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Maximizing the Power of Entertainment
        First Quarter Financial Results
                    2007
           Stockholm, 24 April 2007
Results Highlights


                                    First Quarter 2007


    Group net sales up 11% to SEK 2,629 million

    Group operating income up 4% to SEK 468 million

    Viasat Broadcasting net sales up 11% to SEK 2,003 million and operating profit up 5% to
    SEK 481 million

    Net income up 4% to SEK 316 million

    Basic earnings per share of SEK 4.55 (4.38)

    Acquisition of 50% of Balkan Media Group Limited for EUR 11.6 million

    Acquisition of 90% of Playahead online social networking community for SEK 102 million
Strategic Objectives
Set in June 2004

                  Objective                                   On Track

    Double Viasat Broadcasting revenues in 5   Viasat Broadcasting sales up 75% since
    years                                      2003 on rolling 12 month basis

    MTG to become #1 commercial free-to-air    Continuation of shut-down of Swedish
    operator in Sweden and TV3 to become #2    analogue terrestrial network increases
                                               penetration in Sweden; TV3 Norway
    commercial free-to-air channel in Norway
                                               established as second largest commercial
    within 5 years                             channel in comparable universe in each
                                               month
    Export integrated model into new high
    growth territories - C&E European          Rolling 12 month operating income for C&E
    businesses to generate same level of       European operations (incl. CTC Media) of
    broadcasting revenues & profits as         SEK 768 million vs. SEK 1,151 million for
    Scandinavian operations within 5 years     Nordic operations

    >15% operating margins in 3 core           Rolling 12 month operating margins of 18%
    businesses - Free-to-air TV Scandinavia;   for Free-to-air TV Scandinavia; 19% for
                                               Pay-TV Nordic; & 16% for C&E Europe
    Pay-TV Nordic; C&E Europe
                                               (excl. CTC Media)
Viasat Broadcasting
 Operating Results

(SEK million)                     Q1 2007   Q1 2006   Change (%)   FY 2006

Net Sales
     Free-to-air TV Scandinavia      713       723           –1      3,038
     Pay-TV Nordic                   877       749           17      3,183
     Central & Eastern Europe        478       388           23      1,841
     Other & eliminations             -65       -55                   -257

Total net sales                     2,003     1,804          11      7,805

Operating income (EBIT)
     Free-to-air TV Scandinavia       110       140          -21       562
     Operating margin                15%       19%                    18%


     Pay-TV Nordic                    148       125           18       597
     Operating margin                17%       17%                    19%


     Central & Eastern Europe          59        51           16       304
     Operating margin                12%       13%                    17%


     Associated Companies             162       138           17       432

     Other & Eliminations               2         3                     19

Total EBIT                           481       457            5      1,913
Viasat Broadcasting
Geographical Segmentation – Rolling 12 Months

               Q1 2006                                             Q1 2007
         16%                         Sales
                                                             23%
                                                                                   37%
                         43%            FTA Swe/No/Dk
                                        Pay-TV Nordic
                                        CEE
     41%
                                                              40%



               Q1 2006                                             Q1 2007
      17%                      EBIT (Including CTC Media)    24%
                                                                               28%
                         40%            FTA Swe/No/Dk
    9%
                                        Pay-TV Nordic
                                        CEE                 16%
                                        CTC Media
         34%                                                                 32%
Free-to-air TV Scandinavia
Focus on Ratings & Integrated Approach in Soft Advertising Markets



  Net sales down 1.3% year on year to SEK 713 million – underlying growth when
  excluding currency translation effects of strengthening Swedish Krona
  Weaker advertising markets & soft ratings for TV3 but continued strong
  performance by TV6 – peak ratings of > 17%
  TV3/TV6 Sweden penetration levels up to 79% and 78% & TV8 penetration of 46%
  Total combined channel CSOV (15-49) increased in Sweden to 34.4% (30.6%)
  Annual upfront advertiser agreements concluded later than usual and low single
  digit price increases did not impact Q1 sales
  Danish channel ratings up year on year, but ratings decline in Norway reflects
  late launch of Spring schedule
  Operating costs up 4%, primarily due to 6% increase in programming costs &
  increased distribution costs - in line with previous guidance for up to 10%
  increase in programming costs in 2007
  Operating margin down from 19% to 15%
Free-to-air-TV Scandinavia
Commercial Share of Viewing (15-49)



