. There are some types of planning.
  • 5. 1. Strategic Planning: ■ It involves analyzing the competitors of the organization as well as knowing about the strength and weakness of the organization and then making plans how the organization can lead in that environment. Strategic planning takes long frames even of many years.
  • 6. 2. Tactical planning ■ This is intermediate-range (one to three years) planning that is designed to develop relatively specific and concrete means to implement the strategic plan.
  • 7. 3. Operational planning: ■ This type of planning is generally a short term type of planning that take less than one year and is designed to take specific actions for the support of tactical and strategic planning. This planning assumes the existence of organization goals and objectives and specifies ways to achieve them.
  • 8. Organizing ■ It is the function of management that deals with the organization the human resources for accomplishment of their desired goals. The structure is usually represented by an organization chart, which provides a graphic representation of the chain of command within an organization. Organizing at an organization level also includes that decisions that are made to getting the work done by making groups or making departments and creating jobs to get the goal.
  • 9. Leading ■ Leading involves taking of right decision at the right time or use the employees according to their specialty to get the work done in effective manner. If the managers are the right leaders and they can encourage their subordinates by their efforts to work properly with hard work to attain the organizations goals. ■ A good leader motivates their co-workers and creates family environment with them so the workers will also show their efforts.
  • 10. Controlling ■ Getting the work done in a way that the standards of the company must not go down. Controlling has three steps. 1. Establishing performance standards. 2. comparing actual performance against standards 3. Taking corrective action when necessary. ■ The measurement of performance can be done in several ways that depends on performance standard, include financial statement, sales report, production results, customer satisfaction, and formal performance appraisals. The manager should not be confused when controlling or checking the company standards because there is no compromise on the products standards.