As Project Manager, I was responsible for leading a team to propose an event that catered to the Sand Trap Country Club in Orlando, FL and local charities on a $20K Budget

2.
EXECUTIVE SUMMARY………………………………………………………….. Pg. 1
TECHNICAL SECTION…………………………………………………………… Pg. 2
MANAGEMENT SECTION
Deliverables……………………………………..………………………………….. Pg. 3
Critical Path…………………………………………………………………………. Pg. 4
Team Victory……………..………………………………………………………… Pg. 5
COST SECTION
Budget…………………………………………………………………………............ Pg. 6
Sponsors…………………………………………………………………………........ Pg. 7
Sales Projections…………………………………………………………………... Pg. 8
Return On Investment…………………………………………………………... Pg. 9
APPENDIX
List of Participating Charities.………………………………........................ Item 1
Risk Matrix……………………………………………………………….................. Item 2
Assumptions………………………………………………………………………… Item 3
S.T.C.C. Fair Setup Map…………………………………………..….................. Item 4
S.T.C.C. Budget Spreadsheet………………………………………………….. Item 5
S.T.C.C. Radio Promo Ad……………………...………………………………... Item 6
S.T.C.C. Fair Advertisement…………………………………………………… Item 7

3. Thank you for considering Team Victory for your event production needs!
We are excited to be able to bring to you top‐notch service, planning, and
coordination for The Sand Trap Country Club Celebrity Weekend.
Team Victory has helped execute a number of exclusively prime events
throughout Orlando, Florida from Inauguration Balls to extravagant
Celebrity birthday parties. If there was ever any concern that your event did
not live up to your expectations, up to two months after the event, we will
gladly make up the loss, guaranteed!
Please review our credentials as we guide you through a proposal that is
sure to set a new trend for the country club business. Team Victory wants to
present to your members Sunday “Funday”, the one day of the weekend that
brings all generations together through social interaction as well as
education by hosting the “Sand Trap Country Club Fair”. We are proud to
offer a first‐class experience that features over thirty spectacular rides for
the entire family to enjoy. With cooperation from local charities and media,
The Sand Trap Country Club will facilitate this presentation providing a
grand spectacle in promoting the message of good will and the well being of
society.
We look forward to meeting your every need as well as invite and encourage
your own ideas in creating a more personalized and special event for you,
your members, and your community!
PG
1

4.
The Sand Trap Country Club is hosting a Team Victory is founded on the basis
celebrity weekend‐long event at their of helping others create a unique
nationally known and top‐rated golf experience that will foster
course and country club in order to raise amusement, enjoyment and family
awareness for local charities. With the fun while establishing a connection
last event held on Sunday, the client will to the community and
present a public function that promotes encouraging a teamwork
inspiration for donating to organizations ethic. Our goal is to develop
in the community of Orlando. an event called “The Sand
Trap Country Club Fair”
Central Florida is a prime location for a featuring rides, food and
diverse abundance of charities ranging games for the entire family,
from cancer, disability, health, and each element presented by
homelessness to animals, arts & culture, an identified local
children, education, sports and human organization that allows
rights. To illustrate the importance and participants to donate
value that charities have on our before playing. Ultimately,
community, ponder the statistics. During we will conquer an
2008, even in midst of recession, total entertaining yet positive venture
giving was still more than $300 billion, that brings about unity between
75% of this coming from individuals, residents, club members, and
while public benefit charities gave an professionals alike in collective
estimated $23.9 billion dollars alone. effort in giving back.
o Participants enjoy amusement rides and games in a fun environment
o Achieve an informational outlook on involvement with and identifying
local charities
o Sand Trap establishes a reputation of loyalty, fun, and recreation for past,
present and future Club members
2

