Short presentation about the social media that were introduced to bring Rent4Days closer to its customers.

1. Rent4Days
Social Media Strategies
Michiel Das
Online Marketing Manager (freelance)
01/09/2009 – 30/08/2010
Web: www.michieldas.com Mail: contact@michieldas.com

2. Summary
 Company: Rent4Days is an apartment rental
company with offices in Barcelona, Madrid and
Lisbon focusing mainly on couples, families and
groups of friends looking for comfortable, flexible
and inexpensive accommodation from 4 days up to
6 months.
Web: www.michieldas.com Mail: contact@michieldas.com

3. Summary
 Challenge: Since the majority of their target public
is present on various social media
websites, Rent4Days wanted to keep up with
customers here as well.
Web: www.michieldas.com Mail: contact@michieldas.com

4. Summary
 Solution: Creation of accounts on:
 Facebook: to listen and be able to react to customer’s
opinions, and to publish the latest news, pictures and
videos about the apartments and destinations.
 Twitter: to communicate special promotions and be able
to answer customer’s questions directly.
 LinkedIn: to give the company a more professional look
and allow and to connect the employees of the three
offices with each other.
Web: www.michieldas.com Mail: contact@michieldas.com

8. Result
 The Facebook and Twitter accounts that were
created in 2009 are currently still being actively
used in the day-to-day communication with clients.
 The company page on LinkedIn currently has more
than 50 followers, and easily connects the
employees of the three offices in one place.
Web: www.michieldas.com Mail: contact@michieldas.com

9. More information?
 Want detailed information or need help creating a
marketing plan for your company? Feel free to
contact me at:
contact@michieldas.com
www.michieldas.com
www.linkedin.com/in/michieldas
www.twitter.com/michieldas
Web: www.michieldas.com Mail: contact@michieldas.com