Finology Group â Insurtech Innovation Award 2024
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NFC: Making Life Easier
1. NFC: Making Life Easier
Ed Pippin (CEO)
Eagle Eye Technology
www.EagleEyeTechnology.com
June 17, 2014| Edinburgh
2. We Are Eagle Eye Technology
⢠Strategic Software Systems Company
⢠Develop Bespoke Platforms for our Clients
⢠Use cutting edge technology to provide a
competitive advantage
⢠Specialise in Mobile, NFC, Payments and
Secure Content Distribution
⢠Work closely with MasterCard on conceptual
demonstrations of NFC Payment Technology
4. Making Bus Stops Interactive
⢠Programme to make all Clear Channel bus stops
interaction points for consumers
⢠Allow consumers to use mobile to access:
â Enhanced mobile advertising experience across
devices
â Bus Times
â Third Party Content eg Metro, Amazon Local
⢠NFC and QR code make every bus stop
interactive
⢠UK-wide roll-out completed early 2013 with
additional cities added in Q2 2014
6. Making Festivals Cashless
⢠NFC payment system for outdoor
events
⢠On average £500,000 transacted
through the system at each event
⢠Events are NFC wristband
payment only â no cash or card
payments allowed at concessions
⢠Funds added to userâs account,
stored centrally and on encrypted
wristband.
⢠Secure system with transactions
and live online reporting
7. What Next?
⢠The most successful services will use NFC to
make an existing processes more simple
⢠People want everything easier. NFC can do that!
⢠BUT
â Just because you can do it doesnât mean you should
â Education is slow, solutions must be intuitive
â We need to remove barriers. We have the technology
to give everyone a contactless payment solution on
their phone but it still is not available to the general
public
8. Thank You!
⢠Come and talk to me or my colleagues if you
have any questions
⢠Ed Pippin (CEO)
⢠Email: Ed@EagleEyeTechnology.com
⢠Web: www.EagleEyeTechnology.com
⢠Tel: 01483 452626