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and  Demand P Q S 1 D 1 D 2 D 3 S 3 S 2 “ OK, I was wrong. It is a matter of supply and demand, and now  I think you  da “man”.
Consumers   and  Producers   Feel Differently About High and Low prices Producers supply more at the higher price because the opportunity cost increases if they don’t. Consumers consume less at the  higher  price  because they now have less  money to spend. Producers supply less at lower prices.  Consumers  consume  more  at  the  lower  price  because  they  now have  more  money  to  spend.
LAW OF SUPPLY ,[object Object],[object Object],[object Object],[object Object],A direct relationship exists between price and quantity supplied
SUPPLY DEFINED SUPPLY SCHEDULE $1 2 3 4 5 CORN Various Amounts 5 20 35 50 60 P Q S
SUPPLY DEFINED SUPPLY SCHEDULE $1 2 3 4 5 CORN Various Amounts A Series of Possible Prices … a specified time period … other things being equal 5 20 35 50 60 P Q S
GRAPHING SUPPLY 5 P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY P Q o $5 4 3 2 1 10  20   30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY 35 P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY P Q o $5 4 3 2 1 10  20  30  40  50   60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY P Q o $5 4 3 2 1 10  20  30  40  50  60   70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY S P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points Connect the Points P Q S
GRAPHING SUPPLY S P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Increases? P Q S
GRAPHING SUPPLY S P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 Price of Corn Quantity of Corn $5 4 3 2 1 60 50 35 20 5 CORN 80 70 60 45 30 S’ Increase in Supply Increase in Quantity Supplied P Q S
GRAPHING SUPPLY S P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Decreases? P Q S
GRAPHING SUPPLY S P Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN S’ 45 30 20 0 -- Decrease in Supply Decrease in Quantity Supplied P Q S
GRAPHING SUPPLY  WITH DEMAND S Q o $5 $4 $3 $2 $1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Combining with Demand P Q S
MARKET DEMAND & SUPPLY   7 S Q o $5 4 $3 2 1 2  4  6  8  10  12  14  16 $5 $4 $3 $2 $1 2,000 4,000 7,000 11,000 16,000 $5 $4 $3 $2 $1 12,000 10,000 7,000 4,000 1,000 D Price of Corn Quantity of Corn CORN MARKET CORN MARKET Market Clearing Equilibrium P Q D P Q S
Shortage of Face Masks for S ARS Young  Hong  Kong  ballet  dancers  wear  masks to protect themselves from SARS.  770 people died from this disease.
So What to use if there is a shortage?
 
Market Supply Curve QS of Crude Oil QS 1 S “ Particular Price” $45 $11 $6 $20 $25 QS 2 QS 3 QS 4 QS 5 Price
And why is talk so cheap? Supply is excessive.  Cut Supply & you will increase demand.
DETERMINANTS [Shifters] OF SUPPLY ,[object Object],[object Object],[object Object],[object Object],AS3   AS1   AS2 P Supply P S 1   S 2
2.  Technological Improvement This lowers production costs &  increases “S” . Ex:  Suppose  a  new milking machine called  “ The Invisible Hand”   has  a  very soothing  effect on cows; cows  find  the  new  machine  so  “udderly”   delightful  that  they  produce  30% more milk .  This technological advance  will  cause  a  shift to the right .  “ Can’t wait till milking time.”
The cow floats on its own pocket of water, as the water bed  fits  each  cow’s  body . They are  “cool in the summer and warm in the winter .”   They  last  15-20  years.  Cost is $150.00.  By conforming to the shape of the cows, the beds give the cows a  more comfortable rest. They  reduce wear and tear  on the cows’  joints  and  prevent  swelling  and   burning   of hocks (ankles). The  first ones  who come back  from  the milking parlor  fill those  water bed stalls first .  The  other  late-arriving  cows  say,  Technological Breakthrough – Cow Waterbeds “ 500 gallons of blood have to circulate thru a cow’s  udder to produce nutrients for one gallon of milk.” “ Mooooooovvvvvveeeeee over, give me that water bed.” Waterbedsforcows.com
3.  Number of Sellers ,[object Object],[object Object],[object Object],AS 3   AS 1   AS 2
Bigger Supply  of  Basketball  Games in 1968  with the   A B A D a l l a s  C h a p a r r a l s I’m going for “3”. “ Bigger supply of basketball games every week”
4.   E xpectations  about  Future Price  ,[object Object],AS 3   AS 1   AS 2 Supply Oil Prices Expected to decrease P
5.  Subsidies – free money   from “G” 6.  Taxes  – take away business  profits and decrease supply. Businesses have their  taxes increased  which moves the supply curve  to the (left/right).  Free money from the government (subsidies) induces  suppliers to supply more.
DETERMINANTS OF SUPPLY ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
D 2 With Much Higher Gas Prices, What  Happens  In The  SUV/RV  Market S 1 P 1 P 2 Q 2 Q 1 D 1 8  MPG QS QD
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Quantity of Oranges R F R S R R Juicy “Orange” Prices
“ Increase  in  D ” “ Decrease in  D ” “ Increase in  S ” “ Decrease in  S ” ___1. Decrease  in  income  on  market  for  used cars . ___2. Decrease  in  income  on  market  for  new cars . ___3.  Consumer expectations  about a  price decrease . ___4.  Producer  expectations   about a  price decrease . ___5. Increase in  # of producers  on the market for  computers . ___6. Increase in  # of consumers  on the market for  used cars . ___7. Increase in  # of consumers  on the market for  new cars . ___8. Decrease  in the  price  of  movies   upon the market for   popcorn . ___9. Decrease in  business taxes   on the  market for  computers . ___10.  Consumer expectations  of a shortage of  apples . ___11. Decrease in  resource cost  on market for  computers . ___12. Increase  in  price of  wheat   upon  market for  corn . ___13.  Consumer expectations  of a shortage of cell phones. ___14.  Producers expectations  about a price increase. ___15. Increase in  income  on the market for  iPods . B B C C A A C A D C A A A A D D 1   D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P 2 P 1 P 1 P 2 P 1 P2 P 2 P 1 QD 1  QD 2 QD 2   QD1 QD 1  QD2 QD 2  QD1
NS 41-53 41. Supply – quantities producers offer at each (technique/price). 42. The relationship between  price  and  QS  is (direct/inverse) and the relationship between  price  and  QD  is (direct/inverse) or opposite. 43.  The  “law of supply”   indicates that producers will offer   (less/more)   at higher prices. 44.  In  moving along a stable supply/demand curve , (income/price) is not held constant. 45. (Inelasic/Elastic) supply-when QS is  very responsive to price . 46.  (Inelastic/Elastic)   supply-when a change in price  has  little impact on QS . 47. The 3-item test for  elastic supply  is:  the item can  be made quickly, it tends to be cheap,   & it can be produced by (skilled/unskilled) workers. 48. The 3-item test for  inelastic supply  is: the item cannot be made quickly, it tends to be expensive, & (skilled/unskilled) workers. 49. An example of  inelastic supply  is (posters/computers/T-shirts). 50. An example of  elastic supply  is (HDTV/computers/T-shirts). 51. The supply curve for  elastic supply  is more (flat/vertical). 52. The supply curve for  inelastic supply  is more (flat/vertical). 53. A decrease  in the price of   cattle feed  will cause the  (D/S)   curve for  beef  to shift.
  Supply NS  61-64 Bushels Demanded Corn Price Bushels Supplied 26   $5 46 32   $4 41 37   $3 37 43   $2 32 48   $1 29 61.  Equilibrium price  will be ($1/$2/$3/$4/$5).  62. If the  price  in this market were  $2 , farmers  (would/would not) be able to sell all their corn. 63. If the  price were initially $5 , we would expect  the price of corn supplied to  (increase/decrease) as a result of the price change.
