Established in 2007, DARIZI (www.darizi.com) is the first-ever prestigious wedding website in Asia. In November 2008, 《DARIZI 大日子》HK version was launched, together with luxury wedding fairs catering to the demand of world-class wedding-related services and vendors. Couple-to-be and advertisers alike can find value in, and achieve total solutions through, Darizi. Media Group Mission: Darizi‘s mission is to CREATE EXCITEMENT TO PEOPLE ‘S LIVES, inspiring them to enjoy every “BIG DAY’ and embrace every precious & exciting moment I life. Through our magazine, online portal, research, strong social network with partners & vendors and grand events, Darizi provides its valuable customers with the community, solutions and strategies they need to thrive.

2. Established in 2007, DARIZI (www.darizi.com) is the first-ever prestigious wedding
website in Asia.
《DARIZI 大日子》HK print version was launched in November 2008 together with
luxury wedding fairs catering to the demand of world-class wedding-related
services and vendors. In 2009, we launched the《DARIZI 大日子》CHINA edition.
Media Group Mission
CREATE EXCITEMENT TO PEOPLE’S LIVES, inspiring them to enjoy every “BIG DAY”
and embrace every precious & exciting moment in life. We are dedicated to
providing an integrated marketing solutions to clients.
BACKGROUND
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3. Year Award
2013 Gold Award -Wedding Magazine of the Year by Marketing Magazine
2012 Gold Award - Wedding Magazine of the Year Marketing Magazine
2012 Top 10.hk Website Competition
GOLD PRIZE-SME Group by HKIRC
2011 Hong Kong Most Valuable Company Award by MediaZone
2011 Top 10.hk Website Competition
GOLD PRIZE-SME Group by HKIRC
2010 2010 Digital Media Merit Award Asia by DEVNET SH Expo
2008 Supreme Brand Award by Capital Magazine
CREDENTIALS
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4. INTEGRATED MARKETING
SOLUTIONSNot just brand building, not just immediate
sales, but both
‧
Not just short term sales, but long term
rapports with customers
‧
Not just quality production, but work
grounded on sound strategies
‧
Not just a host of marketing programs, but a
genuinely holistic plan
3

5. NOT
INTEGRATE
D
SOLUTIONS
Print Ad
Outdoor
Online
Brochure
Leaflet
Event
4

6. One focused
idea
Best use of the
specialty of
each channel
Working in
synergy with
one another
Tone & manner
entirely
consistent
TRUE
INTEGRATED
SOLUTIONS
Fully
Integrated
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7. OUR SCOPE OF SERVICE
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8. PRINT - MAGAZINE
The ONLY & NO.1 Wedding magazine being published in first tier cities in China & Hong Kong
• 30,000 circulation in Hong Kong
• 120,000 circulation in China
• Extensive distribution in over 1,000 spots throughout 12 months in HK, China & Macau (see Appendix for details)
• Most welcomed media partner for over 300 local & international artists/A grade models in Hong Kong/China &
Taiwan
7

9. PRINT - SUPPLEMENT
Supplements with
specific editorial topics:
• Wedding Map
• Wedding Guidebook
• Tailor-made supplements with
Content Management plus
Design and Art Direction
8