    (%)                      TV3 & TV6 Sweden   TV3 & 3+ Denmark   TV3 & ZTV Norway
    35


    30


    25


    20


    15


    10
          2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007
           Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1
Free-to-air-TV Sweden
Commercial Share of Viewing (15-49)



        Indexed Big 3 Ratings development                 Media Houses CSOV Development

                                                (%)
115                                             50        Viasat Sweden   SBS Broadcasting   TV4
                TV3      TV4     Kanal 5

110                                             45

105
                                                40
100
                                                35
95
                                                30
90
                                                25
85

80                                              20
       Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1           Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1
      2005 2005 2005 2006 2006 2006 2006 2007         2005 2005 2005 2005 2006 2006 2006 2006 2007
Free-to-air TV Sweden
Actions being taken


     Integrated Media house approach – TV3, TV6, TV8, ZTV bundling
     Increased investments in sports and acquired programming
     More scientific approach
         Regular brand tracking
         Re-engineered own-production process
         Earlier targeted use of focus groups
         Refocused scheduling
     Increase pressure on local production companies
     Middle management changes
Free-to-air TV Scandinavia
Sales and Operating Performance – Rolling 12 Months

(SEK million)
  3 500                              Sales   EBIT     EBIT Margin                           30%


  3 000
                                                                                            25%

  2 500
                                                                                            20%

  2 000
                                                                                            15%
  1 500

                                                                                            10%
  1 000

                                                                                            5%
    500


      0                                                                                     0%
          Q4 2004 Q1 2005 Q2 2005 Q3 2005 Q4 2005 Q1 2006 Q2 2006 Q3 2006 Q4 2006 Q1 2007
Pay-TV Nordic
Premium Subscriber & ARPU Growth

(’000 subscribers)                       (SEK)    (’000 subscribers)
 800                                                 180
 700                                      3 700
                                                     160
 600                                      3 500
                                                     140
 500
                                                     120
                                          3 300      100
 400
                                                      80
 300                                      3 100       60
 200                                                  40
                                          2 900       20
 100
                                                        0
   0                                      2 700
                                                            Q3      Q4     Q1     Q2     Q3     Q4     Q1
       Q1 2004 Q1 2005 Q1 2006 Q1 2007                     2005    2005   2006   2006   2006   2006   2007
                                                                  Viasat+ & Multiroom Subscriptions
       Premium Subscribers   Annualized ARPU                      Viast Golf Subscriptions


           15% year on year increase in premium subscriber base with flat development in Q1
           reflecting diminishing effect of analogue shut down
           155,000 Viasat+ and Multiroom subscriptions represent 21% of premium DTH
           subscriber base
           ARPU up 4% year on year to SEK 3,468
Pay-TV Nordic
Operating performance

 (SEK million)
                                   Sales      EBIT      EBIT Margin
                                                                                          35%
  800                                                                                     30%
  600                                                                                     25%
                                                                                          20%
  400                                                                                     15%
                                                                                          10%
  200
                                                                                          5%
     0                                                                                    0%
          Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1
         2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007



         17% sales growth due to price rises and growing Viasat+ / multi-room subscriber base
         Operating margin of 17% reflects 17% increase in OPEX in line with previously
         announced investments of SEK 160 million in 2007 + addition of 2 new Viasat channels
         and 12 third party channels since beginning of 2006
         Stable total expensed SAC for fourth quarter in succession
Central & Eastern Europe
Operating Performance – Rolling 12 Months (Excl. CTC media)

 (SEK million)
                                       Sales    EBIT    EBIT Margin                       40%
 2000
                                                                                          35%
 1500                                                                                     30%
                                                                                          25%
 1000                                                                                     20%
                                                                                          15%
  500                                                                                     10%
                                                                                          5%
    0                                                                                     0%
        Q4 2004 Q1 2005 Q2 2005 Q3 2005 Q4 2005 Q1 2006 Q2 2006 Q3 2006 Q4 2006 Q1 2007



