Looking to learn more about Mogreet's APIs? This deck is a perfect overview of Mogreet's SMS, MMS and video transcoding APIs. Did we mention the free $25 credit you get when you sign up at https://developer.mogreet.com? Try our APIs today!

1. Mogreet APIs:
SMS, MMS, & More

2. Meet Mogreet!
• Nation’s leading distributor of text
messaging and video transcoding
• Based in Venice, founded in 2006
• Technology initially built to distribute
video greeting cards to all
phones/carriers
• Platform was extended to text and
multimedia messaging
• Opened access to high quality video
transcoding and message distribution to
all developers in 2012

3. What is SMS Text Messaging?
• Short Message Service
– 160 character text message
– 20% of text used for legal copy
• Ubiquitous
– Over 98% of mobile phones support
SMS/MMS
– 74% of all Americans have sent or
received a text message
• Cause Immediate Action
– Text messages opened on average of
3 minutes within receipt

4. What is MMS Text Messaging?
• Multimedia Message Service
– Unlimited text with images, audio, and
video
• Accessible
– 98% of all mobile phones can receive
MMS messaging
• High Engagement/Response Rate
– MMS drives 10x engagement than email
• 300-850 kB message
• Dynamic video resolution by handset

5. Mogreet APIs
• Work with
– Mobile applications
– Web based applications
– Social media applications
– Back-end enterprise services
• Include a $25 credit upon registration
• Inexpensive, pay-as-you-go pricing
• No monthly fees or minimum charges
• Easy credit card billing
• No contracts required
• Available now at https://developer.mogreet.com

6. Messaging API (only 1¢!)
• Only $0.01 to send (SMS) or add
video, audio or photos (MMS)
• Send and receive messages in
real-time
• Works on all major carriers
• Reserve your own keywords
• Shared short codes available keyword short code

7. What Can I Do with SMS/MMS?
• News alerts
• Reminders (calendar, medications, etc)
• Coupon delivery
• Sweepstakes
• Shipping alerts
• URL and information sharing
• Event notifications
• Voting and polling
• Surveys
• Share web content to mobile
– Charlotte Russe
• Mashups
– Stachify: Face.com APIs + Mogreet’s API
– moTube: Youtube.com APIs + Mogreet’s
API

8. How it Works!
• Example A: keyword + shortcode
– Drive adoption by promoting
everywhere
– Provide incentives to increase opt-ins
– Consider engaging questions to drive
2-way messaging
– Example: Text CNN + photo to
343434
• Example B: Opt-in web forms
– Collect mobile numbers via web form
– Send users personalized messages
and alerts
• Text messaging is permissions based.
Users opt out by texting STOP to your
keyword and shortcode

9. MMS Multimedia Specs
Images
• Excellent quality @ 640x480
• Zoom in and read the small print
– Coupons, flipbooks, logos
Audio
• 3-6 minutes @ 16-32kbps
• 15 minute @ 5kbps.
– Podcasts, audio clips
Video
• Video: 30-40 sec high quality
320x240 @ 160 kbps
– Outtakes, original content

10. Video Transcoding API
• Easily ingest and transcode video
with highest quality output possible
• Delivers the best content playback
across all phones
• Content storage included
• Smart URL ensures perfect
playback
– http://m.mogreet.com/oc/itzh7avdz

11. Customize with Data, Data, Data
• Mogreet’s data API provides
mobile subscriber data
• Create stronger programming
with mobile database
subscriber data
• Gain insights into device
capabilities such as carrier,
handset, OS and user phone
capabilities
• Check user status (Opt In/Out)
• Retrieve user activity

12. Sample API requests
• Ingest Image/Video
• Json Response
{"response": {
"code": "1",
"status": "success",
"message": "media correctly uploaded",
"media": {
"name": "CatsVideo",
"content_id": "191803",
"smart_url": http://m.mogreet.com/oc/itzh7avdz }
}
}
• Send MMS

13. Hack With Us!
• Try Mogreet’s APIs today!
• Did we mention the free $25
credit?
• developer.mogreet.com
• Questions? Just ask Daniel!
daniel@mogreet.com
@danielyanisse