Build a full profile. Use buzz words that later will appear when people will look for your solutions. Let’s give an example and try to search someone (using Qlikview or data expert)….I am recommending add all contact details. If you are in sales you should be reachable….
Maintain your social activity. Share interesting (your business related) articles, write an articles on your own. Linkedin algorithm is giving more weight for personal updates rather then your companies ones so sharing Hibob’s post is very important to position yourself as THE person to approach!
How to ask a connection: There’s two approaches for this matter. I couldn’t find any significant advantage to one of them:
Linkedin suggesting an automated: “I’d like to add you to my professional network”,
but of course also encourages you to write a personal note. So, if you think you can add value to this person you can explain him why should he connect with you. Like in the next example:
But… there’s is a problem with that approach….People tend to accept friends requests when they are generic...They start to feel suspicious when you are suggesting them with info etc....
So sometimes you should send a generic invite and add value after the connection happened.
If a person is not approving your request, you can always use InMail for another try….
When a person approves your request (and even you have nothing (or decided not to) to pitch him yet - never let the approval unanswered. I use some personal templates as:
And what about vice versa? When a person ask for your connection?
For my opinion it’s even more important. Someone took his time to explore your profile and asks for your connection….So please wright him something like:
Sometimes this approach brings me an immediate opportunity as you can see here
If the contact that approached me seems as interesting prospect, I always try to get more info: Suggesting my help or even more attempting approach.
7) Who to accept as contact. Generally, I am accepting 95% of requests besides profiles that seems fake or people who didn’t invested the minimum in their profile (picture, valid experience etc…)
Ask for help. When you’re approaching someone with some sort of an offer, than as we all know you will encounter with high chances of ignoration or refusal. But, people do have the tendency to positive response for help or advice requests.
Here’s an example: I had a low level contact in a targeted company, so I used it to gather more information about their current situation which helped me to build the right “game plan”
Personilize!!! If I would have to choose who’s the people I hate the most when they are approaching me - those would be the people who’s pitching me without checking nothing about me, my areas of expertise, my business etc…
Even 5 minutes research about a prospect is enough to convince him that you know his business, mention his products, provide a tailor made idea and you’ll gain a huge step forward