Minha Hwang
15 SlideShares 84 Followers 16 Folgens
Personal Information
Unternehmen/Arbeitsplatz
San Francisco Bay Area, California United States
Beruf
Marketing Data Scientist
Branche
Technology / Software / Internet
Webseite
medium.com/@minha.hwang
Info
Marketing Data Scientist, Double Ph.D. Focusing on xAI and causal inference Former academic: Assistant Professor, Marketing, McGill University, Montreal, Canada Specialty: Experimentation, Price elasticity modeling, Promotion effectiveness modeling, Assortment optimization, Purchase structure, Customer lifetime cycle modeling
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multi-channel marketing analytics; data science; experimentaiton marketing analytics; analytics; experimentation promotion; marketing analytics; analytics; marketi promotion; pricing; marketing; analytics; promotio marketing; regression analysis; data science; anal marketing; regression; pricing; data science; anal regression; marketing; data science marketing; marketing research; text mining; analyt conjoint; preference measurement; market simulator marketing; preference measurement; conjoint; marke marketing; marketing research; mds; factor analysi e-commerce m-commerce mobile marketing online marketing mobile
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From Online to Mobile - Impact of Consumers' Online Purchase Behaviors on Mobile Commerce Adoption

Vor 10 Jahren • 1053 Aufrufe

Marketing Research - Perceptual Map

Vor 10 Jahren • 69284 Aufrufe

Conjoint Analysis - Part 1/3

Vor 10 Jahren • 3647 Aufrufe

Conjoint Analysis - Part 2/3

Vor 10 Jahren • 8293 Aufrufe

Conjoint Analysis Part 3/3 - Market Simulator

Vor 10 Jahren • 11261 Aufrufe

Introduction to Text Mining

Vor 10 Jahren • 16777 Aufrufe

Introduction to Regression Analysis

Vor 9 Jahren • 3118 Aufrufe

Multiple Regression Analysis

Vor 9 Jahren • 7914 Aufrufe

Dummy Variable Regression Analysis

Vor 9 Jahren • 6592 Aufrufe

Promotion Analytics in Consumer Electronics - Module 1: Data

Vor 9 Jahren • 4396 Aufrufe

Promotion Analytics - Module 2: Model and Estimation

Vor 9 Jahren • 12420 Aufrufe

Introduction to Recommendation System

Vor 9 Jahren • 2102 Aufrufe

Marketing Experimentation - Part I

Vor 9 Jahren • 4944 Aufrufe

Marketing Experiment - Part II: Analysis

Vor 9 Jahren • 3603 Aufrufe

Dokumente

(1)

Channel capabilities, product characteristics, and impacts of mobile channel introduction

Vor 10 Jahren • 2883 Aufrufe

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SlideShare is joining Scribd

SlideShare • Vor 3 Jahren

Marketing Research - Perceptual Map

Minha Hwang • Vor 10 Jahren

실리콘 밸리 데이터 사이언티스트의 하루

Jaimie Kwon (권재명) • Vor 9 Jahren
Personal Information
Unternehmen/Arbeitsplatz
San Francisco Bay Area, California United States
Beruf
Marketing Data Scientist
Branche
Technology / Software / Internet
Webseite
medium.com/@minha.hwang
Info
Marketing Data Scientist, Double Ph.D. Focusing on xAI and causal inference Former academic: Assistant Professor, Marketing, McGill University, Montreal, Canada Specialty: Experimentation, Price elasticity modeling, Promotion effectiveness modeling, Assortment optimization, Purchase structure, Customer lifetime cycle modeling
Tags
multi-channel marketing analytics; data science; experimentaiton marketing analytics; analytics; experimentation promotion; marketing analytics; analytics; marketi promotion; pricing; marketing; analytics; promotio marketing; regression analysis; data science; anal marketing; regression; pricing; data science; anal regression; marketing; data science marketing; marketing research; text mining; analyt conjoint; preference measurement; market simulator marketing; preference measurement; conjoint; marke marketing; marketing research; mds; factor analysi e-commerce m-commerce mobile marketing online marketing mobile
Mehr anzeigen