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Workplay: The gamified future
of agile development
#lkfr13 @mattphilip
WHAT IF WORK WERE
MORE LIKE A GAME?
Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
What’s next for knowledge work?
2001-2012
!   Continuous integration,
delivery, design, feedback,
improvement

2013+
!   Continuous play

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Continuous play = gamified work

Gamification is integrating game
thinking and design into
activities to increase
engagement, learning and fun.

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Where did it come from?

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
So what is this talk about (and not about)?
Gamified services
(e.g., Foursquare)

Applying game thinking
to daily work
Gamification as a way to
build in continual,
reflective improvement

Marketing
and loyalty
programs

Discussing how agile
teams have a head start
A mission of our own!

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame

Experience report

Using games solely for
training or planning
(a.k.a. serious games)
Our mission today (if you choose to accept it!)
We are going to work together in guilds
to …
! Stay awake
!   Create and share our ideas with the
world (via twitter)!

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Create a character

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Create a character
!   Player name (you)
!   Character name (made up)
!   Class (Ruby Warrior,
Kanban Wizard, etc.)
!   Level (agile experience)
!   Guild (organization, team)
!   Spells and special skills
(org-change magic,
analysis spell, ninja
coding)

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Why gamify?

Personal

Organizational

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Defining traits of a game

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Reeves and Reed’s 10 ingredients for games
1.  Self-representation with
avatars
2.  3D environments
3.  Narrative context
4.  Feedback
5.  Reputation, Ranks and
Levels

6.  Marketplace and
economics
7.  Competition under
explicit, enforced rules
8.  Teams
9.  Parallel, reconfigurable
communication systems
10.  Time pressure

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Is agile the key intersection?

play

work
Gamification > How agile and kanban are like a game > Creating continuous play > Endgame

agile
Work-‐play mirror
1.  Pair up within your guild
2.  On a piece of paper, make a table with
two columns: Work and Play
3.  List as many of your experiences that are
common to both

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
A different kind of “flow”

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Csikszentmihalyi’s 9 features of flow
1. 
2. 
3. 
4. 
5. 
6. 
7. 
8. 
9. 

Clear goals at every step
Immediate feedback
Balance between challenge and skill
Merger of action and awareness
Exclusion of distractions
No worries about failure
Absence of self-consciousness
Time becomes distorted
The experience is an end in itself

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Steps to flow – and how agile can provide them
!   Set an overall goal (and
many realistic subgoals)
!   Measure progress of goals
!   Concentrate on task and
keep making finer
distinctions in challenges
!   Develop skills to meet
challenge

!   Value < Feature < Story
!   Running tested features,
cycle time
!   Refactor mercilessly,
incrementally develop, testdrive development
!   Pair, practice katas

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Intrinsic rewards
!
!
!
!
!

 
 
 
 
 

Satisfying work
Experience (or at least the hope) of being successful
Social connection
Meaning
Pink’s 3 key’s of motivation

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Creating “Flow”
1.  Pick a simple, mundane task that you don’t
experience flow with today and plot it on
the flow diagram.
2.  How might you gamify it to create a flow
experience?

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
HOW AGILE AND KANBAN ARE
LIKE A GAME
Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Voluntary, participatory success
!   Voluntary discipline
!   Self-organizing teams
!   Teams built around motivated
individuals
!   Collaborative improvement

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Quest-‐like work
!   Stories
!   Narratives
!   Spikes

As a tea
m memb
er
I want t
o gamify
our work
So that
I can fe
el like
I’m not e
ven wor
king

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Visible progress and rules
!
!
!
!

 
 
 
 

TDD (rules)
WIP limits, explicit policies
Continuous-integration build monitors
Card wall

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Feedback
!
!
!
!

 
 
 
 

Customer
Team
System
Process

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Intensify the feedback
1.  Quickly list as many forms of feedback as
possible that you get on your team.
2.  Brainstorm ways to intensify those
feedback moments.

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
High levels of communication
Realtime, face-to-face
communication
!   Pairing to solve problems
!

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Game dimensions
!
!
!
!
!

 
 
 
 
 

Get to the other side (Complete the iteration, feature)
Visit all the map (Unlock “secrets” by technical discovery)
Time limits (Velocity metrics, iteration time box)
Finite or infinite (“iteration-less” development)
Competitive or cooperative

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
CREATING CONTINUOUS PLAY
Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Something bigger than ourselves
!   What is the organization about
and where do we fit in?
!   The “Why” of work (Sinek’s
“golden circle”)
!   Epic context for action

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
What’s your story?
1. Decide what kind of game narrative suits
your work.
2. Elaborate on that narrative.

