Mobility - Presentation by Nicolas Brusson, COO & Co-Founder of BlaBlaCar at the Axel Springer NOAH Conference Berlin 2016, Tempodrom on the 8th of June 2016.

1. Nicolas Brusson @nbrusson
Noah Berlin 2016
8 June 2016

2. 10 - 11 November 22 - 23 June
Save The Date
www.noah-conference.com

3. 100€ 25€ 25€ 25€
100€ 25€

4. Travel
Search
Trusted
Community
People Powered
Travel

5. Over 30 million members and growing
1st time @ Noah
3m members in 2013
30m members in 2016

6. NEW
● India
● Mexico
● Brazil
● CZ/SL
We are in
22 countries

7. Source: similarweb.com, Summer 2015
1. Voyages SNCF
2. BlaBlaCar
3. Thalys
1. Deutsche Bahn
2. Flixbus
3. BlaBlaCar
1. Trenitalia
2. Italotreno
3. BlaBlaCar
1. Renfe
2. Alsa
3. BlaBlaCar
3rd Largest European ground transport website by online traffic

8. Source: Eurostat 2012 + SoES; trips ranging from 100km to 800km in length
76%
It’s all about the car
Long-distance
travel in Europe

9. Optimising idle resources
1.7 people
per car in Europe
2.8 people
per car in the
BlaBlaCar community
1 million
tonnes less CO2 in the past 12 months
✓ Less emissions
✓ Less congestion
✓ Shared costs
1.7 2.8 CO2

10. 2011 2012 2013 2014 2015 2016
2 M
4 M
6 M
8 M
10 M
Travellers / quarter
Matching

11. Berlin tonight:
270
departing points
leaving per minute

12. BASKET SIZE
FREQUENCYCOMMUNITY
BONDING
REACH
We are creating a unique marketplace
Specificitiesofmarketplaces

13. BASKET SIZE
FREQUENCYCOMMUNITY
BONDING
REACH
We are creating a unique marketplace
Specificitiesofmarketplaces

14. BASKET SIZE
FREQUENCYCOMMUNITY
BONDING
REACH
We are creating a unique marketplace
Specificitiesofmarketplaces

15. Specificitiesofmarketplaces
BASKET SIZE
Low
FREQUENCY
Medium
COMMUNITY
BONDING
High
Time spent
travelling
Peer to Peer
Reviews
30m members
Across gender / age / socio-
professional categories
REACH
High
We create a high reach, high community bonding marketplace

16. Study based on 18 289 respondents in 11 countries
Respondents who ranked 4 or 5 out of 5 their level of trust in...
Trust

17. Study based on 18 289 respondents in 11 countries
88%
Respondents who ranked 4 or 5 out of 5 their level of trust in...
Trust

18. Trifecta of car usage
Sharing
powered by
Matching & Trust
Ownership Access
Affordable - Convenient
Efficient - Friendly

19. Thanks!
Follow me
@nbrusson

20. Focus on Leading European Internet companies
Covering over 400 companies across 25
online verticals, a broad range of over 500
investors as well as 100+ online-focused
corporates
Deep understanding of industry dynamics
Ability to add value beyond banking advice
Facilitates overall process and minimizes
management distraction
NOAH Advisors is globally well connected
and has direct access to virtually all key
players in the industry
Knowledge of and strong relationships
with potential buyers’ key decision makers
Proactively finds and unlocks attractive
investment opportunities for leading
investors
Annual NOAH Conference in its 8th year
Over 40 years of combined relevant M&A
experience
Routine execution of M&A and financing
transactions with sizes of several billion
euros
22 successfully completed NOAH Advisors
transactions underline successful transfer of
M&A competencies to the Internet sector
Entrepreneurial mind-set, focused on growing the
business and establishing a reputation for
excellence
Ability to deliver top results in short time frames
Highly success-based compensation structures
align interests of clients and NOAH Advisors,
and demonstrate conviction to deliver top results
Creative deal solutions
September 2015
December 2014
September 2014
October 2014
May 2014
February 2013 May 2012
Sale of a 70% stake in
to
Exclusive Financial Advisor to
Drushim and its Shareholders
Sale of 100% of
for $800m to
Exclusive Financial Advisor to
Fotolia and the Selling Shareholders
Sale of 100% of
for €80m to
Exclusive Financial Advisor to
Trovit and its Shareholders
Sale of controlling stake in
to
Exclusive Financial Advisor to
Facile.it and its Shareholders
sold 100% of
for $228m to a joint venture between
Exclusive Financial Advisor to Yad2
and its Shareholders
Growth equity investment from
for a 30% stake alongside Softonic’s Founders
and Angel Investors at a valuation of €275m
Exclusive Financial Advisor to
Softonic and its shareholders
150 million growth equity investment from
for a 50% stake alongside Fotolia’s Founders and
Additional $150 million senior debt financing
Total $300 million investment
Financial Advisor to Fotolia and its Shareholders
Selected Completed
NOAH Transactions
Unique Industry Know-How
Unmatched Network and Relationships
Strong Investment Banking Competence
Full Commitment - We Are Entrepreneurs!
EUROPE’S LEADING INTERNET CORPORATE FINANCE BOUTIQUE
May 2016
Investment in
by
Exclusive Financial Advisor to
10Bis and its Shareholders
®