Magazine Publishers information

1. Megan Hall
Information of Magazine Publishers
IPC Media
International Publishing Corporation Media is now recognised as
Time Inc. UK the company is owned wholly of Time Inc. Who are
based in London and is a consumer magazine and also a digital
publisher in the United Kingdom, the company was founded in 1968
and by increasing their portfolio has profited annually into selling
over 350 million copies.
IPC publishes Newspapers which includes The People, The Sun, Daily
Mirror and Sunday Pictorial. They also publish trade and technical,
known as ‘specialist magazines: later named IPC Business Press. IPC
also publish books and printing, in all non-newspaper
printing operations. The main magazines which are
published by IPC media include: NME, Marie Claire,
What’s on TV. ICP sponsors over 60 media companies, including print in
magazines and technology based.
IPC Media hold 24 percentage of the market for their print
companies. In regards to a target audience, it is stated on
the website that In addition to reaching local audiences for example
based in London and genre enthusiasts, the advertising in their
magazines creates a wider target demographic, and even a lifestyle
which is attracted to the magazines of IPC. The audience growth
consistently outpaces the industry due to IPC’s increasing popularity in
America as nearly one-half of all U.S. adults read a Time Inc. magazine.
IPC Media is a company that specializes in live media. Other multimedia
aspects include content marketing, targeted at local print and digital
advertising programs, also branded book publishing and services which
provide marketing and support, including
subscription options for magazines and other
products of IPC Media.

2. Megan Hall
Information on Magazine Publishers
Future PLC
The company Future PLC was founded in 1985 by Chris Anderson, Anderson
left the company for good in 2001, and the company is owned by Pearson
PLC. Currently Future has operations in the UK, US and Australia, reaching
over 200 print publications, apps, websites and events. It is recorded that
there are over 57 million users globally, who visit future’s web properties
each month, 16 million people on main social media networks have followed
and subscribers increase to 250,000 people worldwide.
Future PLC publish a mainly game based genre. Names include: Windows
7 Help & Advice, Mac Format, Net, Gamesmaster, SFX, Photoplus, Future
music, T3, Edge, PlayStation Official, Crime Scene, etc. In total there are 26
magazines published by Future PLC.
According to a website documenting the annual report and accounts of Future
PLC of the year 2014, the website conveyed that the company owns 41
percentage of the market. Throughout the 30 years of business the profits have
reached at £9.5 million, however recent reports state the company has been at
a loss of 61 percent meaning only £3.7 million was profited. This could be due to
the print business dying out due to modern technology and
free services.
Future PLC targets the entry-level users in the mass consumer of
technology, games, entertainment, music and photography. Magazines
and guides show information on technology which is a vital selling point to the modern
audience of 16+, and also a mature audience who are in need of this information. It is also
stated that the business is pushed towards enthusiast about gaming, who stereotypically
would be a more male dominated audience.
Future PLC have a six-figure deal which they believe will create a multi-
platform and multi-brand campaign. They are using other company’s
including CVG.com to promote their brand: Future’s
leading Games, Tech and Film portfolios. They have used
this multi-platforming technique to target promotional
content which will significantly affect their business in a
profitable concept.

3. Megan Hall
Information on magazine publishers
BBC Magazines
BBC Magazines founded in 1923 began to publish a magazine of listings
of BBC radio and television programmes per week in the UK. In modern
day, this original magazine known as the Radio Times, is continuing to be
printed, however now provides an online listing to compete with modern
day technology in our consumer culture. The publishing company is owned wholly by the
BBC.
Other magazines which are published by the company include: BBC Countryfile, BBC
Doctor Who Adventures, BBC Easy Cook, BBC Match Of The Day, BBC Music, BBC Sky at
Night, BBC Something Special, BBC Top Gear, BBC Top Of The Pops, BBC Toybox, BBC
Wildlife, Cbeebies Magazines, etc. In total they publish over 20 UK magazines, apps and
websites, 30 non-UK based magazines, 5 live events in the UK, and 3 BBC Books.
BBC Magazines, according to an annual report from the year 2010, had
displayed a strong performance in an ABC release, circulations across its
portfolio have increased up 3.12% year on year, subscriptions of the magazines
reached 886,472 the highest ever recorded, and it is clear to
see that 98.7% of its titles are 'actively purchased' which
means loyal customers are purchasing.
In regards to an audience, it is very global as there are successful magazines all over the
world in over 30 different countries, BBC Magazines are mainly targeting people who are
engaged within BBC programmes, and this ranges from children, hence the Cbeebies
magazines, to BBC Easy Cook which is clearly targeted towards adults.
According to the BBC publishing website it is stated that as they work across
multiple technologies this can drive creativity within TV and radio, as well as
magazine publishing multiplatform productions. They strive to stay current
with the array of online platforms and projects with their selection of
articles, videos and podcasts, which can be portrayed
within TV, Radio and Magazines which are published by the
BBC.