74. A decrease in  income , if “X” is an  inferior good  would (increase/decrease) (demand/supply), (increase/decrease) price, and (increase/decrease) quantity. 75. A decrease  in the   number  of  consumers  for  product “X” will (increase/decrease) (demand/supply), (increase/decrease) price, and (increase/decrease) quantity. 76.  Producer expectations  that the price of  “X”  will decrease sharply in the future will (incr/decr) (demand/supply), (incr/decr) price, & (incr/decr) quantity. 77. A decrease in the price of a product which is a  substitute  to  “X”  will (incr/decr) (supply/demand), (incr/decr) price, (incr/decr) quantity. 68. Increase in the price of  irrigation equipment  ( resource cost ) upon the market for  wheat  is illustrated by diagram (A/B/C/D).  69. Increase in  incomes  upon  the  market for  spam   is illustrated by diagram  (A/B/C/D). 70.  Subsidy  for cancer research being taken away  is illustrated by diagram  (A/B/C/D). 71. D ecrease in the price of   M & M s   upon the  market for   S nickers  is illustrated by  (A/B/C/D). 72. Decrease in  worker wages  on the market for textiles is illustrated by (A/B/C/D). 73. I ncrease in the price of   cameras   upon the  market  for  film   is illustrated by  (A/B/C/D).  NS 68-77
NS  78 - 81 S 2 P 2 E 2 D 2 S 2 D 2 E 2 S 2 Q 2 D 2 S 2 Q 2 78. If  demand increases  and  supply decreases , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same). 79. If  demand decreases  and  supply increases , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same).  80. If the  supply and demand curves both increase , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same).  81. If  demand and supply curves both decrease , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same).  E 2 *Staying the same means  indeterminate , that is, the quantity could  increase ,  decrease , or  stay the same , depending on the  magnitude of the shifts .
GRAPHING SUPPLY   [Change in QS] 5 P Q o $5 $4 $3 $2 $1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY   [Change in QS] P Q o $5 $4 $3 $2 $1 10  20   30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY [Change in price, so “Change in QS”] Q o $5 $4 $3 $2 $1 10  20  30  40  50  60   70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
GRAPHING SUPPLY [Change in price, so “Change in QS”] S Q o $5 $4 $3 $2 $1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points Connect the Points P Q S
GRAPHING SUPPLY S Q o $5 $4 $3 $2 $1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Increases? P Q S
GRAPHING SUPPLY [Change in S] S 1 Q o $5 $4 $3 $2 $1 10  20  30  40   50  60   70  80 Price of Corn Quantity of Corn $5 4 3 2 1 62 52 40 25 10 CORN 82 72 60 45 30 S 2 Increase in Supply Increase in QS P Q S
GRAPHING SUPPLY [Change in S] S Q o $5 4 3 2 1 10  20  30  40  50  60  70  80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Decreases? P Q S
GRAPHING SUPPLY [Change in S] S 1 Q o $5 $4 $3 $2 $1 10  20   30  40   50  60  70  80 $5 4 3 2 1 63 54 40 25 9 Price of Corn Quantity of Corn CORN S 2 46 35 20 3 -- Decrease in Supply Decrease in QS P Q S
Price Floor  –  minimum   price   [creates   surpluses ] .   $2.50 S P Q 0 14   19   24 D Surplus Such as: Minimum Wage Agricultural Price Supports The  price  has  to  be  IN  the house .  It can’t be  below  the  floor. Some call agricultural price supports  “ udder  insanity.” Price Floor-minimum price QS exceeds QD Millions of gallons per month 1.90 Price per gallon Equilibrium price for milk
Price Ceiling  -  maximum  price   [creates   shortages ] 7 S P o D Shortage Such as: Rent controls in NYC Wartime price controls Rock concert prices Super Bowl tickets The  price  has  to be  in  the house. It can’t  be above the  ceiling. Super Bowl T icket  P rices E-Bay 1967 - $12.00   2004 - $500   $2-6,000 Reliant Stadium NFL could raise the price & make another $150 M but the average man couldn’t attend. 2.5 3 Price Ceiling-maximum price QD exceeds QS Millions  of  Dwellings Rented $2,000 1,200 3.5 NYC Rent Controls
Broccoli “ Suppliers   produce  smaller/ larger quantities  at each  price.” “ Substitutes in production” I only have 200 acres S 3   S 1   S2 Change in “Supply” [Curve] 1. “Non-price change” [ RATNES T ] 2. Whole supply curve “shifts” [There was a QS change but it was not caused by a change in price] S Corn S 1 P S 2 QS1 QS2 Alternative Output Price Change [ I N V E R S E ] QS3   QS1   QS2 P 2 P 1 P S 1   S 2 [new football league- bigger “S ” of  games ]  Don’t confuse these two with Chg in QS. “ Supply Shifters” [RATNEST] 1.  R esource Cost  [wages  /raw materials  ]  [ I N V E R S E ] 2.  A lternative Output Prices [ I N V E R S E ] 3.  T echnology [ DIRECT ] 4.  N umber  of  Suppliers [ DIRECT ] 5.  E xpectations [about future price] [ I N V E R S E ] 6.  S ubsidies [ DIRECT ] 7.  T axes [ I N V E R S E ]
Four  Possibilities D 1 D 1 S A B C D Increase in supply of gas Slide Rule After introduction of calculator S D 1 D 2 [TIMER] [RATNEST] “ D” for flag after 9/11 “ Increase in Demand” “ Decrease in Demand” “ Increase in Supply” “ Decrease in Suply” Decr in “ S” of gas D P Q D P Q S Q P P S Q D S 1 D S 1 S 2 $1.85 $1.00 Q 1  Q 2 Q 2  Q 1 $1.85 S 1 $1.00 P 2 P 1 P 1 P 2 Q 1  Q 2 Q 2  Q 1 After  “Looking For Nemo”
Banana Supply & Demand Q o D 1 Quantity Price (per pound) S 1 S 2 P Q 1 Q 2 P 1 P 2 Crop Freezing  Damage…
American Flags Q o D 1 Price (per flag) S 1 P Q 1 Q 2 P 1 P 2 D 2 Patriotism Surge after 9/11…
“ TIMER”[D]  or  “RATNEST”[S] ___7.  Increase in the price of  Apple’s iPod  on the  market for  Dell’s Digital Jukebox .  ___8.  Increase in the price of  tea  on the market for  lemon . ___9.  Increase in business  taxes  on the market for  SUVs . ___10.   Consumers expect   a shortage of   cell phones . ___1.  Increase in   income   on the market for   camcorders .   ___2.  Increase in  # of consumers  on market for computers. ___3.   Producer expectations  about a price increase. ___4.   Consumer expectations   about a price increase. ___5.  Increase  in #   of  producers   on market for   digital cameras. ___6.  Increase in  resource cost   on the market for bagels. A A D A C D A B D A
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Effect of Changes in “D” or “S” on Price and Quantity E 1 E 2 E 1 E 2 E 1 E 2 E 2 E 1
6.  A decrease in  taste  for Fuzzy Wuzzies would:  a. increase D, increase P, & increase Q. b. decrease D, increase P, & decrease Q. c. increase S, increase P, & increase Q. d. decrease D, decrease P, & decrease Q. 7.  A reduction in the  number of firms  producing computers: a. increase S, increase P, & increase Q. b. increase D, increase P, & increase Q. c. decrease  S, increase P, & decrease Q. d. decrease S, decrease P, decrease Q. 8. An increase in the price of pancakes, a  complement  for syrup would: a. increase D, increase P, & decrease Q. b. decrease D, decrease P, & increase Q. c. decrease D, decrease P, & decrease Q. d. do none of the above 9.  A decrease in  income  upon the market for spam would: a. decrease S, increase P, & decrease Q. b. decrease S, increase P, & increase Q. c. increase D, decrease P, & increase Q. d. increase D, increase P, & increase Q. 10.  Consumer expectations  that the price of PSP will increase by  50% in the future will:  a. decrease S, decrease P, & decrease Q. b. increase D, increase P, & increase Q. c. decrease D, decrease P, & decrease Q. d. decrease D, decrease P, & increase Q. Effect of Changes in “D” or “S” on Price and Quantity
