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1. - Enterprise
- Mobile
- Web
- Digital
Integrating Enterprise Mobility - an Assessment
WHITE PAPER
ENTERPRISE
IS THE
PEOPLE,
AND PEOPLE ARE NOW MOBILE.
www.mobiloitte.com

2. Abstract
Why Enterprise Mobility
Enterprise Mobility
This paper briefly explains how mobile IT can be integrated with the
organizational work processes and its internal systems, and how the
enterprise can benefit from Enterprise Mobility Solutions.
Smartphones and tablets have
today become ubiquitous all over
the world. People are getting
accustomed to accessing the
internet from their mobile devices.
According to recent Gartner
reports, by 2018, more than
50% of the population both in
emerging economies as well as
in the developed ones, will use a
smartphone or a tablet to access the
internet. The worldwide wearable
devices sales will grow 18.4 percent
in 2016. By
2020, more than half of the major new business
processes and systems around the world will
incorporate some elements of Internet of Things
(IoT) due to the reducing costs of instrumenting and
inter-connecting physical devices with sensors. The
public cloud market will also remain on a boom, as
per the research firm.
In such a scenario, it is becoming mandatory for
enterprises to adapt to their changing digital
environments. As, with a deluge of devices and
their apps entering the workplaces, not only is maintaining data security
becoming a major challenge, but also keeping the workers focused on their
jobs becoming an issue. While on the other hand, instead of considering
these devices and their apps as threats, if they are managed efficiently and
brought within the purview of the enterprise’s mainline resource base not
only would the security of corporate data get enhanced, but also worker’s
productivity considerably improve while further optimizing the usage of
the other resources involved.
Instead of considering the
mobile devices and their
apps as threats, they must
be managed efficiently
and brought within the
purviewoftheenterprise’s
mainline resource base.

3. Solution
Enterprise Mobility
In today’s digital environment contentis available anywhere on the go andis
also dynamically updated. You can access it anytime, anywhere, in any which
way you want. Thus, managing a plethora of mobile devices not to mention
the digital wearables like
smartwatches, body-
worn cameras, Bluetooth
headsets,smartgarments,
fitness monitors, etc.
would become a
nightmare for the IT
department, in absence
of relevant IT policies
and procedures. Hence,
modern-day enterprises
must deliberate around
enabling, managing,
analyzing and controlling;
The devices
Their applications and
The content
Gartner’s Magic Quadrant for EMM solution providers in June 2015.
not only when they are used within the organization premises, but
also when they are used outside the premises for the purposes of the
organization itself.
Once the policies are in place the next step would be to select the most
optimal mix of software and hardware solutions that would be suitable for
your enterprise. These solutions are broadly categorized under Enterprise
Mobility Management (EMM).
Enterprise Mobility Management can be segmented into:
Mobile Device Management (MDM)
Bring Your Own Device (BYOD)
Choose Your Own Device (CYOD)
Mobile Applications Management (MAM)
Mobile Content Management (MCM)
Every year, Gartner evaluates the EMM providers from around the world
on their execution abilities and completeness of vision. Based on the
evaluation it places the providers on a quadrant.

