Who are you reaching with your digital strategy? The Senators have become more than simply a Sports & Entertainment offering. We are positioned as the region's most effective vehicle for communicating our partners' brands and messaging to as many key audiences as possible.

1. UNIQUE VISITORS
PER MONTH
PAGEVIEWS
PER MONTH
We receive just over
1 MILLION
engaged, loyal unique
visitors on a monthly
basis within our network.
Our frequent
visitors consume over
4 MILLION
pageviews of content
every month within our
network.
We recieve over
1.5 MILLION
visits on a
monthly basis within
our network.
THOUSAND
THOUSAND
9%
35%
24%
13%
9%
7%
13-17
18-24
25-34
35-44
45-54
55+
AGE
TOP INTERESTS
ICE HOCKEY COMEDY
MUSIC
MOVIES
289
279
4 1
1.5
VISITS
PER MONTH
FEMALES
77%
23%
66%
34%
SPORT
EVENTS
AVG. REACH PER POST
222 THOUSAND
14 THOUSAND
POST LIKES PER DAY
1THOUSAND
SHARES PER DAY
20
88%
OF FANS
MULTI SCREEN
DURING A GAME
WE COVER THEM ALL
WE’RE ON MOBILE!
AND IT’S GROWING30%
VISIT US WITH A
MOBILE
DEVICE
MOBILE APP AVAILABLE
&
80,000APP INSTALLS
47%USE THE APP
1MILLION
PAGEVIEWS
PER MONTHDAILY
0
500000
1000000
1500000
2000000
2500000
3000000
3500000
4000000
OTTAWA CITIZEN OTTAWA SUNSENATORS SPORTS
& ENTERTAINMENT
AVG MONTHLY PAGEVIEWS FOR
SPORTS RELATED CONTENT
OTTAWA NEWSPAPERS VS. SENATORS SPORTS & ENTERTAINMENT
0 100,000 200,000 300,000 400,000 500,000 600,000
OTTAWA SENATORS
OTTAWA CITIZEN
OTTAWA SUN
HOT 89.9
CHEZ 106
MAJIC 100
LIVE 88.5
SENS SOCIAL REACH
VS. LOCAL MEDIA
70%
64% OF FANS ARE ON TWITTER
DURING THE GAME
OF FANS ARE ON FACEBOOK
AFTER THE GAME
THOUSAND
Every month our
SENS TV channels receive
over 390,000 video starts.
53% of our viewers
complete the videos they
are watching.
345
49,000
hours of video content
consumed every month.
ENOUGH SCREENS?
WELL WE’VE ADDED MORE!
OTTAWA SENATORS has
144% greater social reach
than the next highest reach for
local media.
OVER
740SCREENS
400
OVER
LOCATIONS FOR
ADVERTISING
OPPORTUNITIES
VIDEO WALLS
L-WRAPS
IN-BOWL SIGNAGE
RINK BOARD VIEWS: 29,520,000
LED RINK BOARD VIEWS: 750,000
LED DOMINATION: 5 LED RINGS
BELL HD SCREEN: 2,170 SQFT.
4 HI-DEF SCREENS: 2 LED RINGS
OUTDOOR
OPPORTUNITIES
BERM VIEWS: 21 MILLION ANNUALLY
MARQUEE VIEWS: 58,906 DAILY; 4x GREATER
THAN THE AVERAGE OUTDOOR
LOCAL PROPERTIES
WE OFFER A RANGE OF SERVICES THAT CAN HELP ALL BUSINESSES, REGARDLESS OF SIZE OR TYPE OF INDUSTRY
For Information on season seats and/or advertising opportunities, please call 613-599-0307
or email bennettm@ottawasenators.com.
OTTAWASENATORS.com
has 118% more pageviews
of sports related content than
the Ottawa Sun and Ottawa
Citizen combined.
A NETWORK TO REACH ALL OF OUR FANS
NETWORK TRAFFIC
SENATORS
SOCIAL
STATS
TWITTER
FOLLOWERS
FACEBOOK
FANS
MALES
FEMALES
MALES
MILLION
REACH PER MONTH
41THOUSAND
RETWEETS PER MONTH
73THOUSAND
FAVORITES PER MONTH
TELEVISION
TABLETLAPTOP/DESKTOP
SMARTPHONE
40%
YoY FAN GROWTH
INCREASE
21%
YoY FAN GROWTH
INCREASE
FASTEST
GROWING
INSTAGRAM IS OUR
SOCIAL PLATFORM
85%GROWTH
OVER THE LAST
8 MONTHS
100THOUSAND
FOLLOWERS
TO DATE
95%
YoY GROWTH
INCREASE90%
YoY GROWTH
INCREASE
17,500x
our videos have been shared
during the 14-15 season
61%
YoY GROWTH
INCREASE
FACEBOOK & TWITTER
WE REACH OVER
660,000SOCIAL FOLLOWERS
PER DAY