          Net sales up 23% to SEK 478 million
          12% operating margin in Q1 includes investments in new businesses
          TV Prima net sales up 2% to SEK 184 million
          DTV net sales up 61% to SEK 61 million
          Pay-TV East revenues almost double to SEK 83 million
Free-to-air TV Eastern Europe
Commercial Share of Viewing

  (%)
   55

   50

   45

   40

   35

   30

   25

   20

   15
        2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007
         Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1

                   TV Prima Czech Republic (15+)     TV3 & 3+ Estonia (15-49)
                   TV3 & 3+ Latvia (15-49)           TV3 & Tango TV Lithuania (15-49)
Free-to-air TV Eastern Europe
Commercial Share of Viewing

   (%)
   10
    9
    8
    7
    6
    5
    4
    3
    2
    1
    0
         2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007
          Q1   Q2   Q3   Q4   Q1   Q2   Q3   Q4   Q1 Q2     Q3   Q4   Q1   Q2   Q3   Q4   Q1

                     Viasat3 Hungary (18-49)   TV3 Slovenia (15-49)   DTV Russia (6-54)
TV Prima
Czech Republic


    Net sales of SEK 184 (180) million and slightly decreased operating profit of SEK
    29 million with 16% operating margin
    Management continues to implement changes to improve operating efficiency
    Continued management focus on the delivery of prime time own productions to
    boost overall ratings & capitalize on Hollywood output deals
    Increased CSOV year on year as actions implemented in 2006 take effect
    Seeking to resolve current disagreement with regional broadcasting license
    partner regarding use of early morning and evening time slots in 5 out of 12
    regions - has restricted the development of Prima's viewing performance
DTV Russia

                       Rolling 12 Months
(SEK million)                                  (SEK million)
  250                                                 30         3,0
                                                                                  CSOV (%)
                            Sales      EBIT
                                                      20         2,5
 200
                                                      10         2,0
 150
                                                      0          1,5
 100                                                             1,0
                                                      -10
  50                                                  -20        0,5

     0                                                -30        0,0




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              •   Sales up 61% to SEK 61 million as ratings increase & demonstrating ongoing benefit of
                  Video International sales agreement
              •   1 million additional Moscow households now connected through Mostelecom
                  distribution agreement & SEK 45 million invested to connect further 500,000
                  households
              •   Increasing profitability despite investments
Free-to-air TV Baltics
Rolling 12 Months

   (SEK million)                                                                            (%)
                                          Sales    EBIT Margin
   500                                                                                         50
                                                                                               45
   450                                                                                         40
                                                                                               35
   400
                                                                                               30
   350                                                                                         25
                                                                                               20
   300                                                                                         15
                                                                                               10
   250
                                                                                               5
   200                                                                                         0
           Q4       Q1     Q2       Q3       Q4     Q1       Q2      Q3       Q4      Q1
          2004     2005   2005     2005     2005   2006     2006    2006     2006    2007

         8% sales growth & 16% operating margin
         Pan-Baltic commercial share of viewing (15-49) up to 40.6% (36.2%) with substantial
         ratings improvements in Latvia and Lithuania offsetting decline in Estonia
Pay-TV East
Subscriber Growth

          Premium DTH Subscribers                                        Subscriptions
120             (thousands)                        25                      (millions)

100                                                20

80
                                                   15
60
                                                   10
40
                                                      5
20

    0                                                 0




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        Baltic DTH satellite pay-TV Platform more than doubled subscriber base year on year
        18 channels in 26 territories reach 8.8 million unique subscribers
Pay-TV East
Rolling 12 Months

  (SEK million)
  300                                               Sales        EBIT        EBIT Margin                                     11%
  250                                                                                                                        9%
  200                                                                                                                        7%
  150                                                                                                                        5%
  100                                                                                                                        3%
   50                                                                                                                        1%
    0                                                                                                                        -1%
  -50                                                                                                                        -3%
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           Doubling of sales to SEK 83 million
           SEK 11 million operating profit with operating margin of 13%
           DTH platform still in investment phase
Radio
Rolling 12 Months

 (SEK million) (excl. associated companies)

