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1
How to Leverage Technology to Exceed
Compliance and Make Breakthrough Impact
Rob Buelow, Vice President of Prevention Education
Lisa Haubenstock, Vice President of Customer Success
2
Sources: EverFi Climate Survey Aggregate, n=15k/1,794; Kilpatrick, 2000; SAMHSA (2011); NIAAA; Blanco, et al. (2008)
Are We Doing Right by Our Students?
20%
21%
46%
49%
64%
Alcohol or substance abuse
Disordered eating
Depression
Fearfulness
Anxiety
Sexual Assault
MORE LIKELY TO CONTEMPLATE
SUICIDE THAN NON-DRIME VICTIMS4x
Alcohol Use
All admissions
aged 18 - 24
Student admissions
aged 18 - 24
All admissions
aged 25 and over
Total
admissions
Increase between 1999 and 2009 of admissions to
addiction recovery programs in the U.S.
Greatest increase noted
among college-age
students: 141%
ABOUT 20% OF COLLEGE STUDENTS MEET THE
CRITERIA FOR AN ALCOHOL USE DISORDER (AUD).
Among survivors of sexual assault:
3
Is Our Investment Aligned with the Costs?
Reputation, brand, recruitment
Safety, liability, risk management
$Fundraising, donors, costs
✓Regulations, policies, compliance
Enrollment, student success, retention
Source: Perkins (2002); EverFi Climate Survey, n=14k/407; United Educators (2015); Perkins (2010); EverFi SADI, N=38
•  “Party school” rank impacts recruitment/retention
•  Positive recognition of proactive SA leadership
•  40% of students feel school administrators could
do more to protect them from harm
•  $2M+ lost revenue due to attrition over 4 years
•  $200k per SA claim resulting in litigation
•  55% of students have not received training on how
to report a complaint of sexual assault
•  ED increasing enforcement of DFSCA compliance
•  15% - 20% of attrition attributable to alcohol
•  >51% of survivors have considered transferring
Prevention Budget and Staffing
4
BUDGET STAFFING
$43,359
$6.76/student
2.4 FTE
1 FTE per
4,529 students
$22,852
$5.12/student
2.0 FTE
1 FTE per
5,021 students
ALCOHOLSEXUALASSAULT
Source: EverFi SADI, N = 59; EverFi ADI, N = 82
5
CLOSE LAPTOPS, TURN OFF PHONES
6
Technology and Today’s Students
http://bokcenter.harvard.edu/blog/use-mobile-devices-college-classroom
http://www.edtechmagazine.com/higher/article/2016/02/report-one-four-students-enrolled-online-courses
•  Students spend 8-10 hours per day on cell phones
•  90% of young adults use social media sites
•  Students use cell phones 11x per class, 92% send texts
•  5.8M students are enrolled in at least one online course
7
Agenda
Exceeding Compliance,
Striving for Best Practice
Maximizing Technology
Deploying at Scale
Learner Experience
Data Collection
8
EXCEEDING COMPLIANCE,
STRIVING FOR BEST PRACTICE
9
The Letter of the Law
Clery Act requires training be
•  Comprehensive, intentional, integrated
•  Informed by research, assessed for outcome
•  Sustained over time
•  Aligned with required training topics laid
out in VAWA section 304
Campus Safety Handbook provides add’l guidance
•  Good faith effort to train all students/staff
•  Developmentally appropriate, tailored to needs
•  Programs must be visible, sustained annually
Additional requirements of DFSCA
•  Annual policy notification and biennial review
COMPLIANCE
Primary
Year 1 Year 4
Ongoing
✓
Year 2
?
Year 3
? ?
10
Beyond “Checking the Box”
•  Brief, single dose, “scattershot” programs lack sustained impact
•  Required population-level education necessary for “herd immunity”
•  Older students and senior staff modeling behavior for new students
•  Curricularized training that adapts to unique learner needs/identities
•  Utilization of campus data for targeted outreach and maximized impact
•  Highly visible ongoing training demonstrates institutional courage
Primary
DATA
Year 1 Year 2 Year 3 Year 4
DATA DATA DATA
Ongoing
✓ ✓ ✓ ✓
BEST PRACTICE
11
Compliance vs. Best Practice
WHAT	
  WE	
  ARE	
  
