1. MELISSA LOVETON
210 41ST
ST. NE, BRADENTON, FL 34208 ▪ 941-914-6722 ▪ mloveton22@gmail.com
PROFILE
Results-oriented professional with extensive experience in business development
seeking management or consulting role in a Veterinary and/or Mergers & Acquisition environment.
Recognized for ability to deliver effective solutions
which help organizations achieve their objectives and deliver quantifiable results.
STRONG COMMUNICATOR ▪ STRATEGIC T HINKER ▪ HIGH-IMPACT T EAM LEADER
RELAT ED CORE COMPET ENCIES
CAPA BILITY TO ASSESS NEEDS AND DEVELOP SUCCESSFUL SOLUTIONS
 Launched and developed personal client base in the Mergers & Acquisition field, working strategically
and creatively to secure sub-speciality in the Veterinary Hospital sales and acquisition market in
Southwest Florida.
 Sponsored original seminar strategy with panel of top-tier banker, CPA and Legal Counsel panel to
draw Veterinarians with interest in succession planning.
 Positioned as trusted key consultant and advisor to local banks, CPAs, attorneys and financial advisors
in the Veterinarian Hospital sales and acquisition climate today.
 Successfully navigated hospital sales process from development of potential seller through process of
securing buyer through offer, due diligence and closing.
 Trusted consultant to UK firm working with European Veterinarian Start-ups seeking advise on
Veterinary climate in US.
 Innovated new Veterinary practice delivery system, revolutionizing conventional model resulting in
70% savings to consumer, higher compliance with vaccinations regulations, providing flexible and
lucrative working opportunities for Veterinarians.
 Assembled, led and directed team to grow single state group of hospitals to 17 state corporation,
through expansion and acquisition as COO of PawsPlus, Inc., employing over 300+ Veterinarians per
month, and over 225 employees.
 Navigated market entry barriers from hostile medical professionals, gaining recruitment pool, support
and industry acceptance, securing moniker of “the Vet Whisperer”.
 Analyzed organizational factors affecting revenues in order to maximize potential by re-engineering
district management responsibilities from process adherence to exceptional sales and alliance drivers,
while maintaining entire management team.
 Directed activities of all departments, including: HR, Sales and Marketing, and Field Operations
 Restructured space release policy, as Director of Sales and Marketing, Four Seasons, Newport Beach,
resulting in achieving budget projections for first time in hotel 8 year history
HIGHLY EFFECTIVE AT BUILDING PRODUCTIVE COALITIONS
 Established trust and cooperation to engage Big Box Retailers at all levels (C-level to floor management
and staff) to be fully vested in passionate sales of external independent service provider, resulting in
immediate incremental net sales increase of over 22%
 Utilized strategic thinking and analytical skills to develop elevated relations with Big-Phama, resulting
in significant wholesale price reductions and national contracts
 Diplomatically re-educated clinicians as to benefits of new working model in environment where
industry had not progressed in decades, converting doubters to engaged contractors.

2.  Grew Board of Directors in include industry leaders and innovators
 Worked with state regulators to establish strong, positive relations, establishing company as trusted
professional industry leader
MELISSA LOVETON
210 41ST
ST. NE, BRADENTON, FL 34208 ▪ 941-914-6722 ▪ mloveton22@gmail.com
STRONG ABILITY TO INSPIRE AND MOTIVATE TO ACTION
 Launched highly productive luxury condo/home rental travel booking service as independent contractor
to host agency, with primary focus on southwest Florida market
 Provided strategic vision, cultural definition and operational / marketing direction to staff as COO at
PawsPlus, Inc in 17 states and 22 district offices
 Established goals and objectives, assumed multiple departments under reporting structure, and gained
all department engagement in sales process while Director of Sales & Marketing, Four Seasons,
Newport Beach
EMPLOYMENT HIST ORY
Pres./Owner
Loveton Management Services, LLC
 Mergers & Acquisition Specialist, Aberdeen Advisors, Inc. (Sept 2015 –
current)
 Representative, Medi-Vet America (July 2012 – Jan 2013)
Co-Founder/COO
PawsPlus, Inc Sarasota, FL (originally: VETCO Hospitals, Inc.)
1996 - 2012
Director of Sales and Marketing
Four Seasons Hotels, Newport Beach, CA
1987 - 1995
Regional Director of Sales
Property Director of Sales
Hilton Hotels Corporation
1979 - 1986
EDUCAT ION AND TRAINING
Business Management, San Diego State University;
Marketing Management, UCLA Leadership and Professional Development
Coursework, Four Seasons Executive Leadership Development;
Profiling for Executives, F.B.I. Profiler private course.
COMMUNIT Y/PROFESSIONAL AFFILLIAT ION
Association for Corporate Growth 2015 – current
Business Brokers of Florida 2015 – current

3. Licensed Real Estate Agent, Florida 2015 - current
National Charity League, Vista Irvine Chapter, Irvine, CA
Founding Board Member 1999 – 2004
President
National Committee Director of Philanthropy
Kids Cancer Connection, Newport Beach, CA
CEO 1993 - 1995
ADVANCED SKILLS /KNOWLEDGE
Negotiating buy/sell process of businesses, including operation Opinion of Value,
assessment of financial performance, management and enterprise value, particularly
in Veterinary environment
Ability to work with high level Private Equity Groups as well as individual hospital
practice owners
Secretary of Board of Directors
Computer Proficient: MS Office, SalesForce, Sage Act
Sound Knowledge of Human Resources practices
Cash Flow Management
Strong Organizational skills
Outlier and Innovator
Profiling