  600                                      Sales      EBIT      EBIT Margin                                  25%
  500                                                                                                        20%
  400                                                                                                        15%
  300                                                                                                        10%
  200                                                                                                        5%
  100                                                                                                        0%
    0                                                                                                        -5%
  -100   Q4 2004   Q1 2005   Q2 2005   Q3 2005   Q4 2005   Q1 2006   Q2 2006   Q3 2006   Q4 2006   Q1 2007   -10%



          Net sales almost doubled year on year to SEK 150 million after consolidation of P4
          Radio & price rises in Sweden
          SEK 6 million operating profit
          Swedish radio stations achieve record combined reach of 1.9 million daily listeners
          P4 reports record Q1 sales after introduction of GRP-based pricing model
Other Businesses

                    Online                                  Modern Studios

    New business segment comprising             Net sales of SEK 120 (151) million reflect
    CDON.COM, TV-Shop, BET24, Playahead         lower sale of TV-productions and format
    and MTG New Media                           licenses by Strix and the discontinuation of
                                                the Bromberg and Engine businesses
    Combined sales of SEK 413 (413) million
                                                SEK 2 (3) million operating profit
    Combined operating profit of SEK 14 (19)
    million                                     Sonet film awarded 6 ‘Guldbaggen’ awards
                                                for ‘Kidz in the Hood’ and ‘The Substitute’
    CDON.com sales up 28% to SEK 214
                                                awarded “Best Documentary” price
    million
    BET24 refocused onto markets where MTG
    has existing broadcasting operations – in
    order to increase leverage
    Internet sales now account for 48% of TV-
    Shop sales
All Business Areas
  Operating Results



(SEK million)                          Q1 2007    Q1 2006    Change (%)   FY 2006
Net Sales
    Viasat Broadcasting                   2,003      1,804           11      7,805
    Radio                                  150         81            86        433
    Other business areas                   533        564            -5      2,192
    Parent company & other companies        23         28                      111

    Eliminations                            -81       -115                    -406

Total net sales                          2,629      2,362           11     10,136

Operating income (EBIT)
    Viasat Broadcasting                    481        457             5      1,913
    Radio                                    6          8           -18         78
    Other business areas                    16         23           -30        -59
    Parent company & other companies       -35        -35                     -155


Total EBIT                                 468        453            4      1,777
Summary Income Statement



(SEK million)                                Q1 2007      Q1 2006       FY 2006


Net Sales                                        2,629        2,362      10,136
Operating income (EBIT)                            468          453        1,777

    Gain/loss from financial assets                   -           2          244


    Net interest and other financial items           -2          -15           -5



Income before tax                                  467          440        2,016

    Tax                                            -151         -135         -517

Net Income for the period                          316          305        1,499


Basic number of shares outstanding           67,053,405   66,382,410   67,042,524

Basic earnings per share (SEK)                     4.55         4.38       21.57
Cash Flow
(SEK million)                                            Q1 2007   Q1 2006   FY 2006


Cash flow from operations                                   279       238      1,372
Changes in working capital                                  -339       -94       -78

Net cash flow from operations                                -60      144      1,294
Proceeds from sales of shares                                  -       21         21

Investments in shares in subsidiaries & associates          -178       -83      -645
Investments in other non-current assets                      -72       -30      -329

Other cash flow from investing activities                      -         -           2

Cash flow from/to investing activities                      -251       -92      -950

Cash flow from/to financing activities                      105         -3      -877

Net change in cash and cash equivalents for the period      -206       50       -533


         17% increase in cash flow from operations
         Increased programming investments in Scandinavia and Eastern Europe &
         prepayments for newly acquired sports rights impact working capital
         SEK 178 million invested in acquisition of Playahead & Balkan Media Group
Balance Sheet
(SEK million)                                  31 March 2007       31 March 2006       31 Dec 2006

Non-current assets                                       5,349                 5,520        4,891
Current assets                                           4,450                 4,703        4,314
Total assets                                             9,799             10,223           9,205
Shareholders’ equity                                     5,492                 5,549        5,105
Long-term liabilities                                      343                  296          305

Current liabilities                                      3,965                 4,377        3,796

Total equity & liabilities                               9,799             10,223           9,205


   Net cash position of SEK 75 million
   SEK 3.6 billion of available liquid funds
   SEK 9.2 billion surplus to book value for 39.6% shareholding in CTC Media
   SEK 400 million draw down on SEK 3.5 billion credit facility
Outlook
Ratings Improvement & Investment in Growth



