Uncovering the world of IoT and looking at 3 real world use cases. The opportunities are vast, let's start to identify these for our customers and deliver meaningful solutions that drive real revenue.
3. About Broad Sky Networks
The nation’s largest fixed wireless provider for business.
Founded: August 2003
Headquarters: Bend, OR
Markets: Nationwide coverage in Continental US and Canada
Sister Company: (installation and service nationwide)
4. What is IoT
● The interconnection via the internet of computing devices embedded is everyday objects,
enabling them to send and receive data
● The network of physical devices, vehicles, home appliances and other items embedded
with electronics, software, sensors, actuators, connectivity which enables these objects to
connect and exchange data
● Gartner estimates more than 26 billion connected devices by 2020
● Estimated spend in IoT will be over a Trillion dollars
5.
6. Channel and Revenue
Opportunities
● Consulting and Design
● Enablement Hardware
● Connectivity and Networks Services
● Deployment / Rollout
● Management Software
● Managed Services
8. Connectivity
LAN
Short Range
Communicating Devices
Well established standards
Good for:
• Mobile
• In-home
• Short range
Not good for:
• Battery life
• Long range
Low Power WAN
Long Range w/ Battery
Internet of Objects
Emerging PHY standards
Good for:
• Long range
• Long battery
• Low cost
Not good for:
• High data-rate
Cellular
Long Range w/ Power
Traditional M2M
Well established standards
Good for:
• Long range
• High data-rate
• Coverage
Not good for:
• Battery life
Source: Semtech
10. 10
Enterprise IoT
Multiple applications at the edge (buildings, vehicles, kiosks)
Branch Mobile IoT/M2M
Customer Analytics
Customer Count & Capture Rate
Queue & Dwell Time
Location
Operations
Asset location (building,
vehicle, kiosk, inventory)
Temps (outside, inside,
seating area, fridge)
Digital Signage - Menus
Security
Cameras
Door Sensors
Tamper Sensors
Customer Engagement
Beacons
Digital Signage - Engagement
Opportunities
11. IoT Case Studies
• In-Vehicle
• Large Food Distribution Company
• Challenge – Route in-efficiencies, Dispatch problems, Asset Tracking
and Compliance
• Solution – Fleet Tracking program with the ability to pick best route,
track driver productivity and dispatch based on workflow. ELD for
Driver compliance and proactive Maintenance alerts.
• Business Result: Reduced overall driver time, increased delivery
time to the customer. Also reduced major repair dollars overall with
PM checkups.
12. IoT Case Studies
• Pure Data – Marketing Mining
• Marketing Company deploying Kiosks within stores to collect and
analyze customer buying behavior
• BYOB (Bring Your Own Bandwidth)
• Challenge – Connectivity for Analytic Data Collection
• Solution – Provide the proper connectivity for data collection
• Business Result – Able to meet their profitability objectives with a low
cost pooled usage solution
13. IoT Case Studies
• Refrigerated Coolers
• Asset tracking
• Challenge – Inventory management and theft
• Solution – Module with a door sensor and GPS with GeoFencing
• Business Result –
• Door sensor analytics allowed for more efficient restocking of
cooler – result in increased sales
• Ability to prevent and recover stolen coolers
14. What questions to ask
● Do you have an IoT strategy?
● What are your business objectives to better serve your customers and
operate profitably?
○ What are some common challenges in meeting these objectives
● What departments within your company are critical to meeting these
objectives?