5. Introducing to you,
Our objective is to make your event a worthwhile experience for
all in attendance. We provide superior service to create long­
lasting memories.
Team Victory believes your needs and ideas are important and
we stress your participation in order to produce and execute a
production that meets your greatest expectations.
Janishia Jones
Project Manager
B.S. in Music Business
M.S. in Entertainment Business
Experience in Event Coordination / Planning
teamvictory@fullsail.edu
CONTACT US
407‐679‐0100
Steven Hoyt
B.S. in Music Business
M.S. in Entertainment Business
Outside Source Liaison
Event Planning Experience
Wanda Elliott
B.S. in Business Administration
M.S. Entertainment Business
Team Organizer
Event Planning Experience
David Barrera
B.S. in Communication
M.S. in Entertainment Business;
Marketing Expertise
ADMIT ONE
3

6. To ensure that your organization is represented and portrayed appropriately and
according to your mission statement, your team will have creative input in all
aspects of the project as well as final approval over all matters including:
• List of Participating Charities
(*see Appendix Item 1)
• Risk Matrix
(*see Appendix Item 2)
• List of Assumptions
(*see Appendix Item #3)
• Sponsorship Expose
‐ (11) Different Companies offering Sponsorships
‐ (3) Proposed Sponsorship Endowments (Donation Amounts)
• Final event
‐ (11) Proposed Rides
‐ (12) Proposed Attractions
‐ Various Proposed Concessions
‐ Various Promotional Tools (Information Booth/Décor/Etc.)
‐ (12) Individual Booths for Sponsors
‐ Setup Map (*see Appendix Item 4)
• Expense Report
(*see Appendix Item 5)
‐ Final cost of all individual aspects of event
‐ Final total cost
• Projected Income Report
‐ Total projected income of ticket sales
‐ Total projected income of raffle ticket donations
‐ Total projected income of concessions
‐ Total projected net income
4

7. DEVELOPMENT
• Research Local Charities
• Choose Amusement Company Rental
• Hire Lawyer
PRE-PRODUCTION
• Gather Insurance, Permits, and Labor
Agreements
• Create Schedule for Day Of Event
• Send Setup Map to Amusement Company
INITIATION
• Develop Pool of Interested Charities
• Solidify Local Sponsorship Agreements
MARKETING & PROMOTION
Implement Marketing Campaign:
(*see Appendix Items 6 & 7)
• Hand out Flyers
• Send Email Blasts to Members
• Mall Billboards
• Radio Spots
CONFIRMATION
• Reaffirm Last Minute Details
w/ Amusement Company & S.T.C.C.
PRODUCTION
• Setup Begins @ 12 PM
• Raffle Called @ 5 PM
• Breakdown Begins @ 8 PM
5

8. 8 hr Package Includes:
‐ Insurance
‐ Ride & Game Attendants
‐ Permits
‐ Documentation Percentage of Costs!
4%
9% 8%
LABOR Labor
• (6) Cleanup Personnel: $25/ hr
• Project Managers: $50/ hr Materials
• Attorney: $50/ hr
Rentals
79%
TOTAL : $3,100 Marketing
MATERIALS
• (2) Entrance Banners, (2) Entry RENTAL EQUIPMENT
Ticket Rolls, P.A. System • (8) Rides incl. Helicopter
• Rope, Scissors, Staff T‐Shirts, Raffle • (20) Games / Raffle Barrel
Ticket Roll, DJ Table, • (3) Concessions
• (62) Chairs, (31) Tables, (14) Tents • (4) Features incl. DJ & Corporate Yearbook
• Bleachers, Light Towers, & Generators
TOTAL : $6,051
TOTAL : $59,597
$50
Marketing!
Flyers $3,450 $3,500
Radio Spots
Mall Billboards
Includes 12% Discount & 6% Sales Tax
*see Appendix Item 5
6
$75,747.09