    Measures taken at TV3 Sweden are gradually showing desired effect
    Growing position as pan-Scandinavian media power house with successful new
    channel launches & ongoing structural market change – relaunch of ZTV after end
    of quarter
    Pay-TV model in Sweden shifts from subscriber acquisition to ARPU growth with
    investments in new channels and technologies to support medium term growth –
    launch of TV2 Sport after end of quarter
    H1 07 year on year comps tough for TV Prima, with market + growth to resume in
    H2 07 on back of anticipated viewing share increases
    Ongoing rapid development of DTV & Pay-TV East operations
    30% Return on Capital Employed, healthy cash flow generation and net cash
    position – significant flexibility for investments, acquisitions, and shareholder
    returns
Q1 2007 Presentation

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Q1 2007 Presentation

  • 1. Maximizing the Power of Entertainment First Quarter Financial Results 2007 Stockholm, 24 April 2007
  • 2. Results Highlights First Quarter 2007 Group net sales up 11% to SEK 2,629 million Group operating income up 4% to SEK 468 million Viasat Broadcasting net sales up 11% to SEK 2,003 million and operating profit up 5% to SEK 481 million Net income up 4% to SEK 316 million Basic earnings per share of SEK 4.55 (4.38) Acquisition of 50% of Balkan Media Group Limited for EUR 11.6 million Acquisition of 90% of Playahead online social networking community for SEK 102 million
  • 3. Strategic Objectives Set in June 2004 Objective On Track Double Viasat Broadcasting revenues in 5 Viasat Broadcasting sales up 75% since years 2003 on rolling 12 month basis MTG to become #1 commercial free-to-air Continuation of shut-down of Swedish operator in Sweden and TV3 to become #2 analogue terrestrial network increases penetration in Sweden; TV3 Norway commercial free-to-air channel in Norway established as second largest commercial within 5 years channel in comparable universe in each month Export integrated model into new high growth territories - C&E European Rolling 12 month operating income for C&E businesses to generate same level of European operations (incl. CTC Media) of broadcasting revenues & profits as SEK 768 million vs. SEK 1,151 million for Scandinavian operations within 5 years Nordic operations >15% operating margins in 3 core Rolling 12 month operating margins of 18% businesses - Free-to-air TV Scandinavia; for Free-to-air TV Scandinavia; 19% for Pay-TV Nordic; & 16% for C&E Europe Pay-TV Nordic; C&E Europe (excl. CTC Media)
  • 4. Viasat Broadcasting Operating Results (SEK million) Q1 2007 Q1 2006 Change (%) FY 2006 Net Sales Free-to-air TV Scandinavia 713 723 –1 3,038 Pay-TV Nordic 877 749 17 3,183 Central & Eastern Europe 478 388 23 1,841 Other & eliminations -65 -55 -257 Total net sales 2,003 1,804 11 7,805 Operating income (EBIT) Free-to-air TV Scandinavia 110 140 -21 562 Operating margin 15% 19% 18% Pay-TV Nordic 148 125 18 597 Operating margin 17% 17% 19% Central & Eastern Europe 59 51 16 304 Operating margin 12% 13% 17% Associated Companies 162 138 17 432 Other & Eliminations 2 3 19 Total EBIT 481 457 5 1,913
  • 5. Viasat Broadcasting Geographical Segmentation – Rolling 12 Months Q1 2006 Q1 2007 16% Sales 23% 37% 43% FTA Swe/No/Dk Pay-TV Nordic CEE 41% 40% Q1 2006 Q1 2007 17% EBIT (Including CTC Media) 24% 28% 40% FTA Swe/No/Dk 9% Pay-TV Nordic CEE 16% CTC Media 34% 32%
