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All contents © MuleSoft, LLC
Composable Data for the
Composable Enterprise
Liquefying Data Capital through APIs
Matt McLarty, Global Leader of API Strategy
@mattmclartybc | matt.mclarty@mulesoft.com
All contents © MuleSoft, LLC
Data drives the digital economy
2
Personalized
UX
Optimized
operations
Process
automation
Data
products
All contents © MuleSoft, LLC
The Enterprise Data Reality
3
Lack of supply
Limited access
Poor quality, inconsistency,
fragmentation, saturation
Limited access control
All contents © MuleSoft, LLC
Digital Giants are Data Experts
4
All contents © MuleSoft, LLC
Shift in Data Thinking
5
Data is expensive to
generate in firm
Challenge of data is
storing and managing it
Firms make use only of
structured data
Data is managed in
operational silos
Data is continuously generated
everywhere
Challenge of data is turning it into
valuable information
Unstructured data is increasingly
usable and valuable
Value of data is in connecting it
across silos
https://www.davidrogers.biz/digital%E2%80%
90transformation%E2%80%90playbook/
Data is a tool for
optimizing processes
Data is a key intangible asset for
value creation
Chapter 4:
Turn Data
Into Assets
All contents © MuleSoft, LLC
Data processing: the old world
6
OLEP
(Events)
OLAP
(Analytics)
OLTP
(Applications)
Centralized
Internal-facing
Decentralized
External facing
ETL / ELT
All contents © MuleSoft, LLC
Data processing: the new world
7
OLEP
(Events)
OLAP
(Analytics)
OLTP
(Applications)
?
“Big data”
Machine learning
Cloud computing
UX expectations
All contents © MuleSoft, LLC
Data trends and technologies
8
OLEP
(Events)
OLAP
(Analytics)
OLTP
(Applications)
Cloud data warehouses
Machine learning
Apache Spark
Data lakes
Data engineering
ELT
Event streams / Kafka
Event sourcing
Microservices
Personalization
Predictive interactions
“Reverse ETL
”
Eventual consistency
All contents © MuleSoft, LLC
Focus on value
9
Don’t get stuck in the weeds of
data trends and technologies:
focus on value
All contents © MuleSoft, LLC
Old world data value chain
10
Value Capture
Data collected from
user-facing applications
Value Creation
Data insights produced using
analytics (e.g. BI)
Value Delivery
Applications updated
based on analytical
insights
Batch SDLC
All contents © MuleSoft, LLC
New world data value cycle
11
Value Capture
Data collected from
user-facing applications
(e.g. user context
metadata)
Value Creation
Data insights produced using
analytics (e.g. ML)
Value Delivery
Applications updated
based on analytical
insights (e.g. model
deployment)
Near
real-time
All contents © MuleSoft, LLC
The data value cycle requires fluid data
12
Having the most data does not equal
having the most data value
Data value is maximized by providing access to the
right data in the right context at the right time
Measure data liquidity, not data volume
All contents © MuleSoft, LLC
Asset liquidity
13
All contents © MuleSoft, LLC
Liquefying data
14
APIs are the most liquid form of data
Bigco.com
Consumers
Cash is the most liquid asset
Suppliers
Contractors
Bigco.io
Consumer
Channels
(Mobile, Web)
3rd Parties
(SaaS, Partners)
Assisted
Channels
Internal Apps
& Data
Connected
Devices
Distributors
Infrastructure
All contents © MuleSoft, LLC
Liquefying data through APIs
15
APIs make data composable
Composable data is liquid data
All contents © MuleSoft, LLC
Example: COVID Data Platform
16
Secure and
standardized
model
ingest & normalize
MuleSoft
Anypoint
Platform
deliver
Tableau
Prep
Data Sources
Data warehouse
store
Tableau
MuleSoft
Tableau Public
AWS Data
Exchange
Data partners
Salesforce
Traction on
Demand
SI/ISV Partners
MuleSoft Public
COVID Data
Tracking API
Crisis Response
Developer Portal
curate
Coming
soon!
Coming
soon!
Hyper API
validated by industry experts
consumers
APIs to ingest
raw data
APIs to expose
core data entities
Context-specific
APIs for consumers
Context-specific
APIs for consumers
Context-specific
APIs for consumers
Context-specific
APIs for consumers
All contents © MuleSoft, LLC
OLTP/OLEP
OLAP
APIs in the data pipeline
17
Crude
Data
APIs
Contextualized
Data
APIs
Ingest Prepare Store Analyze Deploy
Core
Data
APIs
Data Engineering Pipeline
User-facing
Applications
Data
Sources
Users
Channels
All contents © MuleSoft, LLC
API-led Data Connectivity (ALDC)
18
Crude Data APIs
Core Data APIs
Contextualized Data APIs
Consolidate & curate
Compose & correlate
Collect
Value Capture
Value Creation
Value Delivery
All contents © MuleSoft, LLC
Control Plane
Data Plane
API-enabled Data Network
19
Crude Data APIs
Core Data APIs
Contextualized Data APIs
● Discoverability
● Deployment & scaling
● Traffic control
● Security & compliance
● Observability & monitoring
● Strategic governance
All contents © MuleSoft, LLC
Summary
20
Focus on data value, not data volume
Measure data liquidity: right data, right context, right time
APIs are the most liquid form of data
Enable a scalable, governable data network through APIs
All contents © MuleSoft, LLC
For more information...
21
COVID Data Platform
Value Engineers Whitepaper -
https://www.thevalueengineers.nl/download/developing-apis-for-ecosystem-business-models-a-case-study/
API Days Presentation - https://www.youtube.com/watch?v=PU2_iDeD0x4
Composable Data Blog Series
Capitalizing on data economics
Composable data for the composable enterprise
MuleSoft Data Integration Resources
Introducing Anypoint DataGraph
All contents © MuleSoft, LLC
Thank you!

