The document discusses green shipping and sustainability in the shipping industry. It defines green shipping as using resources and energy for transport by ship in a way that reduces environmental impacts. It outlines regulations from the IMO that shipping must comply with to be environmentally friendly. It discusses the environmental impacts of shipping, including its contribution to climate change and carbon emissions. It also summarizes one shipping company's approaches to sustainability in areas like reducing their environmental impact, acting ethically, and contributing to economic development.

1. Green Shipping
and Development

2. Meet the Team
Mutlaq
Mojahid
Eskedar
Alex

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Outline
01
02
03
Introduction and
Definition
Climate Change and
Seaborne Trade
Sustainability in Shipping
04
05
06
Stena’s Approach towards
Sustainability
Challenges for Shipping
Company
Conclusion and
Recommendation

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Green Shipping
Green shipping refers to the use of resources and
energy to transport people and goods by ship and
specifically concerns the reduction in such
resources and energy in order to preserve the
global environment from GHGs and environmental
pollutants generated by ships. (Lee & Nam, 2017)

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From the operational point of view, green shipping
must comply with the environment-related operating
conditions regulated by the IMO. These conditions are
described by conventions such as:
 MARPOL 73/78,
 The Convention on Oil Pollution Preparedness, Response, and
Co-operation regarding Hazardous and Noxious Substances
(OPRC-HNS),
 The Anti-fouling Systems (AFS) Convention,
 The Ballast Water Management (BWM) Convention, and
 The Ship Recycling Convention
Source: (Im et al., 2005)
Green Shipping

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Why are Green Shipping Solutions Important?
It Will Give Your Company
a Boost
In this day and age, “woke”
customers are constantly on the
lookout for brands and businesses
that align with the values they stand
for. Because of this, it’s important
that you retain their loyalty by
showing your sense of corporate
social responsibility.
The Materials Used Are
Biodegradable
Eco-friendly shipping supplies are
often made of biodegradable
materials. This means they can
easily be recycled and used for
other purposes; they also don’t
take as long to decompose. All of
this means that they have less of
an impact on the environment.
It Saves Money
This applies especially to the
operational costs of vessels.
Significant Reduction of
Emissions
Studies have shown that shipping
emissions could contribute
approximately 17% of all global carbon
emissions by 2050 but if eco-friendly
shipping solutions are adopted, this
could be avoided.
Customers Are Taking Note
In a survey carried out by Nielsen,
approximately 81% of respondents said
that they attach importance to companies
implementing programs that improve the
environment.

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Climate Change and Seaborne Trade
The environmental
regulations of the
International Maritime
Organization (IMO) are
gradually expanding.
The Third IMO GHG
Study (2014) estimated that
for the period 2007-2012,
shipping emitted about 1,000
Mt CO2 per year, equaling
approximately 3.1% of annual
global CO2 emissions.
Shipping also contributes
to climate change through
emissions of Black Carbon,
tiny black particles,
produced by combustion of
marine fuel.
Maritime shipping sector
comprises 80% of global trade
by volume and is currently
responsible for around 2.5%
of global emissions
(Sustainability Times, 2019)

9. Climate Change and Seaborne Trade
 According to the International
Chamber of Shipping (ICS)
and the International Maritime
Organization (IMO), the global
merchant fleet is responsible
for about 3% of global carbon
dioxide emissions, equivalent
to the annual emissions of a
major developed country like
Germany.
 If no action is taken, they will
account for around 17% of
global CO2 emissions in 2050.