C A C A C B D B d. increase in price of computers c. decrease in # of consumers [D   – “ TIMER”; QD  – price change of product (inverse)] ___1. Which of the following will  cause an "Increase in Demand" for computers? a. decrease in price of computers  b. decrease in income  c. increase in income  d. increase  in the price of compu ters ___2. Which of the following will  cause an "Increase in QD" for computers? a. decrease in price of computers  b. decrease in income  c. increase  in income  d. increase  in price of computers ___3. Which of the following will  cause a "Decrease  in Demand" for Lincoln logs? a. increase in price of Lincoln logs  b. decrease in price of Lincoln logs  c. decrease in # of consum ers(marketsize) ___4. Which of the following will  cause a "Decrease in QD" for Lincoln logs? a. increase in  price of Lincoln logs  b. decrease in price of Lincoln logs  c. decrease in # of consumers ( market size ) [S   – “ RATNEST”;   QS   – price change of product (direct)] ___5. Which of the following will  cause an "Increase in Supply" for DVDs? a. decrease in price of DVDs  c. decrease in resource cost b. increase in price of DVDs  d. expectations of price increase ___6. Which of the following will  cause an "Increase in QS" for DVDs? a. decrease in price of DVDs  c. decrease in resource price b.  increase in  pric e  of DVDs  d. expectations of price increase ___7. Which of the following will  cause a "Decrease in Supply" for DVDs? a. increase in price of DVDs  c. subsidies to suppliers of DVDs b.  decrease in price of DVDs  d. expectations of price increase ___8. Which of the following will  cause a "Decrease in QS" for digital cameras? a. increase in price of cameras  c. subsidies to suppliers of cameras b. decrease in price of cameras  d.  expectations  of  digital camera price increase
“ Increase  in  D ” “ Decrease in  D ” “ Increase in  S ” “ Decrease in  S ” ___1. Increase  in the price of   computers  on the market for   software. ___2. Decrease  in  auto worker wages   on the market for   autos . ___3. Decrease in the price  Pepsi  on the market for  Coke . ___4.  D ecrease in the price of  computer chips  on the  computer  market . ___5. Increase in price of  fertilizer  on the market for  wheat . ___6.  D ecrease in government   subsidies   on the market for  AIDS research . ___7. Increase in  incomes  on the market for  used clothing . ___8. A  new professional soccer  league is formed  upon  the  market  for  soccer  games .  ___9.  Producer expectations  that the price of orange juice  will increase 30% in 3 weeks?  ___10.  Consumer expectations  that the price of  orange juice will increase 30% in 3 weeks? ___11. Decrease  in price of   computers   upon market for   monitors ? B C C D D C D A B B D 1   D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P P P P A
S & D Quiz 1 for “Milk” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[ “ +  or  – ” ;  “ D ”   or  “ S ” ] 5 Demand Shifters     7 Supply Shifters 1.  T aste   [ direct ]   1.  R esource cost  [wages/raw materials –  I N V E R S E ] 2.  I ncome[ normal - direct ;  inferior - I N V E R S E ]  2.  A lternative output   price changes [ I N V E R S E ] 3.  M arket size (# of consumers– direct ]  3.  T echnology [  direct ] 4.  E xpectations (Consumer)  availability- I N V E R S E]  4.  N umber of suppliers [ direct ]   future  income- direct ; future price- direct ;  5.   E xpectations [producer]  about future price[ I N V E R S E ] 5.  R elated good price changes   6.  S ubsidies [ direct ] [ substitutes - direct ;   complements - I N V E R S E ]   7.  T axes [ I N V E R S E ]   1.  –S  2. +S  3. –D  4. +D  5.  –D  6. +S  7. +S  8. +D  9. +S  10. +D [How does each situation shift the “D” or “S” curve for milk?] I love to listen to Ave Maria.
S & D Quiz 2 for “Milk” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[“ +  or  – ”; “D”  or  “S”] 5 Demand Shifters     7 Supply Shifters 1. Taste   [ direct ]   1. Resource cost  [wages/raw materials –  I N V E R S E ] 2. Income[ normal - direct ;  inferior - I N V E R S E ]  2. Alternative output   price changes [ I N V E R S E ] 3. Market size (# of consumers– direct ]  3. Technology [  direct ] 4. E xpectations (Consumer)  availability- I N V E R S E]  4. Number of suppliers [ direct ]   future  income- direct ; future price- direct ;  5.   E xpectations [producer]  about future price[ I N V E R S E ] 5. Related good price changes   6. Subsidies [ direct ] [ substitutes - direct ;   complements - I N V E R S E ]   7. Taxes [ I N V E R S E ]   1.  +S  2. -S  3. +D  4. -D  5.  +D  6. +S  7. -S  8. +D  9. -S  10. -D [How does each situation shift the “D” or “S” curve for milk?] I love Enya.
Review for Demand and Supply “ You da man”
The  Harley Hog  Circular Flow Product Market Resource Market Businesses Consumer Expenditures Land, Labor, Capital, & Entrepreneur Rent, Wages, Interest, & Profits Households
The  “Gangsta  Car ”  Businesses Product Market Resource Market Which flow represents? A. Consumer expenditures? B. Goods and services? C. Land, labor, capital, and  entrepreneurial ability? D. Rent, wages, interest,  and profits? Households 3 4 2 1 4 3 “ Gangsta”  cars Labor   for   “ Gangsta Cars” Chrysler 300 2 Chrysler   Plant 1 Circular Flow
The Circular-Flow Diagram Households Product Market Resource Market 1 2 3 4 Which Flow Represents ? A. Goods/services? B. Consumer expenditures? C. Land, labor, capital and entrepreneurial ability? D. Rent, wages, interest,  and profits? B usinesses $ $ $ $ Labor Fuzzy Wuzzy 4 3 1 2
40. At what letter is there  unemployment  [ recession ]? 41. What letters represent resources being used in their most productive manner ? [full employment, full production, and best available technology] 42. What letter represents an  improvement in technology , therefore a  new PPC  frontier line? 43. The (straight line/curve) illustrates the  “line of   increasing cost” ? 44. The (straight line/curve) illustrates the  “law of constant cost.” 45. At what letter would there be the  most economic growth in   the   future  if a country were producing there now? 46. What is the  opportunity cost  when moving from  “C” to “D” ; E   to  B ; & do  we have to give anything up   when moving  from  F to D ? F A,B,C,D,E G A Capital Consumer no A B C G D E C A P I T A L G O O D S Consumer Goods F More or better resources or better technology
Law of Demand [Change in  QD ] QD 2 QD 1 Price QD I n v e r s e   relationshi p $250.00 D Reasons For  Downsloping “D”  Curve 1.  Income Effect  –current  buyers  buy more. 2.  Substitution Effect – new buyers now purchase. 3.  Diminishing Marginal   Utility  - because buyers of successive  units  receive less marginal utility, they will  buy more only when the  price is lowered.  Change in QD 1.  Price change 2.  Movement   [up/down the demand curve] 3.  Point to point  [along the curve] “ D”  refers to the  “whole curve”.  [“ all prices ”] “ QD”  refers to a  “point on the curve” based on a  “particular price.” PSP
LAW OF SUPPLY ,[object Object],[object Object],[object Object],[object Object],D irect   relationship between   price   &  QS P2 P1 QS1   QS2 S P1 P2 QS2   QS1 S
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Helmets P “ TIMER”
“ Demand Shifters” [TIMER] 1.  T aste [ direct ] 2.  I ncome [normal- direct ] [inferior- i n v e r s e ] 3.  M arket Size [number of consumers- direct ] 4.  E xpectations [of consumers about future price- direct ,  about future availability- i n v e r s e , or about future income– direct . 5.  R elated Good Prices [substitutes- direct ] [complements- i n v e r s e ] Changes in “D” [curve] 1. Non price change [ “TIMER” ] 2. Whole “D” curve shifts [There is a change in “QD” but it is not caused by a change in “price.” [ QD-”singe price” ;  D-”all prices” ] Complement [ i n v e r s e ] Substitute [ Direct ] Butter Bread Bagels P D 3 D 1 D 3 QD 3 QD 1 QD 2 D 1 D 2 P P 1 QD 1   QD 2 P 2 D 1 D 2 D P
GRAPHING DEMAND [“Change  in  QD”] Q o $5 4 3 2 1 $5 4 3 2 1 10 20 35 55 80 Price Quantity of Corn CORN Plot the Points 10   20  30  40  50  60  70  80 P Q D