9. NAME Donation Amount
$5000
$5000
$5000
$5000
$5000
$5000
$5000
$5000
$5000
$7000
$10000
TOTAL $62,000
7

10.
Donations from Sponsors will cover the majority of expenses accumulated in
planning and executing the event.
COSTS TOTAL FROM SPONSORS BALANCE
$75,747.09 ­ $62,000.00 = $13,747.09
BUDGET BALANCE 7.5% CONTINGENCY
$20,000.00 ­ $13,747.09 ­ $5,681.03
= + $571.88 Under Budget
Proceeds go to Charity
ADMISSION
The Celebrity Weekend is the biggest event of the year for Sand Trap, and the Carnival
is the most family oriented event of the weekend, thus the most popular. Based on last
year’s attendance rates of over 3,000 documented attendees, we estimate that this
same amount will frequent the carnival throughout the day’s festivities.
Attendee Ticket Cost Quantity Total
Adult Men $50 1000 $50,000
Adult Women $50 1000 $50,000
Children (16 & Under) FREE 1000 $0
TOTAL : $100,000
RAFFLE
Almost all of the 1,500 members of the Club are within the upper class & have
provided the club with a generous donation at one time or another. With these past
donations in mind, we expect that a quarter of the members of the Club, or better,
will make at least a $50 donation, in the form of $50 raffle tickets being sold at each
of the attractions throughout the day.
¼ OF MEMBERS RAFFLE TICKET COST TOTAL
375 $50 $18,750
8

11. (Labor, Materials, Costs $75,747.09
Rentals, Marketing)
‐ Sponsors $62,000.00
= Balance $13,742.09
Budget $20,000.00
‐ Balance $13,742.09
Remaining $6,257.91
Admission $100,000.00
+ Raffle $18,750.00
= Total Profit $125,007.91
Return On Investment
$125,007.91 ‐ $13,742.09 = $111,265.82
909.7%
*Naturally, all projections are based on the documentation of previous events and donations
and they are merely a minimum estimation; the potential for a much higher return is possible
and probable.
9

12. Item #1
Catholic Charities
LIST OF Phone: (407) 658-1818
Contact: Arnie Nelson
CHARITIES Web site: www.ccorlando.org
Candlelighters Childhood Cancer Foundation
of Greater Orlando
Phone: (407) 521-5581
Contact: Mindy Giallella
Red Chair Project Web site: www.candlelighters.org
Phone: (407) 872-2382
Central Florida Children’s Home, Inc.
Web site: www.redchairproject.com Phone: (407) 277-7441
B.A.S.E. Camp Candlelighters Children's Web site: www.cfch.net
Cancer Foundation/Central Florida
Central Florida Miracle League, Inc
Candlelighters
Phone: (407) 921-5645
Phone: (407) 673-5060
Contact: Ozzie Martinez, Orlando Board President
Contact: Terri Jones
Web site: www.basecamp.org Central Florida YMCA
Achievers Family Center
BETA Center
Phone: (407) 896-9220
Phone: (407) 277-1942
Web site: www.centralfloridaymca.org
Contact: Hope Kramer, CEO
Web site: www.betacenter.org Central Orlando Kiwanis Club Foundation
Contact: Harvey Readey, President
Big Brothers & Big Sisters Cell: (407) 353-5321
Phone: (407) 478-2996 Website: www.centorlkiwanis.org
Contact: Carolina DeGarmo, Director of Child Rescue Network, Inc.
Program Outreach & Development Phone: (877) 209-5437 ext. 81
Contact: Jeff Griesemer, President / CEO
The Boggy Creek Gang Web site: www.childrescuenetwork.com
Phone: (352) 483-4200
Children’s Home Society of Florida
Web site: www.boggycreek.org Central Florida Division
Phone: (321) 397-3000
Boys & Girls Club of Central Florida Contact: Jessa Heisey, Director of Development
Phone: (407) 841-6855 Web site: www.chsfl.org
Contact: Gilberto Hall, VP of
Operations Central Florida Woman’s Resource Center, Inc.
Phone: (407) 426-7960
Web site: www.bgccf.org
E-mail: cflwrc@bellsouth.net
Web site: wrc-online.org

