PEN, Patient Experience Network, NHS IQ, NHS Improving Quality, Ruth Evans, Patient Experience, Lesly Goodman, Samina Allie, Rachel White, NHS England, Midlands and Lancashire CSU, Black Country Partnerships NHS Foundation Trust, Using insight across a health system to improve care, What's the story with storytelling within the NHS, Digital story telling workshops
3. patientexperiencenetwork.org
#PENNA2015 #PatExp
Webinar content – 6th October 2015
Welcome and introduction
• Ruth Evans - PEN Launch of the Winning Principles and overarching
Framework
• Samina Allie - Black Country Partnerships NHS Foundation Trust Digital
story telling workshops – Innovative use of Technology/ Social Media
• Lesley Goodburn - Midlands and Lancashire CSU Using insight across a
health system to improve care - Commissioning for patient experience
• Rachel White - NHS England What's the story with storytelling within the
NHS – Strengthening the Foundation
Questions
4. patientexperiencenetwork.org
#PENNA2015 #PatExp
Welcome to the UK’s leading awards event that recognises
Patient Experience excellence
Wednesday 11 March 2015
patientexperiencenetwork.org
PEN National Awards 2014
Re:thinking the experience
LET’S CELEBRATE A YEAR OF SUCCESS
5. patientexperiencenetwork.org
#PENNA2015 #PatExp
Intention and Outlook
• Passion and determination
• The most successful initiatives are driven by an individual or team with a
firm belief in what they are doing, and the need to invest time and
money to make it happen and bring about change.
• Broadening perspectives
• A key milestone for success is supporting and educating fellow
professionals to look beyond their own situations and embrace and
adapt work going on elsewhere.
• Keeping it simple
• Making initiatives easy for people to understand and adopt is crucial.
Clear communication, posting results and evidencing improvements
encourages engagement and continuation with projects.
6. patientexperiencenetwork.org
#PENNA2015 #PatExp
Organisational Support
• Culture
• Creating a culture where everyone is engaged in patient experience and
understands the role they have to play in improving it is vital to success.
All successful initiatives are delivered by teams, not individuals.
• Management
• Senior level support is often key to the success of a project. The best
results are seen where improving patient experience is encouraged and
prioritised by management.
• Leadership
• Clinical and senior management leadership, particularly in the form of
empowering staff to identify, develop and implement changes is key to
sustainable improvement.
7. patientexperiencenetwork.org
#PENNA2015 #PatExp
Evidence & Impact
• Financial impact
• It is clear that positive patient experience pays dividends, and our most
successful entries demonstrate how time and financial investment in
well thought out projects can yield an excellent return.
• Building professional relationships
• Working in partnership with teams within and outside your
organisation, as well as with volunteers and other groups is key to
ensuring ongoing success in spreading and embedding positive practice.
• Spread and sustainability
• Evidencing sustainability and transferability are key to success.
Demonstrating how initiatives have been or could be adapted provides
an opportunity to share and embed successful practices.
10. The Digital Story Telling
Project
Presented by
Samina Allie CPsychol AFBPsS
Chartered Principal Counselling Psychologist
Black Country Partnership Foundation Trust
11. ‘The best way to teach people is by
telling a story’ Kenneth Blanchard
• Pressures on staff
First Phase
• Narrative project (Whittall, S. &
Allie, S. (2011) )
Second Phase
• Digital Story Telling Project
Referral Criteria
• Clients should be of no
risk to selves or others
• Group was open to 3
acute wards and
Crisis/Home Treatment
Team
Rationale and Context
12. Benefits and Evidence base
• Improve communication skills and
develop interpersonal skills such as
teamwork, critical thought, interpretation
of data, analysis of texts and images,
synthesis and self-evaluation.
• Increase participant confidence
• Offer a forum for the discussion and
dissemination of individual experiences
• Increase literacy, visual and computer
skills
• Create a level of objectivity for the
participant which give the opportunity for
personal circumstances to be seen in a
more detached light
• A powerful advocacy tool
• Opportunity to see their own words grow
into a completed broadcast quality movie
• Create meaning from experience by
building connections with prior
knowledge
• Great fun!