$100 $90 $80 $70 $60 $50 $40 $30 $20 $10 0 20  40   60   75   100   120   140  160   180   200  220 Quantity (units of any good or service) 70 175 120 =120 QD=QS E QD QS QD QS QS QD QS QD D S Price Floor Surplus Price Ceiling Shortage Dollar Price If QS>QD; Price Decreases If QS<QD; Price Increases If QD=QS; Price Stays Same Law of Supply and Demand
. Broccoli “ Suppliers   produce  smaller/ larger quantities  at each  price.” “ Substitutes in production” I only have 200 acres S 3   S 1   S2 Change in “Supply” [Curve] 1. “Non-price change” [ RATNES T ] 2. Whole supply curve “shifts” [There was a QS change but it was not caused by a change in price] S Corn S 1 P S 2 QS1 QS2 Alternative Output Price Change [ I N V E R S E ] QS 1   P 2 P 1 P S 1   S 2 [new football league- bigger “S ” of  games ]  Don’t confuse these two with Chg in QS. “ Supply Shifters” [RATNEST] 1.  R esource Cost  [wages  /raw materials  ]  [ I N V E R S E ] 2.  A lternative Output Prices [ I N V E R S E ] 3.  T echnology [ DIRECT ] 4.  N umber  of  Suppliers [ DIRECT ] 5.  E xpectations [about future price] [ I N V E R S E ] 6.  S ubsidies [ DIRECT ] 7.  T axes [ I N V E R S E ] QS 2 QS 3
Four  Possibilities D 1 D 1 S A B C D Increase in supply of gas Slide Rule After introduction of calculator S D 1 D 2 [TIMER] [RATNEST] “ D” for flag after 9/11 “ Increase in Demand” “ Decrease in Demand” “ Increase in Supply” “ Decrease in Suply” Decr in “ S” of gas D P Q D P Q S Q P P S Q D S 1 D S 1 S 2 $1.85 $1.00 Q 1  Q 2 Q 2  Q 1 $1.85 S 1 $1.00 P 2 P 1 P 1 P 2 Q 1  Q 2 Q 2  Q 1 After  “Looking For Nemo”
“ Change in  ” “ Change  in   ” “ Change in Demand” “ Chg in Supply” Non-Price Change Whole Curve Shifts [What  is  not  held constant  in these  4?] Price Change Point  to  Point Movement [ I N V E R S E ] [ DIRECT ] P 1 P 2 P 2 P 1 QD 1  QD 2 D S QD 2  QD 1 QS 1  QS 2 QS 2  QS 1 P 1 P 2 P 2 P1 S D 1 D 2 D 1 D 2 S 1 S 2 S 2 S 1 Q 1  Q 2 Q 2   Q 1 Q 1  Q 2 Q 2  Q 1
Price Changes for  Substitutes  &  C o m p l e m e n t s Subs - Direct Dr Pepper Complements - I n v e r s e Coke P 1 P 2 P 1 P 2 QD 1  QD 2 D D D 1 D2 D 1 D 2 Alternative Outputs -  I n v e r s e S S 1 S 2 P 1 P 2 P QS 2   QS 1 Broccoli Corn Helmets Motorcycles
“ Increase  in  D ” “ Decrease in  D ” “ Increase in  S ” “ Decrease in  S ” ___1. Decrease  in the price of   N intendo  DS  on the market for   DS   games . ___2. Increase  in  iPod worker wages   on the market for   iPods . ___3. Increase in the price  Dr. Pepper  on the market for  Coke . ___4.  In crease in the price of  computer chips  on the  computer  market . ___5. Decrease in price of  fertilizer  on the market for  wheat . ___6.  In crease in government   subsidies   on the market for  AIDS research . ___7. Decrease in  incomes  on the market for  used clothing . ___8.  N ew professional hockey  league is formed  upon the market for  hockey games .  ___9.  Producer  expectations  that  the  price  of  orange juice will decrease 30% in 3 weeks?  ___10.  Consumer  expectations  that  the price of  orange juice will decrease 30% in 3 weeks? ___11. Decrease  in price of   computers   upon market for   monitors ? A D D C C C C B A A D 1   D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P P P P A
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Effect of Changes in “D” or “S” on Price and Quantity
6.  An increase in  taste  for Fuzzy Wuzzies would:  a. increase D, increase P, & increase Q. b. decrease D, increase P, & decrease Q. c. increase S, increase P, & increase Q. d. decrease D, decrease P, & decrease Q. 7.  A reduction in the  number of firms  producing computers: a. increase S, increase P, & increase Q. b. increase D, increase P, & increase Q. c. decrease  S, increase P, & decrease Q. d. decrease S, decrease P, decrease Q. 8. A decrease in the price of  pancakes , a  complement  for  syrup  would: a. increase D, increase P, & decrease Q. b. decrease D, decrease P, & increase Q. c. Increase D, increase P, & increase Q. d. do none of the above 9.  An increase in  income  upon the market for  used cars  would: a. decrease S, increase P, & decrease Q. b. decrease S, increase P, & increase Q. c. increase D, decrease P, & increase Q. d. decrease D, d ecrease  P,  &  decrease Q. 10.  Consumer expectations  that the price of Nintendo DS will  increase by 50% in the future will:  a. decrease S, decrease P, & decrease Q. b. increase D, increase P, & increase Q. c. decrease D, decrease P, & decrease Q. d. decrease D, decrease P, & increase Q. Effect of Changes in “D” or “S” on Price and Quantity
B D C B D A C A d. increase in price of Sevens c. increase in # of consumers 7 Revised of PSPs for PSPs for PSPs for PSPs [D  – “ TIMER”; QD   – price change of product(inverse)] ___1. Which of the following will  cause a “ Decrease in Demand&quot; for Seven jeans? a. decrease in price of Seven jeans  b. decrease in income  c. increase in income  d. increase  in the price of compu ters ___2. Which of the following will  cause a “ Decrease in QD&quot; for Seven jeans? a. decrease in price of Seven jeans  b. decrease in income  c. increase  in income  d. increase  in price of Sevens ___3. Which of the following will  cause an “ Increase  in Demand&quot; for Seven jeans? a. increase in price of Seven jeans  b. decrease in price of Seven jeans  c. decrease in # of consum ers(marketsize) ___4. Which of the following will  cause a n  “ Increase in QD“  for Seven jeans?  a. increase in  price of Seven jeans  b. decrease in price of Seven jeans  c. decrease in # of consumers( marketsize ) [S  – “ RATNEST”; QS   – price change of product (direct)] ___5. Which of the following will  cause an “ Decrease in Supply&quot; for PSPs? a. decrease in price of PSPs  c. decrease in resource cost b. increase in price of PSPs  d. expectations of price increase ___6. Which of the following will  cause an “ Decrease in QS&quot; for PSPs? a. decrease in price of PSPs  c. decrease in resource price b.  increase in  pric e  of PSPs  d. expectations of price increase ___7. Which of the following will  cause a “ Increase in Supply&quot; for PSPs? a. increase in price of PSPs  c. subsidies to suppliers of PSPs b.  decrease in price of PSPs  d. expectations of price increase ___8. Which of the following will  cause a “ Increase in QS&quot; for PSPs? a. increase in price of PSPs  c. subsidies to suppliers of PSPs b. decrease in price of PSPs  d.  expectations  of  a PSP price increase
Practice “Supply Quiz”   1. Which would cause a  “decrease in supply”   for MP3 Players? a. decrease in the price of MP3s  b. increase in the price of MP3s c. decrease in MP3 resource cost  d.  producer expectations of a price increase 2. Which would cause a  “decrease in QS”   for MP3s? a. decrease in the price of MP3s  b. increase in the price of MP3s c. decrease in MP3 resource cost  d.  producer expectations of a price increase 3. Which would cause an  “increase in supply”   for MP3 Players? a. decrease in the price of MP3 Players  b. increase in the price of MP3s c.  decrease in MP3 resource cost  d. producer expectations of a price increase 4. Which would cause an  “increase in QS”  for MP3s? a. decrease in price of MP3s  b. increase in price of MP3s c.  decrease in MP3 resource cost  d. producer expectations of a price increase 5. An increase in the price of  asparagus  will  (increase/decrease) the supply of the  alternative output   peas. 6. A 50% decrease in the price of  “computer chips”  will (increase/decrease) the (supply/QS) for  “computers”. 7. Which would cause an  “increase in supply”  for MP3 Players? a. increase in wages for MP3 Player workers. b. subsidies($100 per computer) are given to MP3 Player companies. c. subsidies for MP3 Player makers being taken away.