10. BILLBOARD
• Canal Road East, Causeway Bay
• Located at Queen’s Road east and target traffic towards the Peak, Happy Valley Racecourse and Repulse Bay
• Stand-out position for all traffic to reach the affluent audiences
• Directly facing Canal Road Flyover, traffic flow over 100,000 vehicles per day
• Cover on Billboard
• Sponsor logo exposure on Billboard
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11. SOCIAL MEDIA
Facebook
• Feeds / Soft Posts
• Mini Game
• Campaign
• Events
• Content Management
• Events Enrolment
Weibo
Twitter
Flip Board
WeChat
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12. ONLINE – DARIZI.COM
• 40,000+ Registered Members in HK
• 100,000+ Cumulative Member’s
Database
• Skin Wrap
• Banner Ads
• Crazy Banner Ads
• Online Advertorial
• Micro-sites
• Campaign
• RSVP / Enrolment
• Questionnaire
• Darizi TV
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13. ONLINE - EDM
•
•
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14. EVENTS ／ CAMPAIGN
•
•
•
•
•
•
•
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15. EVENTS ／ CAMPAIGN
Darizi Ten Best & Awards
- 90 nominees to be featured in Apr Jun Aug Issues
- Judging Panel for Darizi Awards and for public voting in
Sep 2014
- Results announced in Oct Issue 2014
- Award presentation in Nov 2014
Darizi Anniversary Cocktail Party
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16. DARIZI MEMBER DEMOGRAPHIC
Loyal & Quality Readership
Reader demographics
27%
73%
Male
Female
3%
85%
10%
2% <18
18-34
34-45
>45
College
Education
36%
University
and Higher
64%
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17. DARIZI MEMBER DEMOGRAPHIC
Loyal & Quality Readership
Reader demographics
0% 10% 20% 30% 40% 50%
>HK$750,000
>HK$500,000 - 749,999
>HK$350,111 - 499,999
>HK$20,000 - 349,999
>HK$20,000
ANNUAL HOUSEHOLD INCOME
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18. APPENDIX - DARIZI DISTRIBUTION
150+ Prestigious Five Star Hotels & Resorts
330+ Fine Dining Restaurants
50+ Private Clubs
30+ Premium Airline Lounge
120+ International & Local Jewel Shops
280+ Hair & Nail Salon
60+ Banks in HK & The Greater China
170+ Beauty Spa
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19. DARIZI Editorial Calendar 2014
MTH Seasons/ Theme Wedding News Special Feature/ Go Series Award Supplement
Feb Happy Valentine’s
- Winter Romance
- Pink Romance, Sweet Lovers,
couples, fragrance
Valentine's Day
Special
- Best Gifts for him/
her
• Best Proposing location &
methods
• Best Romantic ways to propose
- Best rings
- Best dating Venue
- Best ideas
- Best Present
• Best White Chapel & Destination
Wedding resorts in Okinawa
Apr French May
- vintage, foggy, blooms,
woods, classic
The Best Wedding
Bands
• Go Best Destination Wedding
- Europe, Romantic, Vintage
1. Falling in Love with Europe
- What’s hot in wedding gowns,
Chateau wedding & honeymoons for
2014 in Europe
2. A Time for Love
- Special gifts on special occassion to
the special one
- e.g. Valentine’s Day, anniversary,
parents give watches to the couple as a
blessing
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20. DARIZI Editorial Calendar 2014
MTH Seasons/ Theme Wedding News Special Feature/ Go Series Award Supplement
June June Bride
- simple of love,
dance, modern,
shadow, movement
Wedding Floral
Decoration
Go Best Summer Destination
Wedding Resorts
- Aqua Activities/ outdoor
activities packed holiday
Darizi Travel Award
(Best for Wedding)
- Airline
- Travel agency
- Destination wedding/
overseas venue (chapels +
resorts)
- Tourism Board
1. Top 20 Overseas Resorts
- Celebrate your vows at overseas
resorts with the best services and
delicious locally produced Wine &
Dine
2. Bridal Beauty Collection (including
Face, Body & Wellness)
- Be the photogenic bride
- get your skin, body and mind
perfect ready for the big day
Aug Ocean’s Blue
- Ocean blue, beach,
dance, corals,
mermaid,
Double Seventh
Festival Special
- The Most
Romantic
Restaurants
Top 10 Best Spa Your Dream wedding venue
Award
- Best Banquet venue
- Garden wedding (Most
favorite House & Lawn
wedding venue)
- Delicious Cuisine
- Best Quality Service
- Best Chinese restaurant for
wedding
- Best Historical Wedding
venue
- Best Grand Ballroom
1. Get your Health & Fitness ready for
your Big Day
- supplement, gym, body check-up,
teeth, slimming program, etc.
2. Wedding Guide of Macau
- Get the nice shot for your
Pre-wedding photos in Macau
- celebrate your vows at the
luxurious wedding venue
PULL OUT SUPPLEMENT:
- Your Best Destination Wedding - Bali
(Potential title sponsor - Garuda Airline)
- We plan for your Destination wedding19