13. Item #2
1. TOO LOW BUDGET FOR MARKETING CAMPAIGN
2. RAINY WEATHER ON DAY OF EVENT

14. 3. EQUIPMENT MALFUNCTION
4. AMUSEMENT RENTAL COMPANY DOUBLE-BOOKS EQUIPMENT

15. Item #3
• ALL AMUSEMENT RENTALS WILL
ARRIVE ON TIME
• ALL ASSOCIATED COSTS ARE
INCLUDED IN THE BUDGET
• ALL FEATURED SPONSORS WILL
INDEED PARTICIPATE IN EVENT
• TEAM VICTORY WILL BE ABLE TO USE
GOLF COURSE AS FACILITY FOR FAIR
• INSURANCE COVERS LIABILITIES,
MALFUNCTIONS, AND ANY OTHER
POTENTIAL DELAYS

16. Item #4
10
11
6 4
12 9 1
21 8 3
13 5 Entrance
7
14 2
22 23
15 24
20
26 33
19
16
17 28 32
30
25
18 27 29 31
MAP LEGEND
1. Charity Tent #1 2. Charity Tent #2
4. Information Booth 5. Corporate Yearbook 14. DJ 21. Caricaturist
6. Spaceball 12. Rock Climbing Wall 15. Human Bowling 17. Swinging Pirate Ship
25. Rope Ladder Climb 28. Giant Slide 29. Go Gator 31. Helicopter 33. 741 Jumbo Jet
8. Mini Midway 9. Synth a Beam 20. 8 Carnival Games 22. Carnival Trailor 24. Roller Derby
26. Water Gun Trailor
Food / Consession Stands Benches
3. & 23. Goldsmith $10000 Sponsor 32. Orlando Home & Leisure Magazine $7000 Sponsor
7, 10, 11, 13, 16, 18, 19, 27, 30 $5000 Sponsors

17. Item #5
THE SAND TRAP COUNTRY CLUB FAIR BUDGET
Labor Per Hour Total Hours Total Percentage of Cost
Cleanup Personnel 1 $25 8 $200 4.09%
Cleanup Personnel 2 $25 8 $200
Cleanup Personnel 3 $25 8 $200
Cleanup Personnel 4 $25 8 $200
Cleanup Personnel 5 $25 8 $200
Cleanup Personnel 6 $25 8 $200
Janishia $50 8 $400
Steve $50 8 $400
Wanda $50 8 $400
David $50 8 $400
Attorney $50 6 $300
Total $3,100
Materials Cost Quantity Total Percentage of Cost
Entrance Banner $225 2 $450 7.99%
Rope $10 1 $10
Scissors $5 4 $20
Raffle Ticket Roll $7 1 $7
Entry Ticket Roll $7 3 $21
4X8 DJ Table $88 1 $88
DJ Vinyl Banner $225 1 $225
Company Logo Staff T-Shirts $20 12 $240
Chairs (white) $3 62 $186
Tables $9 31 $264
P.A. System $150 2 $300
40X80 Tent $1,250 2 $2,500
10X10 Tent $145 12 $1,740
Total $6,051
Rentals Quantity Cost Per 4 hours Total # hrs Total Cost Generators Percentage of Cost
Spaceball 1 $550 2 $1,100 0 78.68%
Rock Climbing Wall 1 $895 2 $1,790 110
Swinging Pirate Ship Ride 1 $1,095 2 $2,190 220
Giant Slide 1 $1,100 2 $2,200 110
Go Gator 1 $1,595 2 $3,190 110
741 Jumbo Jet 1 $995 2 $1,990 110
20' Carnival Games Trailer 1 $1,850 2 $3,700 110
Mini Midway 1 $850 2 $1,700 110
Roller Ball Derby Game 1 $2,425 2 $4,850 220
Rope Ladder Climb 1 $525 2 $1,050 110
Water Gun Trailer Game 1 $2,425 2 $4,850 220
Combination Fun Foods & Carnival
Games Trailer 3 $1,595 2 $9,570 110
Eight Carnival Games under Four
Carnival Booths 1 $1,600 2 $3,200 110
Information Booth Rental 1 $675 2 $1,350 110
Caricaturist 1 $1,250 1 $1,250
Corporate Yearbook 1 $3,200 2 $6,400 110
Helicopter Rides 1 $1,000 2 $2,000
Generator Light Tower 2 $285 2 $1,140
24' Promotional Balloon 2 $475 1 $950 110
Human Bowling 1 $700 2 $1,400 110
Synth a Beam 1 $550 2 $1,100 110 (2)
Tilt & Roll Portable Bleachers 6 $375 2 $4,500
DJ 1 $475 2 $950 110
20 KW Generator 2 $350 2 $1,400
Raffle Barrel 1 $35 2 $70
Total $63,890
Cash Discount 12% $56,223.20
Florida Sales Tax 6% $3,373.39
Grand Total $59,596.59
Marketing Quantity Cost Percentage of Cost
Flyers 5000 $50 9.24%
Radio Spots 8 $3,500
Mall Billboard 11 $3,450
Total $7,000
Sponsors Donation $5000 (Tent, 1 Table, 2 Chairs) - Bring own marketing materials & banner
Power 95.3 $5,000 $7000 (Tent, 1 Table, 2 Chairs, Strategic Placement) - Bring own marketing materials & banner
96.5 Classic Rock $5,000 $10000 (2 Tents, 2 Tables, 4 Chairs, Strategic Placement) - Bring own marketing materials & Banners
Soft Rock & Roll Lost 70's 98.9 $5,000
Cool 100.3 $5,000
K 92FM $5,000 Total Budget: $75,747.09
Magic 107.7 FM $5,000 Sponsors $62,000.00
Star 94.5 FM $5,000 Balance Before Contigency $19,428.12
WTKS 104.1 FM $5,000 Balance After Contingency $13,747.09
Golfsmith World's Largest Golf
Superstore $10,000 Demonstration Table
Orlando Home & Leisure Magazine $7,000 2 Demonstration Tables
Orlando Magazine $5,000
Total $62,000
Contingency Fund (7.5% of Total) $5,681.03
Revenue Cost
Tickets $50 (Kids under 16 FREE)
Raffle $50 1/2 of raffle is donated

