This presentation skims the surface of what our environment and planet is subjected to as a result of modern consumerism. An honorable mention, Rachel Botsman, who inspired us to take the leap of faith. Also, the rise of Sharing Economy and various examples of Collaborative Consumption in India. India is joining the revolution and a small startup in Bangalore, India, Duffl, looks to contribute in its own way. The sharing economy is a set of practices and models that, through technology and community, allows individuals and companies to share access to products, services and experiences.

1. Collaborative
Consumption?
Ref: http://adsoftheworld.com/sites/default/files/styles/thumb_retina/public/images/world.jpg?itok=h0Tt9ACg

2. Did youknow?
• Where? - Way out in the Pacific Ocean, east of Japan & west of Hawaii
• What? - A gigantic accidental monument has formed
• How? - As a result of modern consumerism
• The Great Pacific Garbage Patch - Largest landfill in the world
• Except that, it’s not on land; it’s in the OCEAN
• Size? - Roughly twice the size of Texas and 100 feet deep
Ref: What's mine is yours – oceanwatch.us, The Rise of Collaborative Consumption by Rachel Botsman & Roo Rogers

3. Ref: theterramarproject.org, mynameisaustinstewart.com

4. Its nothing but...
Ref: What's mine is yours - The Rise of Collaborative Consumption by Rachel Botsman & Roo Rogers

7. No one’s asking you to
stop consuming
All we are asking for, is to
consume moderately & start sharing

8. “The currency of the new economy is trust”
“The 20th century was about hyper consumption, the 21st
century will be defined by Collaborative Consumption”
Rachel Botsman is a global thought leader
on the power of collaboration and sharing
through digital technologies to transform the
way we live, work and consume.

9. We are gradually evolving
from a society of supreme
ownership to access to assets,
be it via renting, sharing or
leasing. And its happening
world over
ME to WE

10. • The earlier idea of ME is gradually evolving to WE
• People are more willing to share with strangers
• Sharing economy applies to all aspects of our lives
• Time sharing, Land sharing, Financial sharing, Goods sharing,
Knowledge sharing, Transport sharing, Space sharing, Labor sharing
Paradigm shift

11. People are no longer afraid, or
consider it below themselves to
indulge in
Collaborative Consumption
Ref: http://chicamagazine.unblog.fr/page

12. Benefits of Collaborative Consumption
• Reducing Carbon Footprint
• Becoming a Micro-preneur
• Saving money
• Building Reputation Capital
• Interacting with members of community
• Self Satisfaction through Sharing
• Cutting down Hyper Consumption and Wastage
Ref: fishandbee.com

13. Ref: Slideshare - Inspiring Route - Sharing Economy & Collaborative Consumption
Some Pioneers Across The World

14. How India is joining
the Revolution

15. Indian Firms Who Have Adopted
Collaborative Consumption
RENTONGO, IRENTSHARE, AYADU, RENTMASTI, LOCALCIRCLES
ONLINE RENTAL FOR ELECTRONICS, FURNITURE, BOOKS, TRAVELING GEAR
KINDSET
COLLABORATIVE LIBRARY
WISHBERRY
CROWDFUNDING PLATFORM
OLIVETRIPS
RIDE SHARING PLATFORM FOR CAR & BIKE POOLING
ZOOMCAR
CAR SHARING

16. And now…
India’s 1st Online Hybrid Fashion Rental Marketplace
RENT | SHOP
Relove Fashion
www.TheDuffl.com

17. Duffl is India’s 1st Online Hybrid Fashion Rental Marketplace
Users may Rent and Shop for exclusive fashion forward clothing, footwear
and accessories.
And Duffl provides everything else from packaging, shipping, payments,
quality assurance and returns
Ref: https://www.pinterest.com/mskatiegail/megan-hess/

18. Are people that
generous &
open minded
in India?
Ref: https://www.pinterest.com/grkids/swap-party-mom/

19. Try it out,
you will never shop
the same way again.
Come join the
revolution
Ref: http://portfolio.newschool.edu/mcptparis14/2014/09/27/green-fashion/

20. Do follow and support us on
Facebook.com/TheDuffl
Pinterest.com/TheDuffl
Instagram.com/TheDuffl
Twitter.com/TheDuffl

21. Co-Founder & CEO of Duffl – Mithun Chandra
Pinterest.com/mithchandra
Instagram.com/mithunchandra
Twitter.com/mithchandra
You can connect with him on
in.linkedin.com/in/mithunchandra
mithunn [dot] chandra [at] gmail [dot] com