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Know your players

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Project inception
!   Team members create characters,
identify what they’ll need
!   Game designer works with customer
to create narrative
!   Customer helps map out quests,
assigns virtual monetary value
!   Designer and customer determine
what it means to win, rules, virtual
currency and rewards

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Project initiation (iteration 0)
!   Team members mini-quest for
their equipment
!   Game designer tells the team the
narrative
!   Team sets goals for first missions
!   Guild leadership

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Develop and deliver
Gamify small components
to address pain points
! Hackathons and secret
missions to destroy bug
“bosses”
!   Use retrospectives, Toyota
kata to “mod” the game
!   Measure the impact
!   Monitor flow experience
!

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Visualize progress
!   Story mapping>
quest maps
!   Pairing charts >
character profiles
!   Build in clear
rewards

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Leveling up as self-‐improvement
!   Flow experience supported by
sustainable pace
!   Reflect recognition and
reputation
!   Encourage team members to
view their job as self
improvement

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Software craftsmanship
!   Craftsmanship over crap
(Uncle Bob)
!   Craftsmanship manifesto
!   Apprentice > Journeyman >
Master
! Kvell and naches emotions
(mentoring pride)

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
ENDGAME
Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Dangers
!   You can’t just spawn a new
project after failing
!   Could depersonalize rather
than personalize
!   No one game can please all
!   Gaming and misuse of metrics

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
How do we conquer this new quest?
!   Use agile and kanban principles (start where you are, increment,
iterate, improve, respect)
!   Focus on the intrinsic first (extrinsic will come)
!   Voluntary participation
!   Give autonomy to teams to design their own games (and fail)
!   Lightweight, both in implementation and tone (i.e., fun)

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Final “Boss”
1. List three things blocking you from
gamifying.
2. With a pair, come up with a possible
solution for them.

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
Before your next quest…
Books:
!   Flow
!   A Theory of Fun
!   Total Engagement
!   Reality is Broken
! Gamestorming
Other:
!   http://www.delicious.com/matthew.philip/gamification

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
gg
! mphilip@thoughtworks.com
!   @mattphilip

Gamification > How agile and kanban are like a game > Creating continuous play > Endgame

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Workplay Lean Kanban France 2013 conference