18.
Item #6
:30 Promo
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: (EXCITEMENT.) The Sand Trap Country Club is
hosting a day filled with excitement for the
entire family on Sunday, July 18!
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: Come join us for the most amazing, thrilling
rides at our nationally known, top­rated golf
course located in Central Florida!
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: Kids under 16, get in free for a full day of
excitement featuring the best rides, games and
food in town.
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: Sunday, July 18, come join us at our nationally­
known top­rated golf course.
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: The Sand Trap Country Club proudly presents a
day filled of excitement with the most amazing
rides in town.
SFX: HEAVY METAL MUSIC (05 SECONDS).
ANNCR: Kids under 16, get in free. For more
information, call us at 407.679.0100.

19. !"#$%&'"(%)*+#,'-%).+/
Item #7
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PLENTY OF RIDES AND GAMES FOR THE FAMILY
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20.
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2. Getting Sponsorship for Your Charity Event - Event And Ticket Expert
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3. Fritz, J. (n.d.). How Can My Small Charity Get Corporate Sponsorships? -
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ponsor.html
4. Carnival Games - from Amusement Depot a division of South Florida
Entertainment, Inc. Over 325 items for rent and 1000's for sale..
(n.d.). Amusement Depot - party equipment rentals & sales..
Retrieved May 30, 2010, from http://www.amusementdepot.com
5. www.orlandoinfo.com/cvb/upload/2008-Central-Florida-Charity-List.pdf
6. Charity Navigator - Giving Statistics. (n.d.). Charity Navigator -
America's Largest Charity Evaluator | Home. Retrieved May 30,
2010, from
http://www.charitynavigator.org/index.cfm?bay=content.view&cpid=
42
7. Ride Safety Regulatory Information. (n.d.). Welcome to Saferparks.
Retrieved May 30, 2010, from
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ncyID=10
8. http://www.doacs.state.fl.us/onestop/std/fairride.html