REQUIRED	
  
TO	
  DO	
  
DOING	
  THE	
  
BEST	
  WORK	
  
POSSIBLE	
  
12
THE CHALLENGES WE FACE
13
The Pain Points of Prevention Programming
Reaching	
  students	
  at	
  scale	
   Engaging	
  learning	
  experience	
   Measuring	
  key	
  outcomes	
  
14
MAXIMIZING TECHNOLOGY
TO DEPLOY TRAININGS AT SCALE
15
Setting the Stage
Orienta4on	
  Programs	
  
Required	
  session	
  for	
  	
  
incoming	
  students	
  	
  
(and	
  their	
  parents)	
  
•  7	
  weeks,	
  twice/week	
  
•  2	
  staff	
  facilitators	
  
•  2	
  hours	
  per	
  session	
  
•  10	
  hours	
  of	
  prep	
  
15	
  sessions	
  
5,000	
  student	
  aRendees	
  
70	
  hours	
  of	
  staff	
  Sme	
  
Ongoing	
  Programs	
  
AddiSonal	
  workshops	
  	
  	
  	
  	
  	
  	
  	
  	
  
and	
  trainings	
  offered	
  
throughout	
  the	
  year	
  
•  1	
  program	
  per	
  week	
  
•  1	
  staff	
  facilitator	
  
•  2	
  hours	
  per	
  program	
  
•  2	
  hours	
  of	
  prep	
  
50	
  programs	
  
1,500	
  student	
  aRendees	
  
200	
  hours	
  of	
  staff	
  Sme	
  
16
Deployment
No	
  Tech	
   Low	
  Tech	
   High	
  Tech	
  
•  Mailing	
  handouts	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
and	
  brochures	
  
•  In-­‐person	
  trainings	
  
•  Posters	
  and	
  marquees	
  
•  Sending	
  email	
  with	
  
training	
  information	
  
•  Directing	
  to	
  website	
  
•  Delivering	
  training	
  
webinar	
  
•  Deploying	
  online	
  
training	
  programs	
  
•  Downloading	
  mobile	
  
applications	
  
•  Virtual	
  reality!	
  
1. Orientation program: 98% 2. August online course: 98%
3. First 6 weeks peer workshops: 92% 4. Second 6 weeks BI: 87%
Hybrid Deployment in Practice
17
18
Technological Benefits
Timing	
  of	
  deployment	
  
Digital	
  CommunicaSons	
  
Training	
  Mandates	
  
SSO/LMS	
  IntegraSon	
  
19
Using High Tech to Maximize Participation
20
MAXIMIZING TECHNOLOGY
TO ENHANCE THE LEARNER EXPERIENCE
21
Setting the Stage
ZZZ
Checked Out Charlie Rhonda the Rabble Rouser
22
Learner Experience
No	
  Tech	
   Low	
  Tech	
   High	
  Tech	
  
•  Independent	
  reading	
  
•  Small-­‐group	
  discussions	
  
and	
  interactivities	
  
•  Listening	
  to	
  large-­‐group	
  
presentation	
  
•  Watching	
  training	
  video	
  
•  Visiting	
  campus	
  website	
  
•  Click-­‐through	
  PPT	
  
•  Using	
  clickers	
  for	
  real-­‐
time	
  social	
  norming	
  
•  Participating	
  in	
  
interactive	
  exercises	
  	
  
•  Adaptive	
  pathing	
  based	
  
on	
  identities/responses	
  
•  Self-­‐paced	
  engagement	
  
with	
  training	
  content	
  
23
Low Tech Student Engagement in Practice
Focus and strategy will
depend on where they are
in their ally development.
A FRAMEWORK
FOR ENGAGING MEN
AVERAGE JOE AWARE JOE INTERNALIZED JOE ACTIVIST JOE
•  Provide an entry point
•  Avoid barriers and focus
on relatability
•  Offer clear, actionable
roles
•  Provide “next steps”
•  Engage barriers; educate
about men’s role
•  Find supportive community
•  Foster accountability
•  Speak to others’ barriers
•  Educate about
intersections
•  Broaden community
•  Educate about systems and
strategy
•  Teach about leadership
•  Facilitate community and
share journey widely
Accessed from: http://www.academia.edu/11220401/A_Framework_for_Engaging_Average_Joe_
Created by: Jonathan Grove, image by Bobbi Hughes, and drawn from the work of Dr. Erin Casey, Rus Funk, Dr. Dorothy Edwards and Dr. Keith
Edwards.*Edwards, K.E. (2006). Aspiring social justice ally identity development. NASPA Journal 43 (4), 39-60.
24
Technological Benefits
ADA	
  Compliance	
  
