This document summarizes various news articles about translators and interpreters from 2012. It discusses increased visibility for the professions in international events and mainstream media. It also notes criticisms of work but emphasizes the importance and challenges of translation and interpreting in both technical and humanitarian fields. Coverage touched on political, economic and cultural topics.

1. TRANSLATORS AND Visibility
INTERPRETERS among the
General Public
IN THE MEDIA:

2. TRANSLATORS AND INTERPRETERS
IN THE MEDIA
Mirna Soares Andrade
Portuguese translator and interpreter

3. First
QUALITY things
first!

4. O GLOBO – AUGUST 2012

5. MISTAKES, MISTAKES, MISTAKES

6. ISN’T IT IRONIC?
 Criticism and ridicule
 The “corrections”:
Porco agridoce – translation: sweet and spicy pork – corrected:
bittersweet pork – How about sweet and sour?
Isca de fígado – translation: iscas de liver – corrected: liver
baits – How about chopped liver?

7. THE NEW YORK TIMES – JANUARY 2012

8. THERE MUST BE MORE TO INTERPRETING
THAN MEETS THE EYE
Article tried to see past the obvious
Insights about the interpretation market
and about the role of the interpreters
Interpreters were interviewed and
allowed to have voice

9. IG WEBSITE – MARCH 2012

10. IF THERE’S ROOM FOR IMPROVEMENT…
Translation was criticized for not being
professional
The examples made a strong case
The article elicited a response from Embratur
The author made people think why such a
neat website had such poor translation

11. NPR – JUNE 2012

12. HOW BAD IS IT?
Raises interesting issues
Professionalization, price and quality are
intertwined
Good work goes unnoticed
Avoids the simplistic explanations

13. REVISTA ÉPOCA – MARCH 2012

14. TRADUTTORE, TRADITORE, AGAIN?
Crisis in the publishing sector
Translators are to blame as well

15. CONCLUSION
SHOOT FIRST, ASK QUESTIONS LATER
Quick judgment
Some reasonable explanations
Good work does go unnoticed

16. HIGH DEMAND AND Hooray!
EXPANSION OF SERVICES

17. LA TIMES – JUNE 2012

18. LET’S TALK BUSINESS
Descriptive and “neutral”
Advertisement – high circulation
newspaper
Importance of interpretation for minorities
Interpretation is a business

19. O POVO – AUGUST 2011

20. CONCLUSION - TOO GOOD TO BE TRUE?
Many articles like this one
Sounds like a recruiting center
Mentions high demand and list the
qualification aspects for a translator
Advertisement – translation agencies

21. Are we neo
MACHINE TRANSLATION luddites?

22. THE ECONOMIST – JUNE 2012

23. THERE IS HOPE
 Short but interesting article
 Raises both a positive and a negative views
 Considers important thinkers in the field like David
Crystal and Nicholas Ostlers
 Doesn’t develop the interesting points it brings up
 Check out the Johnson language blog

24. CROWDSOURCING Oh no!

25. WEBPRONEWS – MAY 2012

26. TWITTER BLOG – FEBRUARY 2011

27. CNN – JANUARY 2012

28. CONCLUSION - FOR LOVE OF LANGUAGES
If you love languages… translate
Bilinguals as translators
Cheap!
New trend – watch out for it

29. And we
IT’S A JOB work hard

30. WALL STREET JOURNAL – OCTOBER 2012

31. REVISTA Ñ, CLARÍN – JULY 2012

32. REDE GLOBO - JUNE 2012

33. BOA CHANCE, O GLOBO –JUNE 2012

34. BBC NEWS – SEPTEMBER 2012

35. CONCLUSION – NO PAIN DO GAIN
Translation and interpreting are
getting attention as professions
Training is needed
It’s serious business

36. SPECIFIC INDUSTRIES AND
Wonks and
TECHNICAL TRANSLATION geeks

37. RIGZONE – FEBRUARY 2012

38. CONCLUSION – ARE YOU OUT THERE?
Rare
Straightforward about the work
Professionals required

39. We are
MAIN STORIES IN 2012 famous!

40. THE GUARDIAN – MARCH 2012

41. A TELLING STORY
 Focus on profit
 Interpreting problems affect the population
 Interpreters were not blamed and reasons were exposed
 This case was widely reported by the international media
 Maria Cristina de la Vega sums it up in the September
issue of the ATA Chronicle

42. REDE GLOBO – JUNE 2012

43. BABEL
“Translation and interpreting” was a
popular topic during the UN Rio +20
meeting in Brazil
Curiosity
Mistakes
Communication problems

44. CONCLUSION – I’LL BE THERE FOR YOU
Big events
Issues that affect a large group
Translators and interpreters are
needed

45. POLITICAL AND Serious
stuf f
HUMANITARIAN RELEVANCE

46. CHARLOTTE OBSERVER – MARCH 2011

47. THE INDEPENDENT – AUGUST 2011

48. CONCLUSION – THERE IS NO FREE LUNCH
A democracy needs funding for
language services
Interpreting for public services

49. INTERPRETERS IN WAR Living on
the edge
ZONES

50. RADIO LIBERT Y – OCTOBER 2012

51. THE GUARDIAN – JUNE 2008

52. THE STAR – JULY 2011

53. GOOGLE NEWS – OCTOBER 2012

54. Let’s
SPECIAL EDITORIALS lighten up
a bit

55. REVISTA Ñ, CLARÍN – SEPTEMBER 2012

56. REVISTA Ñ, CLARÍN – SEPTEMBER 2012

57. EL PAÍS – SEPTEMBER 2012

58. THE ART OF We write
pretty
TRANSLATING

59. THE BLOG, HUFFINGTON POST
MARCH 2011

60. THE GUARDIAN – FEBRUARY 2011

61. TRADUIRE
Third movie in
the
D o c um e n t a r y
Tr i l o g y b y
N u r i t h Av i v
http://nurithaviv.free.fr

62. D O C U M E N TA RY
T h e Wo m a n
with the 5
Elephants
(2009)

63. TRADURRE
(2008)
By Pier Paolo
Giarolo
www.cultureunplugged.com

64. FOLLOW THE NEWS
Twitter: @corporatrans
Facebook: Corpora Translations
New website and blog coming soon

65. THANK YOU!
http://www.youtube.com/watch?v=-Ck5E5cwiwk