1. Michelle Loy Mei Shan
Age 33
445 Yishun Avenue 11, Unit #05-50 S (760445) - +65 8111 5083 (C) - michelle.loyms@outlook.com
Executive Profile
High profile executive with years of working experience and proven ability to handle and manage office environment; possesses
effective organizational and project management skills in addition to willingness to work above and beyond the call of duty.
Skill Highlights
● Project management
● Leadership/communication skills
● Background in Events Management
● Budgeting & forecasting
● Multi-Project Management
● Organizational and Planning Skills
● Self-motivated
● Logistics Management & Fulfillment
● Administrative and Secretarial Support
Core Accomplishments
Project Management:
● Initiated Durian Festival which resulted in good customer turnout.
● Spearheaded new Artist performance program in Casino which increased retention.
● Strategy lead in streamlining brand communication for VIP Premium customers while aligning expectation across
customer tiers.
● Lead role in planning & implementing all touchpoint for VIP Premium customers from pre-opening (Resorts World
Sentosa) to run out date, working with internal and external stakeholders across Asia.
Events Accomplished:
● Annual Durian Fiesta
● Universal Studios Grand Opening
● Asia's Next Top Model
● New Year's Eve Gala Dinner
● Chinese New Year Gala Dinner
● Wedding at Universal Studios for VIP customer
● Birthday Parties for VIP Customers
● Resorts World Sentosa Grand Opening
● Golf Tournament for Overseas VIP customers
Professional Experience
Resorts World at Sentosa Pte Ltd December 2011 - Current
Promotions & Events Assistant Manager
● Accountable for all Concerts, promotions and Events including overall customer satisfaction.
● Conceptualize, execute and manage project timelines for all casino related events, activities and new initiatives for Casino
guests and document all post mortem findings for development of best practices.
● Responsible for budget & manpower management, Compliance, Documentation and Risk Assessment. Scope of planning
includes Casino Brand marketing strategy planning and Operations.
● Ensure overall approved promotions & events policies and procedures are in compliance with the company and statutory
regulations
● Coordinate logistics, including organizing vendors, internal MICE team, security, live stream/video, registration, facilities,
and marketing collaterals
● Consumer Promotions & Campaign - identify & define needs (Overall and Seasonal) and develop campaigns and
promotions to drive take up across different markets.
● Devise marketing campaigns and promotions for Casino F&B
● Develop marketing collaterals that are in line with the respective promotion and brand guideline
● Manages inter-BU relations, agencies as well as managing assigned marketing budget
2. Resorts World at Sentosa Pte Ltd August 2008 to December 2011
Retail General Management - Executive
Pre-Opening:-
● Coordinate meetings with various Business Units and external parties as well as take meeting minutes.
● Arrange team meetings, arrange flight bookings and travel itinerary for the entire department
● Prepare Retailers’ marketing presentations and CEO presentations
● Ensure floor plans of tenanted spaces are up to date and accurate
● Act as the main point of contact for Retail department
● Provide overall administrative support to the department
● Coordinate on matters relating to benefits administration, procurement, Finance and IT for the department
● Liaise with Projects team or respective consultants to obtain relevant info ad drawings required
● Involved in tender documentations and pre-q of ID firms for RWS retail shops
Post Opening (Operations):-
● Being the main point of contact for all USS and RWS Stores
● Coordinate meetings with various Business Units and external parties as well as take meeting minutes
● Liaise with vendors on packaging supplies and ensuring they adhere to all RWS SOP as well as legal lines
● Perform QC on packaging supplies and ensuring all quotations supplied are the lowest
● Work with vendors and coordinate on all deliveries made to the stores
● Ensure all operating and stationery supplies are sufficient for the stores as well as the Management team
● Coordinate internal and external meetings as well as arrange flight bookings for the whole department
● Work closely with the Assistant Director on any ad-hoc projects and follow ups
● Coordinate on matters relating to benefits administration, procurement, Finance and IT for the department
● As the owner of the Transformers’ domain, ensure all documents shared are up to date and ensure SharePoint’s folders are
being utilized properly internally and files are kept confidential.
● Tasked with RFQ and tender projects such as the fit out of the La Vie Gift store at The Forum
● Liaise with contractors and Project managers to ensure they adhere to the project’s time frame completion
● Coordinate any ad-hoc matters from time to time
● Work with Store Managers on how to improve our service and also to work on pest related or damaged works in the
various stores
● In charge of preparing all presentations as well as team building presentations. Also coordinate and book venues for
teambuilding sessions
● Assist the Vice President on arranging flight bookings and travel itinerary.