4. Ensurethatyouremployees
donotmisusetheirmobile
devicesandhandhelds
withintheworkplaceand
remainproductive.
▶ Mobile Device Management (MDM)
▶ Bring Your Own Device (BYOD)
Enterprise Mobility
Mobile Device Management is a way to ensure that employees do not
misuse their mobile devices and handhelds within the workplace and
remain productive. MDM primarily deals with using the latest crypto
techniques for encrypting and processing all corporate data like emails,
documents and enterprise applications
and containerizing them. Personal data
is segregated from corporate data on all
devices.
A server componentsends out management
commands to the mobile devices, while a
client component running on the mobile
devices receives and implements the
management commands. This adds an extra layer of security and ensures
a way to monitor all device related activities. Mobile apps, data and
configuration settings are distributed over the air for mobile phones,
tablets, mobile printers, mobile POS devices, etc. Recently, laptops and
desktops have also been added to the list of devices as MDM is becoming
more about basic device management.
Both company owned (CYOD) and employee owned (BYOD) devices are
progressively being managed and controlled by the MDM tools.
Drawbacks of MDM
1. Employees sometimes have to carry two devices to the workplace, one
for their personal use and the other for official use.
2. MDM does not work well with the BYOD model and works better with
the CYOD model.
3. MDM is not cost effective as it involves device procurement costs,
operational and capital costs.
BYOD is an evolving concept in EMM and is referred to as the IT
consumerization phenomenon. It is the policy of allowing employees
to bring in their own devices such as laptops, tablets, mobile phones or
any other digital wearable to office and access the privileged company
information and applications.
BYOD is perceived by employees as a convenience and enjoyment as they
can keep working with their choicest devices even in office. This also goes
to add to their efficiency as they can work from anywhere, anytime.

5. Enterprise Mobility
Many companies are fast adopting
BYOD as it boosts employee morale,
adds to their convenience, and makes
the organization look more flexible
and employee friendly. In a recent
study by Intel on BYOD usage in India,
six out of ten IT managers favoured
BYOD as it increased productivity and
employee satisfaction. Besides, BYOD is
cost effective as it reduces investments
in devices such as laptops, desktops,
phones, etc.
Drawbacks of BYOD
1. Chances of higher data breach like if an employee loses a mobile phone
which was used to access official emails, sensitive information could get
into the wrong hands.
2. Since employees would use the devices for personal browsing as well, it
raises the chances of higher malware and virus infections.
3. Governance breaches also increase due to the infiltration of personal
apps in the professional workspace.
▶ Choose Your Own Device (CYOD)
▶ Mobile Applications Management (MAM)
CYOD is similar to BYOD, only the devices, i.e. laptops, mobile phones,
tablets, etc. are pre-approved by the company and the security softwares,
firewalls, the set-up administrator and the network settings are offered as
pre-installed on these devices. The workers’ personal devices remain out
of the office network. Sometimes workers are allowed to carry the official
devices home on work-from-home assignments.
Although CYOD model involves cost incurrence in purchasing the devices
and their maintenance, it is more effective in preventing malware and
virus infections and governance breaches. The BYOD model is, therefore,
more cost effective in comparison to the CYOD model.
MAM describes the software, applications and services that are required
to provision and control the various devices operated inside the office
premises. It is the glue that binds the various devices with their respective
applications and software for optimized usage, and ultimately, more
efficient performance of the workforce. It finds application in both CYOD
and BYOD models. For e.g., when an employee brings his personal device
to office the corporate IT staff downloads the required mobile applications
or software into the mobile device for controlling access over confidential
corporate data.

6. The glue that binds the
various devices with their
respective applications
andsoftwareforoptimized
usage, leading to more
efficient performance of
the workforce.
Enterprise Mobility
MAM not only enhances data security, but enterprises have also started
offering various mobile applications to their
workers for corporate utilities like tracking
their whereabouts, automated billing, receiving
and making payments, enterprise resource
management, human resource management,
fleet tracking, etc.
Drawbacks of MAM
1. MAM is expensive as it requires building
the right mobile applications for enhancing
entrepreneurial decision making.
2. Version upgrade becomes difficult as this is
bundled along with application.
3. Control can be at the application level only, if not integrated with MDM.
▶ Mobile Content Management (MCM)
MCM is corporate data management system over the mobile platform.
It is the capability of a company to store and deliver corporate data and
services to the mobile devices with such precision that not only the work
gets done, but complete data security is also maintained. It is the effective
dissemination and protection of IT related information to the workers.
Drawbacks of MCM
1. For MCM to work efficiently a native mobile app is required.
2. MCM has limited platform support and works well with only iOS and
Android.
To arrive at the most optimum EMM solution suite, an enterprise first has
to devise the right IT policies. Once the IT policies are in place, the right
people have to be hired who can implement and execute these policies
for highest data security while supporting the workers when they use
their mobile devices in office. There is no optimum EMM suite in general
that suits all. Since different businesses have different needs and occupy
different positions in the market, each business must find its own optimum
EMM solutions mix.
The Optimum EMM Solution Mix
EMM solutions suite includes the following services:

