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POWER OF
CONTENT
MARKETING
Marketing is Changing
has Changed
With Lesser Money Spend
Get More Customers
Visual Content is the FUTURE
Without VISUAL CONTENT
There is no SEO
Traditional Marketing
Link Building
Submissions
On Page optimization
The New Inbound Marketing
5 Types of Visual Content
Video
Podcast
Info
graphics
Ebrochure
PPTs
Videos Infographics Comics PPTs Ebrochures Podcast
Videos Infographics Comics PPTs Ebrochures Podcast
Videos Infographics Comics PPTs Ebrochures Podcast
Videos Infographics Comics PPTs Ebrochures Podcast
Videos Infographics Comics PPTs Ebrochures Podcast
Videos Infographics Comics PPTs Ebrochures Podcast
Keys to Visual Marketing Success
Create a Compelling Story
Keys to Visual Marketing Success
Choose the right Content
Keys to Visual Marketing Success
Great Design and Branding
Keys to Visual Marketing Success
Promote your content strategically
Why VIDEO Is A Big Deal
Average person spends 15 minutes a day on You Tube
Videos are 53 times more likely to be on 1st page of Google Results
Videos raise the click through rates in emails by 50%
You Tube is the second largest Search Engine
Over 3 million people are sharing videos through socially connected sites like
Facebook, Twitter, MySpace
Video
SEO
Is Not
Throwing a
video on you
tube and
hoping it goes
viral.
Throwing a
video on
homepage
and hoping it
attract
customers.
Video SEO Is
Exten-
sion
of
SEO
Optimizing
video
content on
your site
Optimizing
video
content on
other sites
Sharing
and
Embeding
videos
Impact of Videos
Videos are now
featured on top
SERPs by
default
Podcast SEO Is
Impact of Podcasts
Reviews: Ask your
viewers
Subscribers/Popularity: Promotion
Why Infographics?
• Average number of Infographics seen every week by
individual is 3274.
• Infographics make anything upto 67% more interesting.
• Infographics makes your business 82% cooler.
• Infographics make you upto 40% more relevant.
• Infographics will make you seem 18% more
knowledgeable.
Impact of Infographics
Why Presentations?
• Slideshare is the world’s largest
professional content sharing
community.
• It has 60 million visitors a month.
• It has 3 billion slide views a month.
• It is one of the top 150 sites on the
web.
Impact of Presentations
PPts are also
featured on top
SERPs
Impact of Ebrochures
Ebrochures are
also featured
on top SERPs
Content marketing

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Content marketing