Contact us to discuss the opportunities that the mobile web presents: info@digitalmarketingproz.com
Many professionals forecast by 2016, Internet users will rely more on mobile access to perform searches, access the web, and check email as opposed to the traditional methods of going online via a computer.
Obviously, with small screens and basic functionality,online users need an easy way to consume content from portable devices, which is why mobile websites came into existence.
A mobile website is a website that’s accessed through smartphones and portable tablets. Mobile websites are a streamlined versions of traditional websites, that makes it simple for mobile users to access and navigate websites quickly.
For small business owners, it is important to have a mobile website as many are now using the web through their mobile devices.
Customers who are using smartphones or portable tablets can perform an internet search for your type of product or service and reach your website. Therefore,This is why it’s so important that your company has a mobile friendly version of your site.
Finally, Lastly, mobile sites open up an entire new opportunity for marketing. Several alternative marketing channels are available on mobile sites, such as mobile coupons, location check-ins, and more.
Smartphones and tablets are being used by more and more people, and these figures are expected to grow. Having a mobile site is crucial for small business owners as more and more people are now use their smartphones as their only internet device.
2. Is Your Business
Suffering Due to a
Lack of Customers?
Feeling
Disconnected From
Local Consumers?
Having Trouble
Getting Your Phone
To Ring?
Need More Foot
Traffic Coming Into
Your Doors?
COMMONBUSINESSDILEMMAS
3. 2. Customer Retention
Getting your satisfied
keep coming back is critical
expensive than acquisition.
4. Increased Referrals
Getting your existing
customers to refer more
people to your business
creates effortless longevity
and growth.
.
1. Customer Acquisition
Attracting new customers is
the lifeline for any business
and should be an on-going
initiative.
3. Increased Spending
Getting your existing
customers to spend more
money with your company
creates more automated
revenue.
PRIMARY GROWTH FACTORS
4. Ineffective Marketing
Do traditional marketing
to drain your budget even
ineffective?
Stiff Competition
Do you feel like your closest
competitors are taking your
fair share of the market?
Digital Technology
Are you struggling to grasp
and implement proven new-
age marketing strategies?
Lack of Time
Are you putting off Digital
Marketing because you feel
that you just don’t have the
time?
4 MAJOR ROADBLOCKS
5. OVERCOMINGTHEBARRIERS
There are ways to…
Put your business directly in front of your
target audience
Spend your marketing dollars where they
COUNT and yield the best returns
Use the power of the internet to connect with
more customers and prospects
6. 72% Of ConsumersAre
Already Connecting
With Brands Through
Their Various Digital
Marketing Channels
AndActivities…
Digital
7. Website
Design
Online Video
Mobile
Social Media
Effective Website Design Will Be A MUST
SEO Will Continue To Be #1 For Local Lead Gen
Mobile Marketing Will Become Even More Vital
Online Videos Will Take Over Web Content
Social Media Will Become The New Advertising
Email Marketing Will Continue To Advance
Proactive Reputation Management Will Be Crucial
THE FUTURE OF
DIGITAL MARKETING
Email
Local SEO
Online
Reputation
Content
9. WHATISAMOBILEWEBSITE?
A mobile website is a different version of your desktop website
that is designed to be viewed specifically on mobile devices.
They usually contain a limited number of pages, images, and
content in order to quickly provide mobile users with the
information they need.
10. MORE SALES
9 out of 10 mobile
searches lead to
such as a phone call
store visit
REPUTATION
½ of consumers
won’t return to a
website if it doesn’t
load properly on
their mobile devices
CONVENIENCE
60% of mobile
consumers use a
mobile device as their
primary or exclusive
internet source
WHY A MOBILE WEBSITE IS A PRIORITY
12. Faster Loading Times
Loads faster for mobile users, which
cuts down on frustration and bounce
rates
Easy Updates
Flexible enough to update
site information on the fly
Makes Contact Easy
With features like tap-to-call, tap-to-email,
and tap-to-text, mobile sites make it easy for
customers to get in touch
Positive Reputation
Shows consumers that you have
stepped into the digital age and
care about their convenience
More Leads & Higher ROI
Connects you with more consumers
who are looking to take some type
of action right away
Convenience to Visitors
Provides mobile visitors with a pleasant
and useful browsing experience
Mobile Search Rankings
Generally ranks higher in
mobile search engines
Easy Navigation
Allows mobile visitors to easily
find their way around your
site without any hassles
BENEFITS OFAMOBILE WEBSITE
13. CONSEQUENCESOFNOMOBILEWEBSITE
Mobile Users Have Difficulty Accessing Your Company’s
Information Online
Users will Go to Your Competitors’ Mobile-Friendly Sites
Mobile-Friendly Competitors will Convert More Leads into
Customers
15. It loads extremely slow, so most mobile users leave out of
frustration
When it does load, it’s hard to find the information needed due to
the bad navigation structure
Your contact information is not easily found, which means mobile
consumers can’t get in touch with you
(Here are some samples…)
3MAINPROBLEMS
17. WHYDOTHEYHAVEANADVANTAGE?
Their site contains click-to-call and other features, which allow
mobile users contact them with ease
They are connecting with more potential leads and existing
customers due to mobile reach
They are more likely to generate a higher marketing ROI due to
social media cost-effectiveness
(Here are some samples…)
19. STEPS TO SUCCESS
Create a Mobile-Optimized Website for More Overall Exposure
Create a plan to have
a mobile-friendly
website created
Work closely with a
professional who
understands your
goals and needs
Launch your
fully-featured
mobile website
with confidence!
SUCCESSSTEP 3STEP 2STEP 1
20. HOWICANHELP
Analyze the Wants and Needs of Your Target Audience &
Your Company Goals
Perform a Thorough Mobile Competitor Analysis
Help You Decide on Features and Content for Your
Mobile Site
Execute the Implementation of Your Mobile Site
Provide Ongoing Maintenance and Support