Startup Stage - Business Productivity Tools - Presentation by Ferran Jover, Co-Founder & CEO of Carnovo at the NOAH Conference London 2017, Old Billingsgate on the 2nd of November 2017.

1. 1
NOAH
November 2017

2. Three Conferences, One Mission: Empower the European Digital Ecosystem
To provide a physical marketplace
that facilitates funding of
digital European companies
at all stages
Mission Mission Mission
Connecting
Capital with
Entrepreneurs
Connecting European
Champions
and Challengers
Connecting Israel’s Startups
with Large Corporates
and Investors
30-31 October 2018
Old Billingsgate, London
6-7 June 2018
Tempodrom, Berlin
13-14 March 2018
Haoman 17, Tel Aviv
To promote Israel - European
relationships and enable funding
To bring together future-shaping
executives and investors active
across segments driven
by digital revolution

3. 2
A 300 billion industy in Europe did not evolve the business model

4. 3
The current car buying process is far from ideal. Consumers
demand other standards from more advanced industries
<1% rated the current car
buying experience as their ideal
customer experience
45% like being
anonymous to the dealer
until they lock in a deal
Lack of trust
and transparency are identified as
clear pain points in today’s
experience
56% feel that
negotiating with a salesman
is more painful than going to
the dentist
The purchase process
takes too
long and is not “easy”.
Customers ask for convenience
59% of young car
buyers expect a response to
e-mail/web inquiries within
24 hours
Source: Roland Berger, Online Sales of new cars / Carnovo

5. 4
Carnovo transforms the way people buy brand new cars
Carnovo aims to become the leading automobile marketplace in
Southern Europe.
Carnovo
transforms the
new car buying
process
For our users the
process is fast,
transparent &
convenient
We transform the way
dealers sell cars,
70% less time
3 times CR

6. 5
Carnovo TV Spot

7. 6
Easy & Convenient
Compare offers from
mobile or desktop
Full Configurable
Highly customizable car
configurator with all brands
Reliable price
Dealers compete over the buyer
offering their best deal
Immediate
Users receive 5 offers
in 24 hours
Trusted network
Official dealer network rated by
the community
Geolocated
Dealer’s location is displayed
when comparing offers
The Carnovo way

8. 7
And… what about the dealers?

9. 8
The best selling solution for dealers, increasing productivity,
turnover and building an online reputation
Automated Offers
70% Time saving
3 times Industry
Conversion Rate
Free Marketing
Positive ROI
Variable cost
Online Reputation
Not existing today
Full tracking of salesman
performance

10. 9
A solid business model with different revenue streams
Leads
Car purchase
Lookingforacar
Success
fee on
sales
DEALER
/ Carnovo as only player knowing the complete
customer journey across brands
/ Full overview of market pricing & car specs
/ Additional revenue stream very interesting for OEM
/ 295€ success fee per sold car
/ Future monthly fee as service
/ No marginal cost on transactions: high scalability
/ Introduction of stock cars to accelerate process

11. 10
Our YouTube Channel is becoming a reference point by supporting our
user to select the car which fits best for them
Fresh car reviews
A must check
+1.3 Million views
+35% Growth MoM

12. 11
1/3 of all dealers in Spain already signed up
+950 dealers
23 Brands
+90%Market
Coverage (volume)

13. 12
Almost 1/3 of the dealers in Spain already joined and this month
we will achieve 14 M€ GMV
195
264
333
453 476 487 515
595
694
744
790
984
Signed Dealer
0,1 0,4 1,3 2,4 3,4
5,2
6,6
14,3
abr-17 may-17 jun-17 jul-17 ago-17 sep-17 oct-17 nov-17
Sales GMV (Million €)
7.800 16.600 37.600
52.600
66.600
136.600
may-17 jun-17 jul-17 ago-17 sep-17 oct-17
# Offers Requested
23 Brands / 90% coverage
+4,000 daily offer requests
14,3 M€ GMV

14. 13
Our plan is to grow the business in South Europe reaching
42Million € turnover in 2012 with positive EBITDA of 13,5 Millions

15. 14
We execute fast. Carnovo has top digital and automotive track
record
Santiago Vernetta
COO & Co-Founder
Ferran Jover
CEO & Co-Founder
Global Head of Network Development at SEAT
15 years of experience in several positions in the
VW Group, Mercedes Benz and Chrysler
Co-founder of several Antai Ventures
Global Venture Developer at Rocket Internet
8 years of experience in the digital sector
Gerard Olivé
Executive Chairman &
Co-Founder
Founder of BeRepublic
15 years of experience in the digital sector
Co-founder & Co-chairman of Antai VB (Wallapop,
CornerJob, Deliberry, Glovo, etc.)
Marian Daza
Sales
Manager
Jordi Gil
CTO
Sales Manager at Schibsted Spain
15 years of experience in the automotive
industry, Coches.net and Anuntis
CTO By hours.
Technical Product Manager at Atrápalo
Jordi Valls
Head of Product
Managing Director at Menorca Millenials
Experience in Silicon Valley and Europe helping high
growth startups

16. 15
We already raised 2 Million € and we look for strategic investors to
support our international expansion
Banc Sabadell
One of the main Banks in Spain
Ithaca S.R.L
Family office of the Berlusconi family
Variv Capital
One of the biggest Mexican &
Latam venture capital
Media Digital Ventures
Media for Equity fund backed by main media
Groups in Spain & Mexico as ATRESMEDIA & TV
Azteca
Antai Venture Builder
International online and mobile
Venture Builder

17. 16
www.carnovo.com

18. Selected Completed NOAH Transactions
Focus on Leading European Internet companies
Covering over 400 companies across 25 online
verticals, a broad range of over 500 investors as
well as 100+ online-focused corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships with
potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A experience
Routine execution of M&A and financing transactions
with sizes of several billion euros
30 successfully completed NOAH Advisors transactions
underline successful transfer of M&A competencies to
the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures align
interests of clients and NOAH Advisors, and demonstrate
conviction to deliver top results
Creative deal solutions
December 2014
September 2014
October 2014
May 2014
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to
Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2
and its Shareholders
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET
CORPORATE FINANCE BOUTIQUE
September 2016October 2016
December 2016
Financial Advisor to Oakley Capital
®
Marco Rodzynek
Managing Director & Founder
marco.rodzynek@noah-advisors.com
Jan Brandes
Managing Director
jan.brandes@noah-advisors.com
Justus Lumpe
Managing Director
justus.lumpe@noah-advisors.com
The NOAH Advisors Core Banking Team
Nikhil Parmar
Director
nikhil.parmar@noah-advisors.com
Acquisition of a Majority Stake in
by
from
at a valuation of €300m
Investment in
Exclusive Financial Advisor to KäuferPortal
and its Shareholders
by
84% Ownership
Financial Advisor to Silver Lake
Investment in
by
August 2017
Financial Advisor to EMK Capital
Acquisition of a Majority Stake in
by
at a valuation of $200m