  • 6. Free-to-air TV Scandinavia Focus on Ratings & Integrated Approach in Soft Advertising Markets Net sales down 1.3% year on year to SEK 713 million – underlying growth when excluding currency translation effects of strengthening Swedish Krona Weaker advertising markets & soft ratings for TV3 but continued strong performance by TV6 – peak ratings of > 17% TV3/TV6 Sweden penetration levels up to 79% and 78% & TV8 penetration of 46% Total combined channel CSOV (15-49) increased in Sweden to 34.4% (30.6%) Annual upfront advertiser agreements concluded later than usual and low single digit price increases did not impact Q1 sales Danish channel ratings up year on year, but ratings decline in Norway reflects late launch of Spring schedule Operating costs up 4%, primarily due to 6% increase in programming costs & increased distribution costs - in line with previous guidance for up to 10% increase in programming costs in 2007 Operating margin down from 19% to 15%
  • 7. Free-to-air-TV Scandinavia Commercial Share of Viewing (15-49) (%) TV3 & TV6 Sweden TV3 & 3+ Denmark TV3 & ZTV Norway 35 30 25 20 15 10 2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1
  • 8. Free-to-air-TV Sweden Commercial Share of Viewing (15-49) Indexed Big 3 Ratings development Media Houses CSOV Development (%) 115 50 Viasat Sweden SBS Broadcasting TV4 TV3 TV4 Kanal 5 110 45 105 40 100 35 95 30 90 25 85 80 20 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 2005 2005 2005 2006 2006 2006 2006 2007 2005 2005 2005 2005 2006 2006 2006 2006 2007
  • 9. Free-to-air TV Sweden Actions being taken Integrated Media house approach – TV3, TV6, TV8, ZTV bundling Increased investments in sports and acquired programming More scientific approach Regular brand tracking Re-engineered own-production process Earlier targeted use of focus groups Refocused scheduling Increase pressure on local production companies Middle management changes
  • 10. Free-to-air TV Scandinavia Sales and Operating Performance – Rolling 12 Months (SEK million) 3 500 Sales EBIT EBIT Margin 30% 3 000 25% 2 500 20% 2 000 15% 1 500 10% 1 000 5% 500 0 0% Q4 2004 Q1 2005 Q2 2005 Q3 2005 Q4 2005 Q1 2006 Q2 2006 Q3 2006 Q4 2006 Q1 2007
  • 11. Pay-TV Nordic Premium Subscriber & ARPU Growth (’000 subscribers) (SEK) (’000 subscribers) 800 180 700 3 700 160 600 3 500 140 500 120 3 300 100 400 80 300 3 100 60 200 40 2 900 20 100 0 0 2 700 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q1 2004 Q1 2005 Q1 2006 Q1 2007 2005 2005 2006 2006 2006 2006 2007 Viasat+ & Multiroom Subscriptions Premium Subscribers Annualized ARPU Viast Golf Subscriptions 15% year on year increase in premium subscriber base with flat development in Q1 reflecting diminishing effect of analogue shut down 155,000 Viasat+ and Multiroom subscriptions represent 21% of premium DTH subscriber base ARPU up 4% year on year to SEK 3,468
  • 12. Pay-TV Nordic Operating performance (SEK million) Sales EBIT EBIT Margin 35% 800 30% 600 25% 20% 400 15% 10% 200 5% 0 0% Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007 17% sales growth due to price rises and growing Viasat+ / multi-room subscriber base Operating margin of 17% reflects 17% increase in OPEX in line with previously announced investments of SEK 160 million in 2007 + addition of 2 new Viasat channels and 12 third party channels since beginning of 2006 Stable total expensed SAC for fourth quarter in succession
  • 13. Central & Eastern Europe Operating Performance – Rolling 12 Months (Excl. CTC media) (SEK million) Sales EBIT EBIT Margin 40% 2000 35% 1500 30% 25% 1000 20% 15% 500 10% 5% 0 0% Q4 2004 Q1 2005 Q2 2005 Q3 2005 Q4 2005 Q1 2006 Q2 2006 Q3 2006 Q4 2006 Q1 2007 Net sales up 23% to SEK 478 million 12% operating margin in Q1 includes investments in new businesses TV Prima net sales up 2% to SEK 184 million DTV net sales up 61% to SEK 61 million Pay-TV East revenues almost double to SEK 83 million