• Stories for change: http://storiesforchange.net
• Capture wales:
www.bbc.co.uk/wales/capturewales
• Patient Voices :www.patientvoices.org.uk
14. Impact & Results achieved
Comments from Clients
• “It’s to tell the world even if we
have a mental health problem, we
can still tell stories, we are still
people. I still have my sense of
humour, I’m strong, and I want to
preserve nature”
• “We’d be encouraged to create
our own story but it would allow
us to do more than this. We’d
learn to use a program and use
digital equipment”.
• “To help other people if they read
my story it might help them. They
can’t give up; there is a light at
the end of the tunnel. I feel there
is life now.”
15. Achievements
It provided patients with the
opportunity to:
• Tell their stories in a therapeutic
environment
• Self reflect on their journey so far
• Helped them think about coping
strategies
It gave the hospital an opportunity
to:
• Improve service user involvement
• Listen to their experiences and
reflect on our practice
• Use the information to further
the work already identified in Star
Wards, satisfaction surveys and
community meetings.
• Provided a resource to develop
awareness and training
16. Future Plans
• Looking at continuing to
strengthen relationships
with Multi story.
• Always looking at other
creative means to engage
patients so that they feel
heard.
• To continue to utilise
stories as a resource
• Training/ Development of
staff
• Develop awareness
http://www.bcpft.nhs.uk/se
rvices/creative-projects-
gallery/76-creative-projects-
and-artwork/235-2011-
digital-story-telling-project-
mh-adult-inpatient-care
17. References/Further Reading
Digital story telling project (Narrative project Allie (2011): http://www.bcpft.nhs.uk/services/creative-projects-gallery/76-creative-projects-and-
artwork/235-2011-digital-story-telling-project-mh-adult-inpatient-care
Duncan, A., Fialko, L., Rowe, A. Samson, G. & Duncan et al, SJ. (2005). Helping Patients to Write Their Own Account of Their Admission to
Hospital: How Do They Respond and Can Nursing Staff Help? Proceedings of the British Psychological Society, 13, 170.
McIntyre, K., Farrell M. and Savi, A. et al (1989). Inpatient Psychiatric Care: The Patient’s View. British Journal of Medical Psychology, 62, 249-
255
Mehl-Madrona, M. (2007). Introducing Narrative Practices in a Locked, Inpatient Psychiatric Unit. The Permanente Journal, 11(4), 12-20
National Collaborating Centre for Mental Health (2002). Schizophrenia: Full national clinical guideline on core interventions in primary and
secondary care. National Institute for Clinical Excellence, London.
NHS (2010). Institute for Innovation and Improvement. Available from:
http://www.institute.nhs.uk/quality_and_value/productivity_series/productive_ward.html
Whittall, S. and Allie, S. (2011) Using Narratives on an Acute Psychiatric Ward. Counselling Psychology Review, Vol. 26, No. 3, September 2011.
24. Access and Waiting
Clean comfortable place to be
Safe high quality care
Building closer relationships
Better info more choice
Miscellaneous
Domains of patient
experience
29. Patient Experience
Social media, media, complaints, PALS, workshops, surveys
– any feedback
Clinical Effectiveness
GP concerns about secondary care and secondary care
concerns about GP services
Safety - Incidents in primary care
Quality
31. Completed Implementation
• 9 CCGS and 350 GP
practices in Staffordshire.
Shropshire, Telford and
Herefordshire
• 3 CCGs in Lancashire and 88
GP practices
• NHS England Staffordshire
and Shropshire Local Area
team
• Out of Hours providers –
Lancashire
• Condition support groups
Staffordshire
32. Planned Implementation
• Health and Well Being Board in Staffordshire inc
HealthWatch
• 4 CCGs in Lancashire and 250+ GP practices
• CCGs in Central midlands and GP practices
• Condition support and voluntary sector groups
• Care Homes
• Discussions about provider implementations
across a health economy
33.
34.
