26. Confusion
Peter de Visser, Account Director Marketing
Solutions, LinkedIn Nederland
“Iedere seconde wordt er
een pro el toegevoegd”
vrijdag 18 maart 2011 26
27. Confusion
Veel mogelijkheden
Pro le
Contacts 1º-2º-3º
Companies
Groups
Jobs
Answers
LinkedIn Labs
iPhone/Blackberry/Palm apps
Who’s viewed my pro le?
vrijdag 18 maart 2011 27
28. Waarom gebruik je het?
Create
Beroemdheden
Persoonlijke inkijk
Contact
leggen met Nieuws
iedereen
Acties &
aanbiedingen
Informatie
her/ver/delen
Erbij horen :)
vrijdag 18 maart 2011 28
29. my rst connection...
•proefpersoon vragen
•demo van customize-
instellingen geven
vrijdag 18 maart 2011 29
30. 5 Privacy settings
Public Pro le
Member Feed Visibility
My member feed is visible to…
My Connections
Customize
Connections Browse
Your connections are allowed to view your connections
list.
Pro le Views
Control what (if anything) is shown to LinkedIn users whose pro le you
have viewed.
Pro le and Status Updates
Control whether your connections are noti ed when you update your status or make
signi cant changes to your pro le and whether those changes appear on your
company’s pro le.
vrijdag 18 maart 2011 30
32. 5 Meest gebruikt
Status updates
Who’s viewed my pro le?
SlideShare
Like/comment
Recommendations
Communicate
having great fun in the middle of our Nameshapers
workshop about LinkedIn and more!
vrijdag 18 maart 2011 32
33. 5 Meest gebruikt
Status updates
Who’s viewed my pro le?
SlideShare
Like/comment
Recommendations
Communicate
vrijdag 18 maart 2011 33
34. Status updates
Who’s viewed my pro le?
SlideShare
Like/comment
Recommendations
Communicate
vrijdag 18 maart 2011 34
35. Status updates
Who’s viewed my pro le?
SlideShare
Like/comment
Recommendations
Communicate
vrijdag 18 maart 2011 35
36. Groups
oefening: maak groep
aan van onze training?!
Communicate
vrijdag 18 maart 2011 36
37. Today
oefening: maak groep
aan van onze training?!
Control
vrijdag 18 maart 2011 37
38. Discussion
“How does/can this help my personal
branding/company?”
Brainstorm
- How to help each other?
- What do you want to do?
Control
vrijdag 18 maart 2011 38
44. Create
my rst friend...
•proefpersoon vragen
•demo van customize-
instellingen geven
vrijdag 18 maart 2011 44
45. • Customize Pro le
• Add basic pro le info
• Understand Noti cations
Customize
• Create Friends List
• Find friends using email
vrijdag 18 maart 2011 45
54. Discussion
“How does/can this help my personal
branding/company?”
Brainstorm
- How to help each other?
- What do you want to do?
Control
vrijdag 18 maart 2011 54
59. Waarom gebruik je het?
"It's not like we're spending our days looking in the
couch cushions for the elusive revenue model, but
Create
obviously we've done a lot of thinking about it,"
Williams said, declining to comment on the
potential of search deals with Google or Microsoft.
"I can't tell you exactly what the model is, but it's
pretty obvious to you that there may be some
advertising that makes sense...there's a lot of
commercial activity on Twitter today, there's a lot of
brand marketers who use Twitter today, and it
works. We think of Twitter (as) not a social
network, it's an information network... a
substantial part of that is commercial and
theoretically monetizable information."
Read more: http://news.cnet.com/
8301-13577_3-10379743-36.html#ixzz11zfmcE4p Evan Williams
(Credit: James Martin/CNET)
“If we interpret the act of following as subscribing to
tweets,” the researchers write in their paper, “then
Twitter serves more as an information-
spreading medium than an online social networking
service.”
Read more: http://www.ere..net/2010/05/13/
twitter-media-or-unsocial-network Haewoon Kwak Changhyun Lee Sue Moon Hosung Park
vrijdag 18 maart 2011 59
60. Waarom gebruik je het?
Create
Beroemdheden
Persoonlijke inkijk
Contact
leggen met Nieuws
iedereen
Acties &
aanbiedingen
Informatie
her/ver/delen
Erbij horen :)
vrijdag 18 maart 2011 60
66. Discussion
“How does/can this help my personal
branding/company?”
Brainstorm
- How to help each other?
- What do you want to do?
Control
vrijdag 18 maart 2011 66