10. Sustainability in Shipping
Sustainability in shipping is a holistic management concept for
sustainable development having three main pillars: environment,
society and economy (ESSF, 2013)
Source: (EMSA, 2019)

11. Stena’s Approach Towards Sustainability
We contribute to
economic development
through our performance
We act ethically
because we care
1
3 2
We reduce our impact on the
environment through our innovation

13. Good Health and Wellbeing
 Recognition of nine vessels for safe
operations
 Incorporation of successful health project
 The idea of “no health without mental health”
 Campaigning of deck and port operations
Safety

14. Clean Energy
 Improve energy efficiency on shore and at sea and
actively stimulate the usage of clean energy sources
 Installed new cooling refrigerants : Stena Jutlandica
 First Methanol powered ferry: Stena Germanica
 Connect to renewable energy : 14 ships and 6 terminal
are equipped with electric shore power supply
 Artificial Intelligence: Stena Scandinavica
 First battery hybrid vessel launched: Stena Jutlandica

15. Responsible Consumption
 Less single use of plastic
 Supplier code of conduct
 Food for the win
 All time high for material recycling
 Good food
 Brought back the paper bag

16. Life Below Water
 Painting ocean friendly
 Installation of closed loop scrubbers
 Becoming ISO certified
 Achieving four stars in CSI
 Testing the ultrasonic antifouling

17. Equality and Inclusion
 Gender equality
 Equal opportunities in the workplace
 Empowering women

18. Highlights in 2018
 First battery hybrid vessel launched.
 Started using artificial intelligence on board to save fuel.
 Launched a fifth sustainability focus area “equality and
inclusion”.
 Became ISO 14001 certified.
 Continued reducing single use plastic.
 Five efficient new ships under construction.

34. The Challenges: Shipping Company Faces
 Industry consolidation forcing freight rates down
 Fuel emissions regulations and fuel price fluctuation
 New environmental regulation and de-carbonization of shipping
 Big data and artificial intelligences
 Changing trading patterns
 Social demand for sustainability
 Increase of insurance premium
 Lack of regulation to support their idea of innovation
 Transparency → Dialogue with customers, NGO and society →
Mandatory reporting
 Analog → Digitalization synchronization

35. Barriers to Environmentally-Friendly Shipping
 Attitude of Shipping Companies: Because there are no universal standards, many
shipping companies and shipyards approach the issue of environmentally-friendly shipping in
different ways. This difference in outlooks and actions can be an issue for retailers who truly
want to offer eco shipping as part of their business.
 Lack of Budget: Many businesses simply lack the budget to be able to make the huge
changes that are necessary for green shipping. This especially applies to things like making
green upgrades to existing ship fleets.
 There Are Very Few Experts: To really take eco shipping to the next level, companies and
businesses need advice from experts in the International Maritime Organization (IMO). This
will allow them to access ship inspections, and IMO agreements and certifications. However,
in most countries, there are very few IMO experts available for these activities.
 Issues of Domestic Law : This is another significant barrier to green shipping because
countries are slow to change their domestic laws to align with international conventions.

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Conclusion and Recommendation
Technological transformation should be dealt in an efficient
manner
Shipping company’s strategies should be environment- friendly at the
same time seeking the best profit and wealth maximization
Sustainability and branding should be managed in a balanced way
Trust with stakeholders should be built through transparency
Sustainable shipping model should be promoted

38. Branding…?

43. Thank you…

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References
ESSF. (2013). The European Sustainable Shipping Forum. Lisbon, Portugal: European Maritime
and Safety Agency.
EMSA. (2019). Sustainable Shipping. Retrieved from European Maritime Safety Authority:
http://www.emsa.europa.eu/implementation-tasks/environment/sustainable-toolbox.html
Im, J. L. (2005). Green shipping outlook and response strategy. , . Korea Maritime Institute, 112-
114.
Lee, T. a. (2017). A Study on Green Shipping in Major Countries: In the View of Shipyards, Shipping
Companies, Ports, and Policies. The Asian Journal of Shipping and Logistics, 33(4), 253-263.
Sustainability Times. (2019, June 8). Climate change will reshape maritime trade by 2050. Retrieved
February 4, 2020, from Sustainability Times: https://www.sustainability-times.com/sustainable-
business/climate-change-will-reshape-maritime-trade-by-2050/
UNCTAD. (2019, December 12). Climate Change and Maritime Transport. Retrieved February 4,
2020, from UNCTAD: https://unctad.org/en/Pages/DTL/TTL/Legal/Climate-Change-and-Maritime-
Transport.aspx