21. DARIZI Editorial Calendar 2014
MTH Seasons/ Theme Wedding News Special Feature/ Go Series Award Supplement
Oct Autumn romance
- Rose Blooms in
Autumn
- Red leaf, red
color, Rose, luxury,
Red Carpet,
Wedding
Photography
Special
- Snaps the
Precious
Moments
7th Anniversary Special
- with Team photos
- Award booklets
- Voting for Award
Top 10 Proposal ideas Award
- how to propose
- best gift for proposal
e.g. jewel, yacht, house, car,
an overseas trip, etc.
1. Build your Dream home after
Wedding
- how to get your dream house done
- interior design & home decoration
2. How to BUY your dream home for
your wedding
- well financial planning
- compare the mortgage interest
rate from different banks
Dec Sparkling X’mas
- Joyful of Festive
season - Bling Bling
white & Red
- Auspicious
Wedding on X’mas
Best Gifts For
Him & For Her
Best Wine
- Red Wine
- Champagne
- Sparkling Wine
- Whisky
1. 10 Tips to SAVE on your Wedding
- what to save
- how to save, Do’s & Don’tsT
2. Tailor-made for GROOM
- how to be the eye-catching groom
- Groom is also the main lead on his
wedding, be sharp & charm
- tux for groom
- perfect skin & look for the groom
- attitude & gratitude
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22. DARIZI Advertising Rate Card – Hong Kong
2014 SCHEDULE
- Darizi HK is published 6 times a year
- Darizi CN is published 12 times a year
Issue Month 2014
Hong Kong
The Greater China
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
√ √ √ √ √ √
√ √ √ √ √ √ √ √ √ √ √ √
Back Cover
IFDPS
1st DPS
2nd DPS
3rd DPS
Facing Darizi Team 1
Facing Darizi Team 2
Facing Content 1
Facing Content 2
Facing Publisher's Voice
Facing Editor's Note
Inside Back Cover
ROP
Double Page Spread
Full Page
Special
Full Page Advertorial
DPS Advertorial
3 DPS Brand Story
Prime Position HKD
179,400
218,400
179,400
166,400
156,000
107,900
104,000
94,900
91,000
91,000
91,000
114,400
130,000
78,000
114,400
156,000
subject to quotation
Pages
1
2
2
2
2
1
1
1
1
1
1
1
2
1
1
2
6
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23. DARIZI Advertising Rate Card – Greater China
Back Cover
1st DPS
2nd DPS
3rd DPS
4th DPS
5th DPS
First Full page side from TOC
Second Full page side from TOC
Full page side from copyright
Full page side from CEO
Full page within the First
Darizi Advisory board
Index
Shopping List
Inide Back Cover
Prime Position RMB
300,000
500,000
400,000
400,000
300,000
250,000
150,000
150,000
120,000
120,000
80,000
70,000
20,000
10,000
200,000
Pages
1
2
2
2
2
2
1
1
1
1
/
1
/
/
1
2014 SCHEDULE
- Darizi HK is published 6 times a year
- Darizi CN is published 12 times a year
Issue Month 2014
Hong Kong
The Greater China
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
√ √ √ √ √ √
√ √ √ √ √ √ √ √ √ √ √ √
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24. DARIZI Advertising Rate Card
Publication Date
Circulation (PCS)
Material Deadline
Booking deadline
Every 7th of month
150,000
(Greater China & Hong Kong)
Every 1st of month
Every 24th of month
Booking details
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25. DARIZI.com Advertising Rate Card – Hong Kong
Total Member
Page view
Unique-visitors
eDM Members
eDM open rate
eDM click rate
62300
300,000/month
43000
36,200
10-15%
3.5-6%
Darizi.com
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26. DARIZI.com Advertising Rate Card – Hong Kong
(A) Top Banner
Size 728x90 Pixels
Size Limit Max.30K
File Format GIF/ JPEG/ FLASH 5, 6, 7, 8
Rate HK$25,000/ Month (Run of Site)
Remarks Max. 5 Rotations
(B) Large Rectangle
Size 300x250 Pixels
Size Limit Max.30K
File Format GIF/ JPEG/ FLASH 5, 6, 7, 8
Rate HK$25,000/ Month (Run of Site)
Remarks Max. 5 Rotations
(C) Crazy Banner
Size 500x300 Pixels Around
Size Limit Max.30K
File Format GIF/ JPEG/ FLASH 5, 6, 7, 8
Rate HK$28,000/ Month (Run of Site)
Remarks Max. 5 Rotations
25

27. DARIZI.com Advertising Rate Card – Hong Kong
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●
●
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Promotion Mini-Site
Entitlements (D) Promotion Page/ eCoupon/
Registration Form
Rate HK$50,000
Remarks Includes copywriting, design and production
Client provides the product information and
images for production usage
3 – time proofreading
Additional requests are subject to quotation
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28. (E) Solo Email to DARIZI Members
Size Limit Max.36,200
Max. Width 720 Pixels
File Format GIF/ JPEG
Rate HK$2/ Email
Remarks Client provides the HTML format and
landing URL
DARIZI.com Advertising Rate Card – Hong Kong
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