Nine types of Facebook posts to attract traffic to your Facebook page and increase engagement with jobseekers.

1. 9 TYPES OF FACEBOOK POSTS THAT ARE
GUARANTEED TO ENGAGE JOBSEEKERS
HOW TO ATTRACT TRAFFIC TO YOUR FACEBOOK PAGE

2. LIKE OR COMMENT
Facebook is a very visual social network.
One way to get people to engage is to post
a picture.
The next step would be to put two pictures
together — either side by side or one on top
of the other — and ask people to “like” if
they prefer the option in one picture or
“comment” if they prefer the other option.

3. NAME YOUR FAVORITE
Open-ended questions are one of the easiest
ways to drive engagement on Facebook.
Asking people what their favorite job interview
question they’ve been asked can draw a lot of
comments — depending on how many people
are willing to answer.

4. CAPTION CONTEST
Finding a picture that looks like it’s trying to
say something funny is always a great time
to hold a caption contest.
Simply post the picture, ask people to add a
caption in the comments and if the picture is
good enough, you should be getting massive
amounts of comments in no time.

5. LOOKING FOR ADVICE
Reaching out for help is a great way to get
people to engage with your Facebook page.
Asking people what they think is the best way
to network with a recruiter, ask for a salary
increase, or any other situation that would
require input from other people is a great way
to drive traffic (and get ideas for blog posts or
other content!)

6. NOSTALGIA POSTS
Every generation is different and
making people feel nostalgic can be
a great way to engage users.
Questions such as “remember when
you had to type your job
applications?” — with a photo of a
vintage typewriter — could be a big
hit with the right crowd.

7. WHAT WOULD YOU DO?
We as people like to think about what we
would do in different situations. Asking
people what they would do in certain
situations is a great way to get some
answers.
Questions such as, “What would you do if
didn’t have to work?” or “What is your
DREAM job?” could end up getting you a lot
of answers.

8. FILL IN THE BLANK
Fill in the blank posts are also a pretty easy way
to get people engaged.
Asking someone to fill in the blank in sentences
such as “If I could make $____ a year, I’d be
happy” is another great way to get people to
interact.

9. RECOMMENDATIONS
Ask visitors to your Facebook page to
recommend resources to other jobseekers.
For example, ask them to recommend a book
on job interviews.

10. YES OR NO?
It might seem simple but yes or no questions
are an easy way to get people talking.
Even the simplest question such as asking
people if they like phone interviews better than
in-person interviews — and telling them to
respond with yes or no — could work like a
charm.

11. FACEBOOK IS A HIGHLY INTERACTIVE WEBSITE
You need to constantly engage people
to keep them interested in your page
and if you use some of the previous
examples you should get plenty of
people talking. What are you waiting
for? Go give a few of these a try.

12. Want more ideas on
engaging jobseekers?
Bridget (Weide) Brooks, CPRW
Résumé Writers’ Digest | BeAResumeWriter.com