35. Results
• 98% of events rated as severe and above have had follow up action
• All events and feedback are reviewed within 30 days
• All data is shared across health economies 1200 active users of the system
• Over 600 hours per year reviewing the data and setting actions across the
CCGs
• Data is review at quality subcommittee and formally reported to the CCG
board for primary and secondary care
• 68% of cases that require action have an action formally recorded
• 181 GP practices trained
• Over 350 GP practice staff trained
• Over 600 members of staff at CCGs trained
• Over 150 CSU staff trained
• Over 50 NHS England staff trained
• Regular qrtly reporting for 12 CCGS by theme and trends
• Over 300 individual real-time dashboards and reports
• Top ten themes and trend identified
36. Results
• New system to inform practices when a patient dies in hospital
• Changes to referral system for CAHMS
• Contract review for WMAS to deal with suspected fractures
• Use of locum radiographers to clear backlogs on imaging
• Improved discharge reports and communications
• Full clinical review of district nursing services
• Review of the falls service
• Themes and trends feeding into communications and engagement
strategy
• Review of coding in radiology and pathway
• Improvements to the paediatric discharge pathway
• Improvements to confidentiality and training on information governance
• Plain film reporting has been improved
• Standardised format for discharge summaries
• Improvements to scripts for 111 service
• Contract reviews of 111 and radiography service
• Assurance measures for ophthalmology service
• Adult protection and safeguarding referrals
43. www.england.nhs.uk
Why did we evaluate?
NHS Midlands and East Ambition
o Patient Revolution
o Review
NHS Changes - Legacy considerations
National drivers and imperatives
44. www.england.nhs.uk
• Storytelling process: Associated outcomes
• Distributed leadership model
• Codesign
• Realist Evaluation
• Action Learning
• Primary and Secondary data sources
• Sharing the learning
• Systems thinking: Influencing change
Approach
45. www.england.nhs.uk
Pawson and Tilley 2004
Asks not, ‘what works?’
or ‘does this programme work?’
but asks instead what works for whom,
in what circumstance,
and in what respects, and how?
46. www.england.nhs.uk
Research Cycle
Hypothesis
Data Analysis
Theory Testing Data Collection
Collaboration, previous knowledge,
reflection and learning, informed
theory developed and tested.
Collaborative learning is the catalyst
for action in the region.
Area Team leads facilitate
response /data returns. Study
lead collaborates, reflects,
learns from Area Team leads
and approach is adapted
accordingly.
Data analysed, context, mechanism and
outcome patterning emerge. Reflective
review against original theory. Revision
of theorised framework based on study
findings. Peer scrutiny of process.
Communication of early emerging findings
to test response to study findings. Peer
scrutiny identifies additional reporting
needs to support regional action.
48. www.england.nhs.uk
What response did we get?
.
Organisational Type Possible
Numbers
Response
Numbers
Evidence
Returns
Clinical Commissioning Group 61 17 15
Acute Hospital Trust 23 7 4
Community Hospital Trust 9 4 2
Acute Foundation Trust 23 3 2
Mental Health Foundation Trust 11 3 2
Ambulance Trust 3 2 2
NHS England - Region/ATs 1 (+8) 2 1
Commissioning Support Unit N/A 1 1
Regional Total 147 39 29
49. www.england.nhs.uk
What were the findings?
Strand 1 – RE Evaluation Findings
Structured
storytelling
Listening
forum Reportable
Educational
storytelling
Learning
forum
Individual
learning &
practice
development
Storytelling at
board
Reflective
time
Board
development
Storytelling
forum
Story told in
person by
the storyteller
Emotive
power
50. www.england.nhs.uk
Storytelling in the region was impacted by the
architectural changes to the NHS
CCGs are steaming ahead
Staff and Carer stories are an important emerging
consideration for storytelling organisations
Patient leaders / Volunteers play a critical supporting
role
Innovative approaches to storytelling are being
explored and used.
Strand 2 – Regional Mapping Findings
51. www.england.nhs.uk
Importance of co-design
Engage early with participants
Ensure clarity about expectations timescales and
outputs
Communicate effectively
Keep people in the loop & maintain engagement
Demonstrate progress
Important to develop something tangible that people
can use
Be flexible and adaptable
Strand 3 - What did we learn as an
organisation?
