Uneak White's Personal Brand Exploration Presentation
E Newsletter
1. Bob Berkowitz- check out example of latest Video technologies from Multivision
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THE MULTIVISION MONITOR
ISSUE ONE JAN. 2009
In This Issue
ON LOCATION: Lights... Camera... Helicopter!
TECHNO-VATIONS: New Kiosks for Metrorail
Cruise or Consequences
PRODUCTION NOTES: PetStyle®
The Perfect Pitch
It's All About The quot;Uquot;
Happy New Year!
For over two decades we've been doing amazing things here at Multivision. However we only get to tell
our customers and friends about them on chance occasions. Now, through the power of the internet
and email, we can tell our story better ( as we always preach that our clients should do ) by publishing
a periodic newsletter to let you know what we've been up to and how we're applying the latest
technologies to create effective solutions to your marketing and communications needs.
As a company that has been around since 1977 we're very proud of being at the cutting edge of so
many technologies and creative capabilities. And as technology changes and evolves so does
Multivision. We're continually re-inventing ourselves and the many services we provide. We enjoy
the challenge, and now we'd like to show you some examples of how we're meeting it head on!
http://campaign.constantcontact.com/render?v=001LEYmtgrJSR3Sh0u...spfr3lXpqGHFk4lUmNGxpocZC2bA6U1LGiQ1k0vMtGT8AAu_VKziW3aRs9NY%3D (1 of 7) [1/8/2009 11:03:03 AM]
2. Bob Berkowitz- check out example of latest Video technologies from Multivision
Enjoy our newsletter and keep in touch.
Sincerely,
Bob Berkowitz
Multivision Video and Film
On Location
Lights... Camera... Helicopter!
We have been shooting all over Key Biscayne during November, including amazing aerials using
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3. Bob Berkowitz- check out example of latest Video technologies from Multivision
gyro mounted helicopter technology. Our client, South Bay Developers, is building and selling
wonderful homes on Key Biscayne, and engaged us to create a dynamic High Definition video sales tool
for their offices and brokers.
http://campaign.constantcontact.com/render?v=001LEYmtgrJSR3Sh0u...spfr3lXpqGHFk4lUmNGxpocZC2bA6U1LGiQ1k0vMtGT8AAu_VKziW3aRs9NY%3D (3 of 7) [1/8/2009 11:03:03 AM]
4. Bob Berkowitz- check out example of latest Video technologies from Multivision
Techno-vations
Interactive Kiosks at Miami Metrorail Stations
Metrorail riders are finding it even easier to get around Miami these days, thanks to
interactive, LCD touch-screen kiosks installed at the rail stations.
Designed by Multivision and Pearlson Development, the kiosks provide up-to-date
information about using the transit system, and showcase the arrival times of the next
north and south-bound trains.
The kiosks are a brand new design, and are weather resistant to meet the outdoors
requirement of the Metrorail stations.
Multivision has also created kiosks for the Miami-Dade County public school system.
Installed at various civic and retail locations, the kiosks help bring awareness of MDCPS
programs to a wider audience around the county.
Multivision will be marketing these all-weather kiosks to transit systems, railways and other outdoor venues.
Cruise or Consequences
Creating a Game Show with a Message.
http://campaign.constantcontact.com/render?v=001LEYmtgrJSR3Sh0u...spfr3lXpqGHFk4lUmNGxpocZC2bA6U1LGiQ1k0vMtGT8AAu_VKziW3aRs9NY%3D (4 of 7) [1/8/2009 11:03:03 AM]
5. Bob Berkowitz- check out example of latest Video technologies from Multivision
Coming soon to Royal Caribbean International cruise ships, a Multivision created video game show
that helps explain the quot;do's and don'tsquot; of cruising to passengers and crew alike.
RCI needed a way to make sure that some very important messages were spelled out to everyone
who gets onboard their ships. RCI came to Multivision for our unique creative style and our ability to
present this serious information in an effective, yet entertaining way.
The Multivision team spent a week at sea with 15 actors to create the videos, along with a fun-filled
studio session to create the game show component. The set we designed (built by Propmasters)
helped make the show even more fun.
This show follows up another Multivision RCI video that communicates brand identity to
the cruise company's thousands of employees.
Our experience with internal quot;branding messagesquot; for our clients in the tourism, gaming and
hospitality industries comes into play on these challenges.
PRODUCTION NOTES
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6. Bob Berkowitz- check out example of latest Video technologies from Multivision
We've Gone to the Dogs... It's All About
The Perfect
and Cats The quot;Uquot;
Pitch
Video for the Web New University of Miami TV Spot
Helping Clients Win New Business Bids
Our new 30-second HD spot produced for the
For the last several years we have been active So many of our clients count on us when they
quot;Uquot; made its debut this season on all of the
in creating all the video content for our sister need help creating that quot;perfect pitchquot; for large televised Hurricane games.
company, Petstyle®. contracts and government-bids.
It's also being shown on the giant LED screens
As animal lovers, we realized that there were Very often it comes down to the final at their stadium, and it's being aired on ESPN-
over 63 million U.S. households with pets. No presentation to seal the deal, and win the job. HD as their new half time TV message.
one was doing a really good job at reaching
those households with the information they Working in this area is a specialty that we have
Shot and edited in High Definition, the spot
wanted and needed. successfully developed, and have now
involved multiple days of shooting all around
launched a special division called quot;The Perfect
the university campus.
As a partner in Petstyle® we have created Pitchquot; to do just that!
literally hundreds of videos on everything from The spot features UM President Donna
how to train your pet, traveling with your pet Whether a client is pitching a casino license, a Shalala who also did the voice-over and
and keeping them healthy. contract to build a new airport runway or appears at the beginning and end of the spot.
expansion, a parking concession, or a water
We have travelled throughout the nation to treatment plant, it often comes down to which Multivision works closely with the quot;U.quot; We've
produce shows called quot;Petstyle USA,quot; focusing of the finalists can win those extra points to also recently finished work for their new LIfe
on various communities and their individual pet sway the decision-makers to select them for Science Park and the Sylvester Cancer Center.
style. the job.
Multivision has also created some fun, Just ask our major multinational clients and
animated news quot;webisodesquot; about current they will tell you that a Multivision pitch has a
events with our roving canine reporter, quot;Jack better shot of quot;winning the prize.quot; Our track
Russell.quot; record attests to that fact.
We are currently working on a syndicated TV
version of the website, quot;Petstyle TVquot; and hope
to launch it in a TV market near you.
Check out Petstyle.com and see one of the
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7. Bob Berkowitz- check out example of latest Video technologies from Multivision
best video-centric sites on the web. Contact Us
Multivision
Video & Film
www.multivisionvideo.com
bob@multivisionvideo.com
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