The document discusses knowledge management and innovation in the casino industry. It notes that the amount of information in the world doubles every two years and professionals now have 1800 times more information available than in 1980. It also provides three generic strategies for competing in the knowledge economy: product leadership, operational excellence and cost leadership, and customer intimacy. Finally, it discusses how Procter & Gamble experimented with "open innovation" by crowdsourcing solutions to research problems on their website.