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Composable data for the composable enterprise

  • 1. All contents © MuleSoft, LLC Composable Data for the Composable Enterprise Liquefying Data Capital through APIs Matt McLarty, Global Leader of API Strategy @mattmclartybc | matt.mclarty@mulesoft.com
  • 2. All contents © MuleSoft, LLC Data drives the digital economy 2 Personalized UX Optimized operations Process automation Data products
  • 3. All contents © MuleSoft, LLC The Enterprise Data Reality 3 Lack of supply Limited access Poor quality, inconsistency, fragmentation, saturation Limited access control
  • 4. All contents © MuleSoft, LLC Digital Giants are Data Experts 4
  • 5. All contents © MuleSoft, LLC Shift in Data Thinking 5 Data is expensive to generate in firm Challenge of data is storing and managing it Firms make use only of structured data Data is managed in operational silos Data is continuously generated everywhere Challenge of data is turning it into valuable information Unstructured data is increasingly usable and valuable Value of data is in connecting it across silos https://www.davidrogers.biz/digital%E2%80% 90transformation%E2%80%90playbook/ Data is a tool for optimizing processes Data is a key intangible asset for value creation Chapter 4: Turn Data Into Assets
  • 6. All contents © MuleSoft, LLC Data processing: the old world 6 OLEP (Events) OLAP (Analytics) OLTP (Applications) Centralized Internal-facing Decentralized External facing ETL / ELT
  • 7. All contents © MuleSoft, LLC Data processing: the new world 7 OLEP (Events) OLAP (Analytics) OLTP (Applications) ? “Big data” Machine learning Cloud computing UX expectations
  • 8. All contents © MuleSoft, LLC Data trends and technologies 8 OLEP (Events) OLAP (Analytics) OLTP (Applications) Cloud data warehouses Machine learning Apache Spark Data lakes Data engineering ELT Event streams / Kafka Event sourcing Microservices Personalization Predictive interactions “Reverse ETL ” Eventual consistency
  • 9. All contents © MuleSoft, LLC Focus on value 9 Don’t get stuck in the weeds of data trends and technologies: focus on value
  • 10. All contents © MuleSoft, LLC Old world data value chain 10 Value Capture Data collected from user-facing applications Value Creation Data insights produced using analytics (e.g. BI) Value Delivery Applications updated based on analytical insights Batch SDLC
  • 11. All contents © MuleSoft, LLC New world data value cycle 11 Value Capture Data collected from user-facing applications (e.g. user context metadata) Value Creation Data insights produced using analytics (e.g. ML) Value Delivery Applications updated based on analytical insights (e.g. model deployment) Near real-time
  • 12. All contents © MuleSoft, LLC The data value cycle requires fluid data 12 Having the most data does not equal having the most data value Data value is maximized by providing access to the right data in the right context at the right time Measure data liquidity, not data volume
  • 13. All contents © MuleSoft, LLC Asset liquidity 13
  • 14. All contents © MuleSoft, LLC Liquefying data 14 APIs are the most liquid form of data Bigco.com Consumers Cash is the most liquid asset Suppliers Contractors Bigco.io Consumer Channels (Mobile, Web) 3rd Parties (SaaS, Partners) Assisted Channels Internal Apps & Data Connected Devices Distributors Infrastructure
  • 15. All contents © MuleSoft, LLC Liquefying data through APIs 15 APIs make data composable Composable data is liquid data
  • 16. All contents © MuleSoft, LLC Example: COVID Data Platform 16 Secure and standardized model ingest & normalize MuleSoft Anypoint Platform deliver Tableau Prep Data Sources Data warehouse store Tableau MuleSoft Tableau Public AWS Data Exchange Data partners Salesforce Traction on Demand SI/ISV Partners MuleSoft Public COVID Data Tracking API Crisis Response Developer Portal curate Coming soon! Coming soon! Hyper API validated by industry experts consumers APIs to ingest raw data APIs to expose core data entities Context-specific APIs for consumers Context-specific APIs for consumers Context-specific APIs for consumers Context-specific APIs for consumers
  • 17. All contents © MuleSoft, LLC OLTP/OLEP OLAP APIs in the data pipeline 17 Crude Data APIs Contextualized Data APIs Ingest Prepare Store Analyze Deploy Core Data APIs Data Engineering Pipeline User-facing Applications Data Sources Users Channels
  • 18. All contents © MuleSoft, LLC API-led Data Connectivity (ALDC) 18 Crude Data APIs Core Data APIs Contextualized Data APIs Consolidate & curate Compose & correlate Collect Value Capture Value Creation Value Delivery
  • 19. All contents © MuleSoft, LLC Control Plane Data Plane API-enabled Data Network 19 Crude Data APIs Core Data APIs Contextualized Data APIs ● Discoverability ● Deployment & scaling ● Traffic control ● Security & compliance ● Observability & monitoring ● Strategic governance
  • 20. All contents © MuleSoft, LLC Summary 20 Focus on data value, not data volume Measure data liquidity: right data, right context, right time APIs are the most liquid form of data Enable a scalable, governable data network through APIs
  • 21. All contents © MuleSoft, LLC For more information... 21 COVID Data Platform Value Engineers Whitepaper - https://www.thevalueengineers.nl/download/developing-apis-for-ecosystem-business-models-a-case-study/ API Days Presentation - https://www.youtube.com/watch?v=PU2_iDeD0x4 Composable Data Blog Series Capitalizing on data economics Composable data for the composable enterprise MuleSoft Data Integration Resources Introducing Anypoint DataGraph
  • 22. All contents © MuleSoft, LLC Thank you!