 

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Supply

  • 1. and Demand P Q S 1 D 1 D 2 D 3 S 3 S 2 “ OK, I was wrong. It is a matter of supply and demand, and now I think you da “man”.
  • 2. Consumers and Producers Feel Differently About High and Low prices Producers supply more at the higher price because the opportunity cost increases if they don’t. Consumers consume less at the higher price because they now have less money to spend. Producers supply less at lower prices. Consumers consume more at the lower price because they now have more money to spend.
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  • 4. SUPPLY DEFINED SUPPLY SCHEDULE $1 2 3 4 5 CORN Various Amounts 5 20 35 50 60 P Q S
  • 5. SUPPLY DEFINED SUPPLY SCHEDULE $1 2 3 4 5 CORN Various Amounts A Series of Possible Prices … a specified time period … other things being equal 5 20 35 50 60 P Q S
  • 6. GRAPHING SUPPLY 5 P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 7. GRAPHING SUPPLY P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 8. GRAPHING SUPPLY 35 P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 9. GRAPHING SUPPLY P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 10. GRAPHING SUPPLY P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 11. GRAPHING SUPPLY S P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points Connect the Points P Q S
  • 12. GRAPHING SUPPLY S P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Increases? P Q S
  • 13. GRAPHING SUPPLY S P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 Price of Corn Quantity of Corn $5 4 3 2 1 60 50 35 20 5 CORN 80 70 60 45 30 S’ Increase in Supply Increase in Quantity Supplied P Q S
  • 14. GRAPHING SUPPLY S P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Decreases? P Q S
  • 15. GRAPHING SUPPLY S P Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN S’ 45 30 20 0 -- Decrease in Supply Decrease in Quantity Supplied P Q S
  • 16. GRAPHING SUPPLY WITH DEMAND S Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Combining with Demand P Q S
  • 17. MARKET DEMAND & SUPPLY 7 S Q o $5 4 $3 2 1 2 4 6 8 10 12 14 16 $5 $4 $3 $2 $1 2,000 4,000 7,000 11,000 16,000 $5 $4 $3 $2 $1 12,000 10,000 7,000 4,000 1,000 D Price of Corn Quantity of Corn CORN MARKET CORN MARKET Market Clearing Equilibrium P Q D P Q S
  • 18. Shortage of Face Masks for S ARS Young Hong Kong ballet dancers wear masks to protect themselves from SARS. 770 people died from this disease.
  • 19. So What to use if there is a shortage?
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  • 21. Market Supply Curve QS of Crude Oil QS 1 S “ Particular Price” $45 $11 $6 $20 $25 QS 2 QS 3 QS 4 QS 5 Price
  • 22. And why is talk so cheap? Supply is excessive. Cut Supply & you will increase demand.
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  • 24. 2. Technological Improvement This lowers production costs & increases “S” . Ex: Suppose a new milking machine called “ The Invisible Hand” has a very soothing effect on cows; cows find the new machine so “udderly” delightful that they produce 30% more milk . This technological advance will cause a shift to the right . “ Can’t wait till milking time.”
  • 25. The cow floats on its own pocket of water, as the water bed fits each cow’s body . They are “cool in the summer and warm in the winter .” They last 15-20 years. Cost is $150.00. By conforming to the shape of the cows, the beds give the cows a more comfortable rest. They reduce wear and tear on the cows’ joints and prevent swelling and burning of hocks (ankles). The first ones who come back from the milking parlor fill those water bed stalls first . The other late-arriving cows say, Technological Breakthrough – Cow Waterbeds “ 500 gallons of blood have to circulate thru a cow’s udder to produce nutrients for one gallon of milk.” “ Mooooooovvvvvveeeeee over, give me that water bed.” Waterbedsforcows.com
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  • 27. Bigger Supply of Basketball Games in 1968 with the A B A D a l l a s C h a p a r r a l s I’m going for “3”. “ Bigger supply of basketball games every week”
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  • 29. 5. Subsidies – free money from “G” 6. Taxes – take away business profits and decrease supply. Businesses have their taxes increased which moves the supply curve to the (left/right). Free money from the government (subsidies) induces suppliers to supply more.
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  • 31. D 2 With Much Higher Gas Prices, What Happens In The SUV/RV Market S 1 P 1 P 2 Q 2 Q 1 D 1 8 MPG QS QD
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  • 33. “ Increase in D ” “ Decrease in D ” “ Increase in S ” “ Decrease in S ” ___1. Decrease in income on market for used cars . ___2. Decrease in income on market for new cars . ___3. Consumer expectations about a price decrease . ___4. Producer expectations about a price decrease . ___5. Increase in # of producers on the market for computers . ___6. Increase in # of consumers on the market for used cars . ___7. Increase in # of consumers on the market for new cars . ___8. Decrease in the price of movies upon the market for popcorn . ___9. Decrease in business taxes on the market for computers . ___10. Consumer expectations of a shortage of apples . ___11. Decrease in resource cost on market for computers . ___12. Increase in price of wheat upon market for corn . ___13. Consumer expectations of a shortage of cell phones. ___14. Producers expectations about a price increase. ___15. Increase in income on the market for iPods . B B C C A A C A D C A A A A D D 1 D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P 2 P 1 P 1 P 2 P 1 P2 P 2 P 1 QD 1 QD 2 QD 2 QD1 QD 1 QD2 QD 2 QD1
  • 34. NS 41-53 41. Supply – quantities producers offer at each (technique/price). 42. The relationship between price and QS is (direct/inverse) and the relationship between price and QD is (direct/inverse) or opposite. 43. The “law of supply” indicates that producers will offer (less/more) at higher prices. 44. In moving along a stable supply/demand curve , (income/price) is not held constant. 45. (Inelasic/Elastic) supply-when QS is very responsive to price . 46. (Inelastic/Elastic) supply-when a change in price has little impact on QS . 47. The 3-item test for elastic supply is: the item can be made quickly, it tends to be cheap, & it can be produced by (skilled/unskilled) workers. 48. The 3-item test for inelastic supply is: the item cannot be made quickly, it tends to be expensive, & (skilled/unskilled) workers. 49. An example of inelastic supply is (posters/computers/T-shirts). 50. An example of elastic supply is (HDTV/computers/T-shirts). 51. The supply curve for elastic supply is more (flat/vertical). 52. The supply curve for inelastic supply is more (flat/vertical). 53. A decrease in the price of cattle feed will cause the (D/S) curve for beef to shift.
