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How to grow your 
business by working 
like a network 
Customers are 
57% 
through the buying 
process before they 
talk to you. 
Your customers use social networks to 
learn about you and your company. 
97% 
of cold calls are 
ineffective 
How can you use the power of 
social networks to gain 
customer insights and turn 
them into sales? Social selling. 
$ $ 
Sales reps enjoy 
8% 
higher win rates 
when provided with internal 
and external data. 
Social sellers are 
51%more likely to 
reach their quotas 
than non-social sellers. 
67%LinkedIn referrals 
result in a meeting. 
Work like a network to zero in on 
customer insights, win faster with real 
connections, and ultimately sell more. 
For more information visit: http://www.microsoft.com/dynamics/crm 
Sources: 
CEB, The New High Performer Playbook; IBM; Aberdeen Research; Neural Selling; CSO Insights 
of second-degree

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How to grow your business by working like a network

  • 1. How to grow your business by working like a network Customers are 57% through the buying process before they talk to you. Your customers use social networks to learn about you and your company. 97% of cold calls are ineffective How can you use the power of social networks to gain customer insights and turn them into sales? Social selling. $ $ Sales reps enjoy 8% higher win rates when provided with internal and external data. Social sellers are 51%more likely to reach their quotas than non-social sellers. 67%LinkedIn referrals result in a meeting. Work like a network to zero in on customer insights, win faster with real connections, and ultimately sell more. For more information visit: http://www.microsoft.com/dynamics/crm Sources: CEB, The New High Performer Playbook; IBM; Aberdeen Research; Neural Selling; CSO Insights of second-degree