MulS-­‐Modal	
  Content	
  
AdapSve	
  Pathing	
  
Curricular	
  Fidelity	
  
CustomizaSon	
  
Risk	
  Management	
  
Annual	
  Updates	
  
25
Using High Tech to Bolster the Learner Experience
26
MAXIMIZING TECHNOLOGY
TO TRACK, REPORT AND EVALUATE EFFORTS
27
Setting the Stage
Thank You Word on the Street
28
Collecting Data
No	
  Tech	
   Low	
  Tech	
   High	
  Tech	
  
•  Paper	
  surveys	
  
•  Raise	
  your	
  hand	
  
•  No	
  assessment	
  
•  Word	
  of	
  mouth	
  
•  Clicker	
  technology	
  
•  Online	
  survey	
  
•  Polling	
  software/app	
  
•  ID	
  swiping	
  
•  In-­‐course	
  surveys	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  
and	
  assessments	
  	
  
•  Real-­‐time	
  tracking	
  
•  Taking	
  role	
  in	
  virtual	
  
reality	
  seminar	
  
29
Low Tech Data Collection in Practice
Online Program Request
•  Choose from 24
customizable modules
•  Each program assigned
unique ID
Tracking Attendees
•  Attendance collected at each
program
•  Surveys administered and data
stored for analysis
FUTURE PROGRAMMING STUDENT OUTCOMES
•  Event registration list
•  Course registration lists
•  Sign in sheets
•  Swiping ID cards
•  Residence hall rosters
•  Pre- and post-surveys
•  Tracking online education completion
Program
Database
30
Technological Benefits
Rigorous	
  Instruments	
  
Custom	
  QuesSons	
  
Student	
  Engagement	
  
Real-­‐Time	
  Data	
  
Analysis	
  Tools	
  
31
Using High Tech to Become a Data Pro
32
KEY TAKEAWAYS
33
Maximizing Technology for Impact and Compliance
Reaching	
  students	
  at	
  scale	
   Engaging	
  learning	
  experience	
   Measuring	
  key	
  outcomes	
  
Timing	
  of	
  deployment	
   ADA	
  Compliance	
   Rigorous	
  Instruments	
  
Digital	
  CommunicaSons	
   MulS-­‐Modal	
  Content	
   Custom	
  QuesSons	
  
Training	
  Mandates	
   AdapSve	
  Pathing	
   Student	
  Engagement	
  
SSO/LMS	
  IntegraSon	
   Curricular	
  Fidelity	
   Real-­‐Time	
  Data	
  
CustomizaSon	
   Analysis	
  Tools	
  
Risk	
  Management	
  
Annual	
  Updates	
  
34
Email Kyle Brown for a special offer – kbrown@everfi.com
35
How to Leverage Technology to Exceed
Compliance and Make Breakthrough Impact
Rob Buelow, Vice President of Prevention Education
Lisa Haubenstock, Vice President of Customer Success

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EVERFI Webinar: How to Leverage Technology and Make Breakthrough Impact