52. www.england.nhs.uk
People tell their stories in exactly the same way as we
tell stories in our daily life and lots of things are
considered to be stories:
to name but a few!
What else did we learn ?
Corridor
conversations
54. www.england.nhs.uk
Week of action and roadshows: Individual Pledges
Publications
http://www.england.nhs.uk/mids-east/patient-stories/
Online 6Cs Live Resource Hub
http://www.england.nhs.uk/6cs/groups/storytelling/
System Thinking (Open and Honest) : Individual and Organisation
stories
http://www.england.nhs.uk/ourwork/pe/ohc/
(Midlands and East documentation only)
MyNHS
https://www.nhs.uk/Service-Search/Performance/Search
NHS England : Carer Programme
Impact: What’s happening in the next chapter?
55. www.england.nhs.uk
Vision of Success - System Thinking
Operational Support
from frontline
staff,storytellers,
storytelling support
staff including patient
leaders and
communication leads
Strategic
Support
Board & CEO
commitment
Leadership
Support
from clinical &
Patient leaders &
managers
Clear Vision and Strategy
Create sustain and refresh a
visible shared purpose
Robust Delivery & Outcome
Measurement
Take collective responsibility for success
Incentivise, Innovate & Improve
Develop as a learning organisation,
incentivise practice and personal growth.
Open and Honest
Transparently share outcomes and
organisational learning
58. www.england.nhs.uk
Derbyshire Community Healthcare Services NHS Trust.
Derbyshire Health United
North Derbyshire CCG
Hertfordshire Partnership University NHS Foundation
Trust
West Hertfordshire Hospitals NHS Trust
NHS England , Midlands and East - PE team
Helen Brooker, East Anglia AT (Data analysis/peer
review)
Acknowledgements
59. www.england.nhs.uk
All narrative is considered to be a story
Multitude of ways to tell stories – Societal changes & Technology
A refreshed view of storytelling is required
All organisations ,departments , levels of an organisation and
individuals can benefit from storytelling.
Storytelling should not be confined to service improvement, it can
and should be used for a multitude of purposes.
Storytelling programmes should consider staff and carer stories
alongside patient stories.
System thinking: Visible and tangible outcomes for the individual,
the organisation and the wider NHS system.
Take home message from this story!
I would like to talk to you about a project that was initiated at a psychiatric hospital where inpatients were supported to record and share their own stories using digital technology about the things that are important to them in their lives. We belong to the Black Country Mental Health Foundation Trust which caters for a diverse multicultural community. Hallam Street Psychiatric Hospital is a 54 bedded unit consisting of 3 ‘Houses’. Each ‘House’ or ward has 18 beds, consisting of 9 male beds and 9 female beds. We give intensive 24-hour in-patient care to people who need more support than we can give them in the community. Nurses, Psychologists, Occupational therapists, and Psychiatrists are the staff that help people on their journey towards recovery. We also have a Home treatment/ Crisis team on site whose patients were also involved in the project.
Through a series of innovative workshops, creative practitioners worked closely with patients to enable them to script and devise their own digital story. A digital story is a short film that tells a personal story using computer-based tools usually containing a mixture of images, text, recorded audio narration, video clips and music.
In the busy world of inpatient mental health and staffing pressures listening to clients talk can be seen as a low priority. This project bore out of an earlier initiative 'the narrative project' to determine whether the process of creating a narrative impacted upon therapeutic relationships between staff and clients and whether narratives could improve client’s insight. The process also improved staff confidence in their skills and increased client satisfaction of their care. The digital story telling project was the second phase to this project as a means to creatively engage a marginalised client group. As a psychologist I explore what sense people make of their journey and the prospect of people learning to use new tools to support this process excited me. I contacted Multistory; a charitable organisation in Sandwell that deliver creative projects. We felt that the process would add value to and benefit our service and extend the therapeutic value of narrative work in a creative way.
