2. ASSIGNMENT 1
Is worth a total of 15 marks
You will be marked on these key media aspects:
Language
Audience
What is my target for the subject?
3. COVER ANALYSIS
What is Language?
How is it used?
Why is it important?
Key terms – connotation and denotation
4. READING AN IMAGE –
How an image can Portray a person in the Media
look at the following images, write your response
THINK ABOUT YOUR OWN MAGAZINES AND
HOW YOU WISH TO PORTRAY A PARTICULAR
MESSAGE
7. MAGAZINE COVERS – CODES AND
CONVENTIONS
Masthead – Language used, font type, meaning of word? What the word may
stand for?
Banner/slogan -
Main Image - secondary image – Who or what is it off? Direct/un-direct,
professional/paparazzi
Headline/story titles/article informations
Puff/flash -
Barcode, price, freebees
8. THINK – PAIR - SHARE
What does the following magazine covers imply to you?
Use the words connotation (what it is implying) or denotation (what it is
telling you) in
your answers
Who do you think would read this?
9.
10.
11.
12. HOME LEARNING – UNLESS YOU COMPLETE IN
CLASS
You need to find two magazine covers that you want to analysis for your
coursework.
They need to be different style/subject of magazine titles (so not two
different issues
of Bliss)
13. Level
6
Convincing and effective analyzes of media text.
Media terminology is used extensively and effectively.
The consumption of texts by particular audiences is diskussed in detail.
Cogent and well structured response with precise and accurate use of language, arguments
clearly supported by evidence.
Level
5
Good-quality analyzes of media texts.
Confident use of technical terminology.
Sound understanding is shown of the role of audiences in the consumption of media texts.
Clear and well-organized response with accurate use of language and evidence used to
support points.
Level
4
Solid analysis of at least one media text.
Some use of appropriate technical terminology.
The role of audiences in the production and consumption of media texts is identified.
Well organized response with generally accurate use of language and arguments are
usually supported
Level
3
Candidates show a basic grasp of textual analysis.
Technical terminology used occasionally.
Some understanding of how a media product appeals to a particular audience.
Responses are reasonably well organized and points are sometimes supported by evidence.
Level
2
Candidates tend to describe media texts to demonstrate limited understanding of forms
and conventions.
Limited use of accurate terminology
An awareness of how a media product might appeal to its audience.
An attempt has been made to organize responses.
Level
1
Nothing submitted or no work worth the award of a mark.
14. GROUP WORK
We have begun to look at analyzing magazine covers, we need to show we
can understand the rules behind magazine covers.
Refresh
How many colours would you expect on a typical magazine cover?
Where would you expect the title?
What is a tagline?
15. IN YOUR GROUP
Answer the following –
What does the title tell us about the magazine?
(language used, font style, size, subject)
What does the colour tell us us? (bright, eye catching, bold, realistic, retro)
Language – professional or slang? Specific to a certain genre or hobby?
Who you think the target audience is? – why do you think this? Niche or
Mass
16. HOW HAS THE TEXT TRIED TO APPEAL TO ITS
AUDIENCE?
Graphics?
colors?
Layout?
Language used?
Main image?
Anything else you think is important?
22. HOW WOULD WE APPEAL TO THESE
AUDIENCES?
Young children (up to 11)
Teenage girls (11-19)
Teenage boys (11-19)
Women 20-40
Men 20-40
Pensioners (60 and over)
Give me a Title for a magazine you
could create to aim at the above
audiences
What colour would your title be?
What colors and
pictures would
you use?
What sort of
language would
you use?
What codes and
conventions
would you use?
23. DOES MY MAGAZINE ANALYSIS HAVE THE
FOLLOWING:
Reference to who the Audience is? And evidence how you know this
Analysis of the colours used?
Analysis of the language used?
A clear statement of who the target audience is, and who the secondary
audience might
be?
An analysis of the main image (who is it off? what are they doing? where was it
taken?)
Finally the Graphology:
Serif Semi-structural details or small decorative flourishes on the ends
of
some of the strokes that make up letters and symbols.
Sans-Serif Font does not have these details or flourishes