  • 1. 1 How to Leverage Technology to Exceed Compliance and Make Breakthrough Impact Rob Buelow, Vice President of Prevention Education Lisa Haubenstock, Vice President of Customer Success
  • 2. 2 Sources: EverFi Climate Survey Aggregate, n=15k/1,794; Kilpatrick, 2000; SAMHSA (2011); NIAAA; Blanco, et al. (2008) Are We Doing Right by Our Students? 20% 21% 46% 49% 64% Alcohol or substance abuse Disordered eating Depression Fearfulness Anxiety Sexual Assault MORE LIKELY TO CONTEMPLATE SUICIDE THAN NON-DRIME VICTIMS4x Alcohol Use All admissions aged 18 - 24 Student admissions aged 18 - 24 All admissions aged 25 and over Total admissions Increase between 1999 and 2009 of admissions to addiction recovery programs in the U.S. Greatest increase noted among college-age students: 141% ABOUT 20% OF COLLEGE STUDENTS MEET THE CRITERIA FOR AN ALCOHOL USE DISORDER (AUD). Among survivors of sexual assault:
  • 3. 3 Is Our Investment Aligned with the Costs? Reputation, brand, recruitment Safety, liability, risk management $Fundraising, donors, costs ✓Regulations, policies, compliance Enrollment, student success, retention Source: Perkins (2002); EverFi Climate Survey, n=14k/407; United Educators (2015); Perkins (2010); EverFi SADI, N=38 •  “Party school” rank impacts recruitment/retention •  Positive recognition of proactive SA leadership •  40% of students feel school administrators could do more to protect them from harm •  $2M+ lost revenue due to attrition over 4 years •  $200k per SA claim resulting in litigation •  55% of students have not received training on how to report a complaint of sexual assault •  ED increasing enforcement of DFSCA compliance •  15% - 20% of attrition attributable to alcohol •  >51% of survivors have considered transferring
  • 4. Prevention Budget and Staffing 4 BUDGET STAFFING $43,359 $6.76/student 2.4 FTE 1 FTE per 4,529 students $22,852 $5.12/student 2.0 FTE 1 FTE per 5,021 students ALCOHOLSEXUALASSAULT Source: EverFi SADI, N = 59; EverFi ADI, N = 82
  • 6. 6 Technology and Today’s Students http://bokcenter.harvard.edu/blog/use-mobile-devices-college-classroom http://www.edtechmagazine.com/higher/article/2016/02/report-one-four-students-enrolled-online-courses •  Students spend 8-10 hours per day on cell phones •  90% of young adults use social media sites •  Students use cell phones 11x per class, 92% send texts •  5.8M students are enrolled in at least one online course
  • 7. 7 Agenda Exceeding Compliance, Striving for Best Practice Maximizing Technology Deploying at Scale Learner Experience Data Collection
  • 9. 9 The Letter of the Law Clery Act requires training be •  Comprehensive, intentional, integrated •  Informed by research, assessed for outcome •  Sustained over time •  Aligned with required training topics laid out in VAWA section 304 Campus Safety Handbook provides add’l guidance •  Good faith effort to train all students/staff •  Developmentally appropriate, tailored to needs •  Programs must be visible, sustained annually Additional requirements of DFSCA •  Annual policy notification and biennial review COMPLIANCE Primary Year 1 Year 4 Ongoing ✓ Year 2 ? Year 3 ? ?
  • 10. 10 Beyond “Checking the Box” •  Brief, single dose, “scattershot” programs lack sustained impact •  Required population-level education necessary for “herd immunity” •  Older students and senior staff modeling behavior for new students •  Curricularized training that adapts to unique learner needs/identities •  Utilization of campus data for targeted outreach and maximized impact •  Highly visible ongoing training demonstrates institutional courage Primary DATA Year 1 Year 2 Year 3 Year 4 DATA DATA DATA Ongoing ✓ ✓ ✓ ✓ BEST PRACTICE
  • 11. 11 Compliance vs. Best Practice WHAT  WE  ARE   REQUIRED   TO  DO   DOING  THE   BEST  WORK   POSSIBLE  
  • 13. 13 The Pain Points of Prevention Programming Reaching  students  at  scale   Engaging  learning  experience   Measuring  key  outcomes  
  • 15. 15 Setting the Stage Orienta4on  Programs   Required  session  for     incoming  students     (and  their  parents)   •  7  weeks,  twice/week   •  2  staff  facilitators   •  2  hours  per  session   •  10  hours  of  prep   15  sessions   5,000  student  aRendees   70  hours  of  staff  Sme   Ongoing  Programs   AddiSonal  workshops                   and  trainings  offered   throughout  the  year   •  1  program  per  week   •  1  staff  facilitator   •  2  hours  per  program   •  2  hours  of  prep   50  programs   1,500  student  aRendees   200  hours  of  staff  Sme  