  • 14. Free-to-air TV Eastern Europe Commercial Share of Viewing (%) 55 50 45 40 35 30 25 20 15 2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 TV Prima Czech Republic (15+) TV3 & 3+ Estonia (15-49) TV3 & 3+ Latvia (15-49) TV3 & Tango TV Lithuania (15-49)
  • 15. Free-to-air TV Eastern Europe Commercial Share of Viewing (%) 10 9 8 7 6 5 4 3 2 1 0 2003 2003 2003 2003 2004 2004 2004 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 Viasat3 Hungary (18-49) TV3 Slovenia (15-49) DTV Russia (6-54)
  • 16. TV Prima Czech Republic Net sales of SEK 184 (180) million and slightly decreased operating profit of SEK 29 million with 16% operating margin Management continues to implement changes to improve operating efficiency Continued management focus on the delivery of prime time own productions to boost overall ratings & capitalize on Hollywood output deals Increased CSOV year on year as actions implemented in 2006 take effect Seeking to resolve current disagreement with regional broadcasting license partner regarding use of early morning and evening time slots in 5 out of 12 regions - has restricted the development of Prima's viewing performance
  • 17. DTV Russia Rolling 12 Months (SEK million) (SEK million) 250 30 3,0 CSOV (%) Sales EBIT 20 2,5 200 10 2,0 150 0 1,5 100 1,0 -10 50 -20 0,5 0 -30 0,0 03 03 04 04 05 05 06 06 07 04 Q 05 Q 05 Q 05 Q 05 Q 06 Q 06 Q 06 Q 06 07 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 20 1 3 1 3 1 3 1 3 1 4 1 2 3 4 1 2 3 4 1 Q Q Q Q Q Q Q Q Q Q Q • Sales up 61% to SEK 61 million as ratings increase & demonstrating ongoing benefit of Video International sales agreement • 1 million additional Moscow households now connected through Mostelecom distribution agreement & SEK 45 million invested to connect further 500,000 households • Increasing profitability despite investments
  • 18. Free-to-air TV Baltics Rolling 12 Months (SEK million) (%) Sales EBIT Margin 500 50 45 450 40 35 400 30 350 25 20 300 15 10 250 5 200 0 Q4 Q1 Q2 Q3 Q4 Q1 Q2 Q3 Q4 Q1 2004 2005 2005 2005 2005 2006 2006 2006 2006 2007 8% sales growth & 16% operating margin Pan-Baltic commercial share of viewing (15-49) up to 40.6% (36.2%) with substantial ratings improvements in Latvia and Lithuania offsetting decline in Estonia
  • 19. Pay-TV East Subscriber Growth Premium DTH Subscribers Subscriptions 120 (thousands) 25 (millions) 100 20 80 15 60 10 40 5 20 0 0 1 3 2 4 3 4 4 4 1 4 2 5 Q 005 4 5 1 5 2 6 3 6 4 6 1 6 07 Q 004 Q 004 Q 004 Q 004 Q 005 Q 005 Q 005 Q 005 Q 006 Q 006 Q 006 Q 006 07 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 Q 00 20 20 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 4 3 1 2 3 4 1 2 3 4 1 2 3 4 1 Q Q Baltic DTH satellite pay-TV Platform more than doubled subscriber base year on year 18 channels in 26 territories reach 8.8 million unique subscribers
  • 20. Pay-TV East Rolling 12 Months (SEK million) 300 Sales EBIT EBIT Margin 11% 250 9% 200 7% 150 5% 100 3% 50 1% 0 -1% -50 -3% 04 05 05 05 05 06 06 06 06 07 20 20 20 20 20 20 20 20 20 20 4 1 2 3 4 1 2 3 4 4 Q Q Q Q Q Q Q Q Q Q Doubling of sales to SEK 83 million SEK 11 million operating profit with operating margin of 13% DTH platform still in investment phase
  • 21. Radio Rolling 12 Months (SEK million) (excl. associated companies) 600 Sales EBIT EBIT Margin 25% 500 20% 400 15% 300 10% 200 5% 100 0% 0 -5% -100 Q4 2004 Q1 2005 Q2 2005 Q3 2005 Q4 2005 Q1 2006 Q2 2006 Q3 2006 Q4 2006 Q1 2007 -10% Net sales almost doubled year on year to SEK 150 million after consolidation of P4 Radio & price rises in Sweden SEK 6 million operating profit Swedish radio stations achieve record combined reach of 1.9 million daily listeners P4 reports record Q1 sales after introduction of GRP-based pricing model