  • 35. Supply NS 61-64 Bushels Demanded Corn Price Bushels Supplied 26 $5 46 32 $4 41 37 $3 37 43 $2 32 48 $1 29 61. Equilibrium price will be ($1/$2/$3/$4/$5). 62. If the price in this market were $2 , farmers (would/would not) be able to sell all their corn. 63. If the price were initially $5 , we would expect the price of corn supplied to (increase/decrease) as a result of the price change.
  • 36. 74. A decrease in income , if “X” is an inferior good would (increase/decrease) (demand/supply), (increase/decrease) price, and (increase/decrease) quantity. 75. A decrease in the number of consumers for product “X” will (increase/decrease) (demand/supply), (increase/decrease) price, and (increase/decrease) quantity. 76. Producer expectations that the price of “X” will decrease sharply in the future will (incr/decr) (demand/supply), (incr/decr) price, & (incr/decr) quantity. 77. A decrease in the price of a product which is a substitute to “X” will (incr/decr) (supply/demand), (incr/decr) price, (incr/decr) quantity. 68. Increase in the price of irrigation equipment ( resource cost ) upon the market for wheat is illustrated by diagram (A/B/C/D). 69. Increase in incomes upon the market for spam is illustrated by diagram (A/B/C/D). 70. Subsidy for cancer research being taken away is illustrated by diagram (A/B/C/D). 71. D ecrease in the price of M & M s upon the market for S nickers is illustrated by (A/B/C/D). 72. Decrease in worker wages on the market for textiles is illustrated by (A/B/C/D). 73. I ncrease in the price of cameras upon the market for film is illustrated by (A/B/C/D). NS 68-77
  • 37. NS 78 - 81 S 2 P 2 E 2 D 2 S 2 D 2 E 2 S 2 Q 2 D 2 S 2 Q 2 78. If demand increases and supply decreases , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same). 79. If demand decreases and supply increases , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same). 80. If the supply and demand curves both increase , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same). 81. If demand and supply curves both decrease , equilibrium price will (incr/decr/stay the same) & equilibrium quantity will (incr/decr/stay the same). E 2 *Staying the same means indeterminate , that is, the quantity could increase , decrease , or stay the same , depending on the magnitude of the shifts .
  • 38. GRAPHING SUPPLY [Change in QS] 5 P Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 39. GRAPHING SUPPLY [Change in QS] P Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 40. GRAPHING SUPPLY [Change in price, so “Change in QS”] Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points P Q S
  • 41. GRAPHING SUPPLY [Change in price, so “Change in QS”] S Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN Plot the Points Connect the Points P Q S
  • 42. GRAPHING SUPPLY S Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Increases? P Q S
  • 43. GRAPHING SUPPLY [Change in S] S 1 Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 Price of Corn Quantity of Corn $5 4 3 2 1 62 52 40 25 10 CORN 82 72 60 45 30 S 2 Increase in Supply Increase in QS P Q S
  • 44. GRAPHING SUPPLY [Change in S] S Q o $5 4 3 2 1 10 20 30 40 50 60 70 80 $5 4 3 2 1 60 50 35 20 5 Price of Corn Quantity of Corn CORN What if Supply Decreases? P Q S
  • 45. GRAPHING SUPPLY [Change in S] S 1 Q o $5 $4 $3 $2 $1 10 20 30 40 50 60 70 80 $5 4 3 2 1 63 54 40 25 9 Price of Corn Quantity of Corn CORN S 2 46 35 20 3 -- Decrease in Supply Decrease in QS P Q S
  • 46. Price Floor – minimum price [creates surpluses ] . $2.50 S P Q 0 14 19 24 D Surplus Such as: Minimum Wage Agricultural Price Supports The price has to be IN the house . It can’t be below the floor. Some call agricultural price supports “ udder insanity.” Price Floor-minimum price QS exceeds QD Millions of gallons per month 1.90 Price per gallon Equilibrium price for milk
  • 47. Price Ceiling - maximum price [creates shortages ] 7 S P o D Shortage Such as: Rent controls in NYC Wartime price controls Rock concert prices Super Bowl tickets The price has to be in the house. It can’t be above the ceiling. Super Bowl T icket P rices E-Bay 1967 - $12.00 2004 - $500 $2-6,000 Reliant Stadium NFL could raise the price & make another $150 M but the average man couldn’t attend. 2.5 3 Price Ceiling-maximum price QD exceeds QS Millions of Dwellings Rented $2,000 1,200 3.5 NYC Rent Controls
  • 48. Broccoli “ Suppliers produce smaller/ larger quantities at each price.” “ Substitutes in production” I only have 200 acres S 3 S 1 S2 Change in “Supply” [Curve] 1. “Non-price change” [ RATNES T ] 2. Whole supply curve “shifts” [There was a QS change but it was not caused by a change in price] S Corn S 1 P S 2 QS1 QS2 Alternative Output Price Change [ I N V E R S E ] QS3 QS1 QS2 P 2 P 1 P S 1 S 2 [new football league- bigger “S ” of games ] Don’t confuse these two with Chg in QS. “ Supply Shifters” [RATNEST] 1. R esource Cost [wages /raw materials ] [ I N V E R S E ] 2. A lternative Output Prices [ I N V E R S E ] 3. T echnology [ DIRECT ] 4. N umber of Suppliers [ DIRECT ] 5. E xpectations [about future price] [ I N V E R S E ] 6. S ubsidies [ DIRECT ] 7. T axes [ I N V E R S E ]
  • 49. Four Possibilities D 1 D 1 S A B C D Increase in supply of gas Slide Rule After introduction of calculator S D 1 D 2 [TIMER] [RATNEST] “ D” for flag after 9/11 “ Increase in Demand” “ Decrease in Demand” “ Increase in Supply” “ Decrease in Suply” Decr in “ S” of gas D P Q D P Q S Q P P S Q D S 1 D S 1 S 2 $1.85 $1.00 Q 1 Q 2 Q 2 Q 1 $1.85 S 1 $1.00 P 2 P 1 P 1 P 2 Q 1 Q 2 Q 2 Q 1 After “Looking For Nemo”
  • 50. Banana Supply & Demand Q o D 1 Quantity Price (per pound) S 1 S 2 P Q 1 Q 2 P 1 P 2 Crop Freezing Damage…
  • 51. American Flags Q o D 1 Price (per flag) S 1 P Q 1 Q 2 P 1 P 2 D 2 Patriotism Surge after 9/11…
  • 52. “ TIMER”[D] or “RATNEST”[S] ___7. Increase in the price of Apple’s iPod on the market for Dell’s Digital Jukebox . ___8. Increase in the price of tea on the market for lemon . ___9. Increase in business taxes on the market for SUVs . ___10. Consumers expect a shortage of cell phones . ___1. Increase in income on the market for camcorders . ___2. Increase in # of consumers on market for computers. ___3. Producer expectations about a price increase. ___4. Consumer expectations about a price increase. ___5. Increase in # of producers on market for digital cameras. ___6. Increase in resource cost on the market for bagels. A A D A C D A B D A
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  • 54. 6. A decrease in taste for Fuzzy Wuzzies would: a. increase D, increase P, & increase Q. b. decrease D, increase P, & decrease Q. c. increase S, increase P, & increase Q. d. decrease D, decrease P, & decrease Q. 7. A reduction in the number of firms producing computers: a. increase S, increase P, & increase Q. b. increase D, increase P, & increase Q. c. decrease S, increase P, & decrease Q. d. decrease S, decrease P, decrease Q. 8. An increase in the price of pancakes, a complement for syrup would: a. increase D, increase P, & decrease Q. b. decrease D, decrease P, & increase Q. c. decrease D, decrease P, & decrease Q. d. do none of the above 9. A decrease in income upon the market for spam would: a. decrease S, increase P, & decrease Q. b. decrease S, increase P, & increase Q. c. increase D, decrease P, & increase Q. d. increase D, increase P, & increase Q. 10. Consumer expectations that the price of PSP will increase by 50% in the future will: a. decrease S, decrease P, & decrease Q. b. increase D, increase P, & increase Q. c. decrease D, decrease P, & decrease Q. d. decrease D, decrease P, & increase Q. Effect of Changes in “D” or “S” on Price and Quantity