  • 16. 16 Deployment No  Tech   Low  Tech   High  Tech   •  Mailing  handouts                     and  brochures   •  In-­‐person  trainings   •  Posters  and  marquees   •  Sending  email  with   training  information   •  Directing  to  website   •  Delivering  training   webinar   •  Deploying  online   training  programs   •  Downloading  mobile   applications   •  Virtual  reality!  
  • 17. 1. Orientation program: 98% 2. August online course: 98% 3. First 6 weeks peer workshops: 92% 4. Second 6 weeks BI: 87% Hybrid Deployment in Practice 17
  • 18. 18 Technological Benefits Timing  of  deployment   Digital  CommunicaSons   Training  Mandates   SSO/LMS  IntegraSon  
  • 19. 19 Using High Tech to Maximize Participation
  • 20. 20 MAXIMIZING TECHNOLOGY TO ENHANCE THE LEARNER EXPERIENCE
  • 21. 21 Setting the Stage ZZZ Checked Out Charlie Rhonda the Rabble Rouser
  • 22. 22 Learner Experience No  Tech   Low  Tech   High  Tech   •  Independent  reading   •  Small-­‐group  discussions   and  interactivities   •  Listening  to  large-­‐group   presentation   •  Watching  training  video   •  Visiting  campus  website   •  Click-­‐through  PPT   •  Using  clickers  for  real-­‐ time  social  norming   •  Participating  in   interactive  exercises     •  Adaptive  pathing  based   on  identities/responses   •  Self-­‐paced  engagement   with  training  content  
  • 23. 23 Low Tech Student Engagement in Practice Focus and strategy will depend on where they are in their ally development. A FRAMEWORK FOR ENGAGING MEN AVERAGE JOE AWARE JOE INTERNALIZED JOE ACTIVIST JOE •  Provide an entry point •  Avoid barriers and focus on relatability •  Offer clear, actionable roles •  Provide “next steps” •  Engage barriers; educate about men’s role •  Find supportive community •  Foster accountability •  Speak to others’ barriers •  Educate about intersections •  Broaden community •  Educate about systems and strategy •  Teach about leadership •  Facilitate community and share journey widely Accessed from: http://www.academia.edu/11220401/A_Framework_for_Engaging_Average_Joe_ Created by: Jonathan Grove, image by Bobbi Hughes, and drawn from the work of Dr. Erin Casey, Rus Funk, Dr. Dorothy Edwards and Dr. Keith Edwards.*Edwards, K.E. (2006). Aspiring social justice ally identity development. NASPA Journal 43 (4), 39-60.
  • 24. 24 Technological Benefits ADA  Compliance   MulS-­‐Modal  Content   AdapSve  Pathing   Curricular  Fidelity   CustomizaSon   Risk  Management   Annual  Updates  
  • 25. 25 Using High Tech to Bolster the Learner Experience
  • 26. 26 MAXIMIZING TECHNOLOGY TO TRACK, REPORT AND EVALUATE EFFORTS
  • 27. 27 Setting the Stage Thank You Word on the Street
  • 28. 28 Collecting Data No  Tech   Low  Tech   High  Tech   •  Paper  surveys   •  Raise  your  hand   •  No  assessment   •  Word  of  mouth   •  Clicker  technology   •  Online  survey   •  Polling  software/app   •  ID  swiping   •  In-­‐course  surveys                     and  assessments     •  Real-­‐time  tracking   •  Taking  role  in  virtual   reality  seminar  
  • 29. 29 Low Tech Data Collection in Practice Online Program Request •  Choose from 24 customizable modules •  Each program assigned unique ID Tracking Attendees •  Attendance collected at each program •  Surveys administered and data stored for analysis FUTURE PROGRAMMING STUDENT OUTCOMES •  Event registration list •  Course registration lists •  Sign in sheets •  Swiping ID cards •  Residence hall rosters •  Pre- and post-surveys •  Tracking online education completion Program Database
  • 30. 30 Technological Benefits Rigorous  Instruments   Custom  QuesSons   Student  Engagement   Real-­‐Time  Data   Analysis  Tools  
  • 31. 31 Using High Tech to Become a Data Pro
  • 33. 33 Maximizing Technology for Impact and Compliance Reaching  students  at  scale   Engaging  learning  experience   Measuring  key  outcomes   Timing  of  deployment   ADA  Compliance   Rigorous  Instruments   Digital  CommunicaSons   MulS-­‐Modal  Content   Custom  QuesSons   Training  Mandates   AdapSve  Pathing   Student  Engagement   SSO/LMS  IntegraSon   Curricular  Fidelity   Real-­‐Time  Data   CustomizaSon   Analysis  Tools   Risk  Management   Annual  Updates  
  • 34. 34 Email Kyle Brown for a special offer – kbrown@everfi.com
  • 35. 35 How to Leverage Technology to Exceed Compliance and Make Breakthrough Impact Rob Buelow, Vice President of Prevention Education Lisa Haubenstock, Vice President of Customer Success