  • 22. Other Businesses Online Modern Studios New business segment comprising Net sales of SEK 120 (151) million reflect CDON.COM, TV-Shop, BET24, Playahead lower sale of TV-productions and format and MTG New Media licenses by Strix and the discontinuation of the Bromberg and Engine businesses Combined sales of SEK 413 (413) million SEK 2 (3) million operating profit Combined operating profit of SEK 14 (19) million Sonet film awarded 6 ‘Guldbaggen’ awards for ‘Kidz in the Hood’ and ‘The Substitute’ CDON.com sales up 28% to SEK 214 awarded “Best Documentary” price million BET24 refocused onto markets where MTG has existing broadcasting operations – in order to increase leverage Internet sales now account for 48% of TV- Shop sales
  • 23. All Business Areas Operating Results (SEK million) Q1 2007 Q1 2006 Change (%) FY 2006 Net Sales Viasat Broadcasting 2,003 1,804 11 7,805 Radio 150 81 86 433 Other business areas 533 564 -5 2,192 Parent company & other companies 23 28 111 Eliminations -81 -115 -406 Total net sales 2,629 2,362 11 10,136 Operating income (EBIT) Viasat Broadcasting 481 457 5 1,913 Radio 6 8 -18 78 Other business areas 16 23 -30 -59 Parent company & other companies -35 -35 -155 Total EBIT 468 453 4 1,777
  • 24. Summary Income Statement (SEK million) Q1 2007 Q1 2006 FY 2006 Net Sales 2,629 2,362 10,136 Operating income (EBIT) 468 453 1,777 Gain/loss from financial assets - 2 244 Net interest and other financial items -2 -15 -5 Income before tax 467 440 2,016 Tax -151 -135 -517 Net Income for the period 316 305 1,499 Basic number of shares outstanding 67,053,405 66,382,410 67,042,524 Basic earnings per share (SEK) 4.55 4.38 21.57
  • 25. Cash Flow (SEK million) Q1 2007 Q1 2006 FY 2006 Cash flow from operations 279 238 1,372 Changes in working capital -339 -94 -78 Net cash flow from operations -60 144 1,294 Proceeds from sales of shares - 21 21 Investments in shares in subsidiaries & associates -178 -83 -645 Investments in other non-current assets -72 -30 -329 Other cash flow from investing activities - - 2 Cash flow from/to investing activities -251 -92 -950 Cash flow from/to financing activities 105 -3 -877 Net change in cash and cash equivalents for the period -206 50 -533 17% increase in cash flow from operations Increased programming investments in Scandinavia and Eastern Europe & prepayments for newly acquired sports rights impact working capital SEK 178 million invested in acquisition of Playahead & Balkan Media Group
  • 26. Balance Sheet (SEK million) 31 March 2007 31 March 2006 31 Dec 2006 Non-current assets 5,349 5,520 4,891 Current assets 4,450 4,703 4,314 Total assets 9,799 10,223 9,205 Shareholders’ equity 5,492 5,549 5,105 Long-term liabilities 343 296 305 Current liabilities 3,965 4,377 3,796 Total equity & liabilities 9,799 10,223 9,205 Net cash position of SEK 75 million SEK 3.6 billion of available liquid funds SEK 9.2 billion surplus to book value for 39.6% shareholding in CTC Media SEK 400 million draw down on SEK 3.5 billion credit facility
  • 27. Outlook Ratings Improvement & Investment in Growth Measures taken at TV3 Sweden are gradually showing desired effect Growing position as pan-Scandinavian media power house with successful new channel launches & ongoing structural market change – relaunch of ZTV after end of quarter Pay-TV model in Sweden shifts from subscriber acquisition to ARPU growth with investments in new channels and technologies to support medium term growth – launch of TV2 Sport after end of quarter H1 07 year on year comps tough for TV Prima, with market + growth to resume in H2 07 on back of anticipated viewing share increases Ongoing rapid development of DTV & Pay-TV East operations 30% Return on Capital Employed, healthy cash flow generation and net cash position – significant flexibility for investments, acquisitions, and shareholder returns