  • 55. C A C A C B D B d. increase in price of computers c. decrease in # of consumers [D – “ TIMER”; QD – price change of product (inverse)] ___1. Which of the following will cause an &quot;Increase in Demand&quot; for computers? a. decrease in price of computers b. decrease in income c. increase in income d. increase in the price of compu ters ___2. Which of the following will cause an &quot;Increase in QD&quot; for computers? a. decrease in price of computers b. decrease in income c. increase in income d. increase in price of computers ___3. Which of the following will cause a &quot;Decrease in Demand&quot; for Lincoln logs? a. increase in price of Lincoln logs b. decrease in price of Lincoln logs c. decrease in # of consum ers(marketsize) ___4. Which of the following will cause a &quot;Decrease in QD&quot; for Lincoln logs? a. increase in price of Lincoln logs b. decrease in price of Lincoln logs c. decrease in # of consumers ( market size ) [S – “ RATNEST”; QS – price change of product (direct)] ___5. Which of the following will cause an &quot;Increase in Supply&quot; for DVDs? a. decrease in price of DVDs c. decrease in resource cost b. increase in price of DVDs d. expectations of price increase ___6. Which of the following will cause an &quot;Increase in QS&quot; for DVDs? a. decrease in price of DVDs c. decrease in resource price b. increase in pric e of DVDs d. expectations of price increase ___7. Which of the following will cause a &quot;Decrease in Supply&quot; for DVDs? a. increase in price of DVDs c. subsidies to suppliers of DVDs b. decrease in price of DVDs d. expectations of price increase ___8. Which of the following will cause a &quot;Decrease in QS&quot; for digital cameras? a. increase in price of cameras c. subsidies to suppliers of cameras b. decrease in price of cameras d. expectations of digital camera price increase
  • 56. “ Increase in D ” “ Decrease in D ” “ Increase in S ” “ Decrease in S ” ___1. Increase in the price of computers on the market for software. ___2. Decrease in auto worker wages on the market for autos . ___3. Decrease in the price Pepsi on the market for Coke . ___4. D ecrease in the price of computer chips on the computer market . ___5. Increase in price of fertilizer on the market for wheat . ___6. D ecrease in government subsidies on the market for AIDS research . ___7. Increase in incomes on the market for used clothing . ___8. A new professional soccer league is formed upon the market for soccer games . ___9. Producer expectations that the price of orange juice will increase 30% in 3 weeks? ___10. Consumer expectations that the price of orange juice will increase 30% in 3 weeks? ___11. Decrease in price of computers upon market for monitors ? B C C D D C D A B B D 1 D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P P P P A
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  • 59. Review for Demand and Supply “ You da man”
  • 60. The Harley Hog Circular Flow Product Market Resource Market Businesses Consumer Expenditures Land, Labor, Capital, & Entrepreneur Rent, Wages, Interest, & Profits Households
  • 61. The “Gangsta Car ” Businesses Product Market Resource Market Which flow represents? A. Consumer expenditures? B. Goods and services? C. Land, labor, capital, and entrepreneurial ability? D. Rent, wages, interest, and profits? Households 3 4 2 1 4 3 “ Gangsta” cars Labor for “ Gangsta Cars” Chrysler 300 2 Chrysler Plant 1 Circular Flow
  • 62. The Circular-Flow Diagram Households Product Market Resource Market 1 2 3 4 Which Flow Represents ? A. Goods/services? B. Consumer expenditures? C. Land, labor, capital and entrepreneurial ability? D. Rent, wages, interest, and profits? B usinesses $ $ $ $ Labor Fuzzy Wuzzy 4 3 1 2
  • 63. 40. At what letter is there unemployment [ recession ]? 41. What letters represent resources being used in their most productive manner ? [full employment, full production, and best available technology] 42. What letter represents an improvement in technology , therefore a new PPC frontier line? 43. The (straight line/curve) illustrates the “line of increasing cost” ? 44. The (straight line/curve) illustrates the “law of constant cost.” 45. At what letter would there be the most economic growth in the future if a country were producing there now? 46. What is the opportunity cost when moving from “C” to “D” ; E to B ; & do we have to give anything up when moving from F to D ? F A,B,C,D,E G A Capital Consumer no A B C G D E C A P I T A L G O O D S Consumer Goods F More or better resources or better technology
  • 64. Law of Demand [Change in QD ] QD 2 QD 1 Price QD I n v e r s e relationshi p $250.00 D Reasons For Downsloping “D” Curve 1. Income Effect –current buyers buy more. 2. Substitution Effect – new buyers now purchase. 3. Diminishing Marginal Utility - because buyers of successive units receive less marginal utility, they will buy more only when the price is lowered. Change in QD 1. Price change 2. Movement [up/down the demand curve] 3. Point to point [along the curve] “ D” refers to the “whole curve”. [“ all prices ”] “ QD” refers to a “point on the curve” based on a “particular price.” PSP
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  • 67. “ Demand Shifters” [TIMER] 1. T aste [ direct ] 2. I ncome [normal- direct ] [inferior- i n v e r s e ] 3. M arket Size [number of consumers- direct ] 4. E xpectations [of consumers about future price- direct , about future availability- i n v e r s e , or about future income– direct . 5. R elated Good Prices [substitutes- direct ] [complements- i n v e r s e ] Changes in “D” [curve] 1. Non price change [ “TIMER” ] 2. Whole “D” curve shifts [There is a change in “QD” but it is not caused by a change in “price.” [ QD-”singe price” ; D-”all prices” ] Complement [ i n v e r s e ] Substitute [ Direct ] Butter Bread Bagels P D 3 D 1 D 3 QD 3 QD 1 QD 2 D 1 D 2 P P 1 QD 1 QD 2 P 2 D 1 D 2 D P
  • 68. GRAPHING DEMAND [“Change in QD”] Q o $5 4 3 2 1 $5 4 3 2 1 10 20 35 55 80 Price Quantity of Corn CORN Plot the Points 10 20 30 40 50 60 70 80 P Q D
  • 69. $100 $90 $80 $70 $60 $50 $40 $30 $20 $10 0 20 40 60 75 100 120 140 160 180 200 220 Quantity (units of any good or service) 70 175 120 =120 QD=QS E QD QS QD QS QS QD QS QD D S Price Floor Surplus Price Ceiling Shortage Dollar Price If QS>QD; Price Decreases If QS<QD; Price Increases If QD=QS; Price Stays Same Law of Supply and Demand