  • 1. Workplay: The gamified future of agile development #lkfr13 @mattphilip
  • 2. WHAT IF WORK WERE MORE LIKE A GAME? Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 3. What’s next for knowledge work? 2001-2012 !   Continuous integration, delivery, design, feedback, improvement 2013+ !   Continuous play Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 4. Continuous play = gamified work Gamification is integrating game thinking and design into activities to increase engagement, learning and fun. Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 5. Where did it come from? Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 6. So what is this talk about (and not about)? Gamified services (e.g., Foursquare) Applying game thinking to daily work Gamification as a way to build in continual, reflective improvement Marketing and loyalty programs Discussing how agile teams have a head start A mission of our own! Gamification > How agile and kanban are like a game > Creating continuous play > Endgame Experience report Using games solely for training or planning (a.k.a. serious games)
  • 7. Our mission today (if you choose to accept it!) We are going to work together in guilds to … ! Stay awake !   Create and share our ideas with the world (via twitter)! Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 8. Create a character Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 9. Create a character !   Player name (you) !   Character name (made up) !   Class (Ruby Warrior, Kanban Wizard, etc.) !   Level (agile experience) !   Guild (organization, team) !   Spells and special skills (org-change magic, analysis spell, ninja coding) Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 10. Why gamify? Personal Organizational Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 11. Defining traits of a game Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 12. Reeves and Reed’s 10 ingredients for games 1.  Self-representation with avatars 2.  3D environments 3.  Narrative context 4.  Feedback 5.  Reputation, Ranks and Levels 6.  Marketplace and economics 7.  Competition under explicit, enforced rules 8.  Teams 9.  Parallel, reconfigurable communication systems 10.  Time pressure Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 13. Is agile the key intersection? play work Gamification > How agile and kanban are like a game > Creating continuous play > Endgame agile
  • 14. Work-‐play mirror 1.  Pair up within your guild 2.  On a piece of paper, make a table with two columns: Work and Play 3.  List as many of your experiences that are common to both Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 15. A different kind of “flow” Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 16. Csikszentmihalyi’s 9 features of flow 1.  2.  3.  4.  5.  6.  7.  8.  9.  Clear goals at every step Immediate feedback Balance between challenge and skill Merger of action and awareness Exclusion of distractions No worries about failure Absence of self-consciousness Time becomes distorted The experience is an end in itself Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 17. Steps to flow – and how agile can provide them !   Set an overall goal (and many realistic subgoals) !   Measure progress of goals !   Concentrate on task and keep making finer distinctions in challenges !   Develop skills to meet challenge !   Value < Feature < Story !   Running tested features, cycle time !   Refactor mercilessly, incrementally develop, testdrive development !   Pair, practice katas Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 18. Intrinsic rewards ! ! ! ! !           Satisfying work Experience (or at least the hope) of being successful Social connection Meaning Pink’s 3 key’s of motivation Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 19. Creating “Flow” 1.  Pick a simple, mundane task that you don’t experience flow with today and plot it on the flow diagram. 2.  How might you gamify it to create a flow experience? Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 20. HOW AGILE AND KANBAN ARE LIKE A GAME Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 21. Voluntary, participatory success !   Voluntary discipline !   Self-organizing teams !   Teams built around motivated individuals !   Collaborative improvement Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 22. Quest-‐like work !   Stories !   Narratives !   Spikes As a tea m memb er I want t o gamify our work So that I can fe el like I’m not e ven wor king Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 23. Visible progress and rules ! ! ! !         TDD (rules) WIP limits, explicit policies Continuous-integration build monitors Card wall Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 24. Feedback ! ! ! !         Customer Team System Process Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 25. Intensify the feedback 1.  Quickly list as many forms of feedback as possible that you get on your team. 2.  Brainstorm ways to intensify those feedback moments. Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 26. High levels of communication Realtime, face-to-face communication !   Pairing to solve problems ! Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 27. Game dimensions ! ! ! ! !           Get to the other side (Complete the iteration, feature) Visit all the map (Unlock “secrets” by technical discovery) Time limits (Velocity metrics, iteration time box) Finite or infinite (“iteration-less” development) Competitive or cooperative Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 28. CREATING CONTINUOUS PLAY Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 29. Something bigger than ourselves !   What is the organization about and where do we fit in? !   The “Why” of work (Sinek’s “golden circle”) !   Epic context for action Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 30. What’s your story? 1. Decide what kind of game narrative suits your work. 2. Elaborate on that narrative. Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 31. Know your players Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 32. Project inception !   Team members create characters, identify what they’ll need !   Game designer works with customer to create narrative !   Customer helps map out quests, assigns virtual monetary value !   Designer and customer determine what it means to win, rules, virtual currency and rewards Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 33. Project initiation (iteration 0) !   Team members mini-quest for their equipment !   Game designer tells the team the narrative !   Team sets goals for first missions !   Guild leadership Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 34. Develop and deliver Gamify small components to address pain points ! Hackathons and secret missions to destroy bug “bosses” !   Use retrospectives, Toyota kata to “mod” the game !   Measure the impact !   Monitor flow experience ! Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 35. Visualize progress !   Story mapping> quest maps !   Pairing charts > character profiles !   Build in clear rewards Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 36. Leveling up as self-‐improvement !   Flow experience supported by sustainable pace !   Reflect recognition and reputation !   Encourage team members to view their job as self improvement Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 37. Software craftsmanship !   Craftsmanship over crap (Uncle Bob) !   Craftsmanship manifesto !   Apprentice > Journeyman > Master ! Kvell and naches emotions (mentoring pride) Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 38. ENDGAME Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 39. Dangers !   You can’t just spawn a new project after failing !   Could depersonalize rather than personalize !   No one game can please all !   Gaming and misuse of metrics Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 40. How do we conquer this new quest? !   Use agile and kanban principles (start where you are, increment, iterate, improve, respect) !   Focus on the intrinsic first (extrinsic will come) !   Voluntary participation !   Give autonomy to teams to design their own games (and fail) !   Lightweight, both in implementation and tone (i.e., fun) Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 41. Final “Boss” 1. List three things blocking you from gamifying. 2. With a pair, come up with a possible solution for them. Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 42. Before your next quest… Books: !   Flow !   A Theory of Fun !   Total Engagement !   Reality is Broken ! Gamestorming Other: !   http://www.delicious.com/matthew.philip/gamification Gamification > How agile and kanban are like a game > Creating continuous play > Endgame
  • 43. gg ! mphilip@thoughtworks.com !   @mattphilip Gamification > How agile and kanban are like a game > Creating continuous play > Endgame