7. Enterprise Mobility
Device Authentication Authorization
Applications Version Management
Maintaining Data Security
Maintaining Reports Statistics
It is imperative to install multi-layered
authentication procedures through Username,
DevicePasswordsandOTPs(OneTimePasswords)
to keep a check on whether the devices asking
access are user owned or company owned,
and to enable geo-location based data access
and authentication. This would help in effective
geo-location tracking by keeping a tab on the
location of the devices that log in.
Itisimportanttokeeptheappsup-to-datethroughregularsoftwareupgrades
based upon the device OS compatibility. Sending out push notifications
informing the user to go for the next upgrade when there is a change in
technology, or to restrict app access temporarily to address security flaws that
come up are key to app maintenance and versioning.
This service includes encrypting the data to restrict access, disabling the data
sharing applications or utilities on authorized devices, automatic deletions
of sensitive corporate data on authorized devices based on ‘time to live’
certificates, encrypting data communication on top of SSL protocol for data
security, implementing asymmetric encryption key algorithms for transport
layer data security.
Remote Data Wipe is another useful feature that wipes out all sensitive data
at the application or container level from any device remotely, in case it is lost
or stolen.
Customized reports and statistics go a long way in adding value to the app
features, Regular updates in designing and updating records for better
insight are necessary actions for the enterprise’s mobile strategy. Some useful
measurement metrics are app usage vs. platform, app vs. platform versions,
app vs. device OEMs, app vs. location, etc.
Mobile Applications Provisioning Deployment
Since enterprise gets utility based mobile apps created for enabling mobility
for specific enterprise functionalities like billing, mCommerce, ERP, HRM, fleet
monitoring, field force management, sales force management or accounting,
etc., it is advisable that the enterprise provisions
alloftheseappsfromacentrallocationonly,such
as the enterprise app store. This would ensure
the accessibility of certified applications through
authorized devices by valid persons only.

8. Policy Management
Multi-platform Handling Capabilities
Purpose-built Platform
Growing Customer Base
Listing out a set of IT rules and regulations to be followed by employees when
theyusetheirpersonalmobiledevicesinoffice,oruseofficedevicesauthorized
for usage at home is an essential necessity. The rules can be enforceable at the
user, device and application levels. Policies like restricting app usage during
office hours, blacklisting particular websites and applications, disabling app
usage outside office premises, restricting the number of logins from particular
devices, etc. are some examples of policy management.
Mobile technology is fast evolving and every six months a new operating
software getsintroduced.Ifyoudoarealitycheckonsomewell-knownmobile
apps that were a rage few years back but are extinct now,
you will find that many of them disappeared due to non-
adaptability with their fast changing OS environments.
Hence, to create your enterprise grade mobile app,
you must choose a provider who is proficient with
multiple platforms and not just a specialist of one. Such
a provider will be able to modify and re-strategize your
mobile app according to its changing environment.
Choose a vendor whose platform was built from the ground up with the
vision of servicing industries so that it can offer scalability and reliability that
your enterprise would need for its transition to mobility.
In addition to a strong vision and a robust infrastructure your EMM provider
must also have a growing database of satisfied customer base and focus on
customer engagements. Are they servicing across a wide range of industry
verticals or are they servicing a narrow segment of the market? A vendor with
a broad portfolio should be preferred.
Enterprise Mobility
EMM is the call of the day, and enterprises across the world are fast
adapting to this new reality. However, one of the most frequently asked
questions in this regard has been how to choose the right EMM solutions
provider. Some of the key points to be considered are:
How to Choose your EMM Solutions
Provider
Many well-known mobile
apps that were a rage few
years back are extinct now
due to non-adaptability
with their fast changing OS
environments.