  • 70. . Broccoli “ Suppliers produce smaller/ larger quantities at each price.” “ Substitutes in production” I only have 200 acres S 3 S 1 S2 Change in “Supply” [Curve] 1. “Non-price change” [ RATNES T ] 2. Whole supply curve “shifts” [There was a QS change but it was not caused by a change in price] S Corn S 1 P S 2 QS1 QS2 Alternative Output Price Change [ I N V E R S E ] QS 1 P 2 P 1 P S 1 S 2 [new football league- bigger “S ” of games ] Don’t confuse these two with Chg in QS. “ Supply Shifters” [RATNEST] 1. R esource Cost [wages /raw materials ] [ I N V E R S E ] 2. A lternative Output Prices [ I N V E R S E ] 3. T echnology [ DIRECT ] 4. N umber of Suppliers [ DIRECT ] 5. E xpectations [about future price] [ I N V E R S E ] 6. S ubsidies [ DIRECT ] 7. T axes [ I N V E R S E ] QS 2 QS 3
  • 71. Four Possibilities D 1 D 1 S A B C D Increase in supply of gas Slide Rule After introduction of calculator S D 1 D 2 [TIMER] [RATNEST] “ D” for flag after 9/11 “ Increase in Demand” “ Decrease in Demand” “ Increase in Supply” “ Decrease in Suply” Decr in “ S” of gas D P Q D P Q S Q P P S Q D S 1 D S 1 S 2 $1.85 $1.00 Q 1 Q 2 Q 2 Q 1 $1.85 S 1 $1.00 P 2 P 1 P 1 P 2 Q 1 Q 2 Q 2 Q 1 After “Looking For Nemo”
  • 72. “ Change in ” “ Change in ” “ Change in Demand” “ Chg in Supply” Non-Price Change Whole Curve Shifts [What is not held constant in these 4?] Price Change Point to Point Movement [ I N V E R S E ] [ DIRECT ] P 1 P 2 P 2 P 1 QD 1 QD 2 D S QD 2 QD 1 QS 1 QS 2 QS 2 QS 1 P 1 P 2 P 2 P1 S D 1 D 2 D 1 D 2 S 1 S 2 S 2 S 1 Q 1 Q 2 Q 2 Q 1 Q 1 Q 2 Q 2 Q 1
  • 73. Price Changes for Substitutes & C o m p l e m e n t s Subs - Direct Dr Pepper Complements - I n v e r s e Coke P 1 P 2 P 1 P 2 QD 1 QD 2 D D D 1 D2 D 1 D 2 Alternative Outputs - I n v e r s e S S 1 S 2 P 1 P 2 P QS 2 QS 1 Broccoli Corn Helmets Motorcycles
  • 74. “ Increase in D ” “ Decrease in D ” “ Increase in S ” “ Decrease in S ” ___1. Decrease in the price of N intendo DS on the market for DS games . ___2. Increase in iPod worker wages on the market for iPods . ___3. Increase in the price Dr. Pepper on the market for Coke . ___4. In crease in the price of computer chips on the computer market . ___5. Decrease in price of fertilizer on the market for wheat . ___6. In crease in government subsidies on the market for AIDS research . ___7. Decrease in incomes on the market for used clothing . ___8. N ew professional hockey league is formed upon the market for hockey games . ___9. Producer expectations that the price of orange juice will decrease 30% in 3 weeks? ___10. Consumer expectations that the price of orange juice will decrease 30% in 3 weeks? ___11. Decrease in price of computers upon market for monitors ? A D D C C C C B A A D 1 D 2 (A) (B) (C) (D) D 1 D 2 S S S 1 S 1 S 2 S 2 D D TIMER RATNEST P P P P A
  • 75.
  • 76. 6. An increase in taste for Fuzzy Wuzzies would: a. increase D, increase P, & increase Q. b. decrease D, increase P, & decrease Q. c. increase S, increase P, & increase Q. d. decrease D, decrease P, & decrease Q. 7. A reduction in the number of firms producing computers: a. increase S, increase P, & increase Q. b. increase D, increase P, & increase Q. c. decrease S, increase P, & decrease Q. d. decrease S, decrease P, decrease Q. 8. A decrease in the price of pancakes , a complement for syrup would: a. increase D, increase P, & decrease Q. b. decrease D, decrease P, & increase Q. c. Increase D, increase P, & increase Q. d. do none of the above 9. An increase in income upon the market for used cars would: a. decrease S, increase P, & decrease Q. b. decrease S, increase P, & increase Q. c. increase D, decrease P, & increase Q. d. decrease D, d ecrease P, & decrease Q. 10. Consumer expectations that the price of Nintendo DS will increase by 50% in the future will: a. decrease S, decrease P, & decrease Q. b. increase D, increase P, & increase Q. c. decrease D, decrease P, & decrease Q. d. decrease D, decrease P, & increase Q. Effect of Changes in “D” or “S” on Price and Quantity
  • 77. B D C B D A C A d. increase in price of Sevens c. increase in # of consumers 7 Revised of PSPs for PSPs for PSPs for PSPs [D – “ TIMER”; QD – price change of product(inverse)] ___1. Which of the following will cause a “ Decrease in Demand&quot; for Seven jeans? a. decrease in price of Seven jeans b. decrease in income c. increase in income d. increase in the price of compu ters ___2. Which of the following will cause a “ Decrease in QD&quot; for Seven jeans? a. decrease in price of Seven jeans b. decrease in income c. increase in income d. increase in price of Sevens ___3. Which of the following will cause an “ Increase in Demand&quot; for Seven jeans? a. increase in price of Seven jeans b. decrease in price of Seven jeans c. decrease in # of consum ers(marketsize) ___4. Which of the following will cause a n “ Increase in QD“ for Seven jeans? a. increase in price of Seven jeans b. decrease in price of Seven jeans c. decrease in # of consumers( marketsize ) [S – “ RATNEST”; QS – price change of product (direct)] ___5. Which of the following will cause an “ Decrease in Supply&quot; for PSPs? a. decrease in price of PSPs c. decrease in resource cost b. increase in price of PSPs d. expectations of price increase ___6. Which of the following will cause an “ Decrease in QS&quot; for PSPs? a. decrease in price of PSPs c. decrease in resource price b. increase in pric e of PSPs d. expectations of price increase ___7. Which of the following will cause a “ Increase in Supply&quot; for PSPs? a. increase in price of PSPs c. subsidies to suppliers of PSPs b. decrease in price of PSPs d. expectations of price increase ___8. Which of the following will cause a “ Increase in QS&quot; for PSPs? a. increase in price of PSPs c. subsidies to suppliers of PSPs b. decrease in price of PSPs d. expectations of a PSP price increase
  • 78. Practice “Supply Quiz” 1. Which would cause a “decrease in supply” for MP3 Players? a. decrease in the price of MP3s b. increase in the price of MP3s c. decrease in MP3 resource cost d. producer expectations of a price increase 2. Which would cause a “decrease in QS” for MP3s? a. decrease in the price of MP3s b. increase in the price of MP3s c. decrease in MP3 resource cost d. producer expectations of a price increase 3. Which would cause an “increase in supply” for MP3 Players? a. decrease in the price of MP3 Players b. increase in the price of MP3s c. decrease in MP3 resource cost d. producer expectations of a price increase 4. Which would cause an “increase in QS” for MP3s? a. decrease in price of MP3s b. increase in price of MP3s c. decrease in MP3 resource cost d. producer expectations of a price increase 5. An increase in the price of asparagus will (increase/decrease) the supply of the alternative output peas. 6. A 50% decrease in the price of “computer chips” will (increase/decrease) the (supply/QS) for “computers”. 7. Which would cause an “increase in supply” for MP3 Players? a. increase in wages for MP3 Player workers. b. subsidies($100 per computer) are given to MP3 Player companies. c. subsidies for MP3 Player makers being taken away.
  • 79.