Digital storytelling provides opportunities for people to speak, to be heard and to share their stories with others. In digital storytelling the equipment and technology used is basic and accessible, as people’s familiarity and skills in using technology differs from person to person. Therefore the main emphasis of this process is on the narrative rather than the use of technology, but the approach can be adapted in accordance with the specific needs and skills of the participants. Its flexibility comes from the fact that, in order to elaborate a digital story, participants can use a range of tools from the simplest form such as their voice and existing photographs to more complicated ones using film or animations. *** talk through benefits / evidence base
The project team consisted of myself; Karl Greenwood and Matt white an artist external both to the trust and Multistory. We ran a series of workshops with patients to enable them to script and devise their own unique story. The workshops complimented and aligned themselves well with the existing narrative project.
There are a number of factors to take into account when working on a story; the complexity of the story and scripting it, the availability of visual materials such as photos and film, the personal needs and skills of the individual taking part, the literacy skills of the patient; confidence and anxiety issues with the patients, conflicting commitments for the patient as well people being discharged from the hospital and not attending sessions. We managed to deliver 8 full day sessions in the hospital working with patients on a rolling basis, setting up hourly or two-hourly sessions after each session until the story was complete. At the end of each session an evaluation meeting took place with each patient and also the permissions to use the story were discussed in order for the hospital and Multistory to be able to show the story in public forums such as online and for educational purposes. In collaboration with Multistory I coordinated the showcase event where these very poignant stories were shown to patients, carers, staff, management and family were also invited to the event.
Our project has been successful in engaging both clients and staff and has made a significant impact on the therapeutic milieu on the wards. We have had a similar project published in the Counselling Psychologist review and we have created poster presentations for the ward as a means of disseminating the results and findings and these have been discussed in both community meetings, reflective practice forums and in trust meetings.
We continue to support staff through reflective practice to think about the importance of the patient narrative and encourage staff members to listen to the patient journey. We have utilised the DVD of digital stories in mental health awareness training and support staff to develop their confidence to ask different questions creatively. The digital stories were also placed on our trust website and generated a great deal of interest amongst colleagues in other areas in the trust who have wanted to share ideas.
This project has already had a profound impact on the trust, its staff and patients. It has contributed to staff training and has encouraged practitioners to continue to focus on the patient narrative. Some clients who participated found the process so therapeutic that it changed the way they engaged with the system. Developing such a strong partnership with an external agency was a very new experience for us however it proved so rewarding and has highlighted that forging partnerships with external services despite the challenges can bring many rewards and learning opportunities and we hope to foster continued working partnerships.
We are hardwired for storytelling, it is in our DNA. We story tell as a way of communicating the story of our lives and as a way of guiding others . Storytelling is as old as time.
The Patient Revolution as part of five ambitions were agreed at the NHS Midlands and East board meeting on 24th November 2011.
Action:
Build on the value and learning from listening to patient stories at the cluster boards of West Midlands, East of England and East Midlands SHA’s and encouraging patient stories in all public board meetings across the Midlands and East.
Review of the use of patient stories across the SHA Cluster – this was undertaken 2012 and a report was produced.
Continued drivers:
Compassion in Practice Dec 2012: Implementation plans 2013. Local Action: Use a story at every board meeting.
One year On report: The importance of storytelling and the role stories can play in learning from people’s experiences.
Keogh review
Works on the principle of understanding the context in which the patient story programme is working and operating. Examines the relationship between the mechanisms and processes that are in place how they are utilised by whom and under what circumstances.
Strand 1
Detailed findings can be found in the full report
Strand 2 - mapping against the 2012 patient revolution review
Strand 3 – NHS England organisational learning
By pictures, film , on paper, on tape etc etc
Not to be viewed in a linear fashion.
Green - the things we are quite good at
Amber - the things we could do better at
Red – the things we need to get a lot better at
Study Outputs:
Part one - the study findings has been published along with storytelling programme framework
Part two - currently being written will include resources that could be used as a possible improvement / storytelling evaluation framework
Regional week of action - Partnership WebEx’s, press release, events, personal pledges, publications
Project work – toolkit / resource hub . Developments being led by the ATs alongside local strategic partners
Website – reports and details about the week of action.
System thinking is needed. Open ,transparent and collaborative ways of working.
Storytelling house of care wrapped around the storyteller achieving person centred outcomes for individuals staff, patient and carers