● Involved in the new Transformers’ retail concept store.
● Work on FF&E budget reports as well as Opex budgets with Assistant Director and Finance team
Bulgari South Asian Operations Pte Ltd August 2007 to July 2008
Executive
● Opened and closed the store, which included counting cash drawers and making bank deposits.
● Helped customers select products that best fit their personal needs.
● Offered exceptional customer service to differentiate and promote the company brand.
● Oversaw all daily operations of Paragon outlet
● Collaborated with customer service team members to give exceptional service throughout the entire shopping and
purchasing experience.
● Communicated merchandise needs and issues to appropriate supervisors in a timely fashion.
● Built and maintained effective relationships with peers and upper management.
● Maintained knowledge of current promotions, policies regarding payment and exchanges, and security practices.
● Placed special orders and called other stores to find desired items.
● Computed sales prices, total purchases and processed payments.
● Facilitated monthly and quarterly physical inventory counts.
● Administered all point of sale opening and closing procedures.
3. Cellarmaster Wines Singapore Pte Ltd February 2007 to July 2007
Sales Executive
● Identified prospective customers using lead generating methods and performing an average of 60 cold calls per day.
● Developed tool to track and monitor personal sales opportunities, deals in progress and finished contracts.
● Established more than 7 new accounts within a short span of 6 months.
● Retained and ensured proper handling and care of 20 existing client accounts.
● Took daily inbound calls and key-entered orders, faxes, backorders and credit memos for assigned accounts and clients.
● Developed promotional programs to optimize revenue levels.
La Montre Hermes Pacific Limited December 2004 to January 2007
Sales & Administrative Assistant
● Scheduled Board of Directors meetings and assisted with meeting materials and agendas.
● Placed special merchandise orders for customers.
● Worked as a team member to provide the highest level of service to customers.
● Verified that all merchandising standards were maintained on a daily basis.
● Handled incoming and outgoing correspondence, including mail, email and faxes.
● Assisting in daily operations and all administrative duties
● Working with the marketing department on events preparation
● Taking care of monthly shipments from factory
● Liaising with dealers and after sales service repairs
● Preparing sales budget report for the year
Richemont Luxury (Singapore) Pte Ltd August 2004 to December 2004
Sales Administrative Assistant (4 months contract)
● Assisting with the daily operations
● Daily administrative duties
● Following up with customers on sales orders
● Preparing of documentations for quotations as well as invoicing
● Preparing of monthly reports and sales figures
● Working closely with the sales manager in assuring sales figure is achieved
● Helping out with events preparations
● Help out at events and help customers in their enquiries
● Preparation of loan documents both internally or externally
● Working with the marketing department on stock loan for events
● Liaising with manufacturer in Switzerland on shipment details and ordering of stocks
● Liaising with regional subsidiaries in Malaysia and headquarters Hong Kong
Leong Jin Corporation Pte Ltd March 2002 to August 2004
Sales Secretary
● Taking calls and answering customers' enquiries
● Assisting in sales and sales administrative duties
● Assisting department head in office administration and daily operations
● Attending meetings on manager's behalf
● Feedback to manager on gist of meetings and act upon instructions given
● Co-ordinate with warehouse people on jobs to be done
● Arranging of the daily delivery schedule to customers
● Ordering of raw materials for customers
● Looking through precision drawings and instruct warehouse people on jobs to be done
● Handling department's petty cash vouchers and claims
● Preparing of the monthly sales reports to manager
● Sourcing for lowest quotation from suppliers and re-quote to customer
4. Education
Kaplan Higher Education Institute 2014
Diploma in Commerce (Business Administration)
Microsoft Office
Microsoft Office Expert in Excel
2013
Singapore Workforce Skills Qualifications 2012
Deliver Service Excellence
Bond International Consultants Pte Ltd 2010
Risk Management Course
Guangyang Secondary School
N' Level
Haig Girls School
PSLE Certificate
Additional Information
Languages - English, Mandarin & Hokkien Dialect
References
Name : Connie Lai
Years Known : 2 Years
Company : Resorts World at Sentosa Pte Ltd
Designation : Assistant Vice President
Contact : 8869 6977
Name : Albert Lim
Years Known : 6 Years
Company : Resorts World at Sentosa Pte Ltd
Designation : Vice President
Contact : 9023 2809