Weitere ähnliche Inhalte Ähnlich wie No Fail Strategies For Fan And Follower Acquisition Ähnlich wie No Fail Strategies For Fan And Follower Acquisition (6) Mehr von Masterminds Advertising Mehr von Masterminds Advertising (13) Kürzlich hochgeladen (20) No Fail Strategies For Fan And Follower Acquisition 6. // TELL YOUR
CUSTOMERS – ON PROPERTY
forget modesty
ce
• Include vanity URL
on everything
Embra
bragging
Join us on facebook at
facebook.com/BoomtownNewOrleans
Must be 21. ©2011 Pinnacle Entertainment, Inc. All rights reserved.
BTNO-10515-Facebook_poster.indd 1
3/15/11 6:22 PM
MASTERMINDS
8. // TELL YOUR
CUSTOMERS – ON PROPERTY
• Include vanity URL
on everything
• Signage
• Marquee graphics
MASTERMINDS
10. // TELL YOUR
CUSTOMERS – ON DATABASE
JUMP ON THE FANWAGON
for your chance to win big!
• Email blast
• Direct mail
MASTERMINDS
12. //TELL YOUR
CUSTOMERS – MASS MARKET
Entertainment.
It happens here.
Lee Greenwood
Client: Gold Strike
Publication: Memphis Flyer
Millennium Theatre
24
Job #: GS-12793
Title: Oct. Combo Ent Ad
FRI., nOv. 11 • 9 P.M.
$
______________________
Color: 4/c
Trim: 9.35 x 12.4
95
Bleed: 0
______________________
Date: 9/22/11
(plus tax)
• Web graphic
SAT., nOv. 26 • 8 P.M.
Millennium Theatre
• Print ads
29 95
$
(plus tax)
EnTERTAInMEnT
Gabby Johnson
Oct. 6 - 8
Thu. - Sat. 9 P.M. - 2:30 A.M.
Trigger Proof
Oct. 12 - 15 • Wed. 9 P.M. - 1 A.M.
Thu. - Sat. 9 P.M. - 2:30 A.M.
I’m Melody, your Ambassador of Fun. Chat with
me for inside access to everything Gold Strike.
facebook.com/GoldStrikeTunica
twitter.com/GSTunica
| For tickets, call 888.747.7711 or visit goldstrike.com
Winning. It happens here.
Tickets based on availability. Schedule subject to change. ©2011 MGM Resorts International.™ All rights reserved. Gambling problem? Call 1.888.777.9696
GS-12793_9.35x12.4_Oct_Memphis_ComboAd.indd 1
9/22/11 2:34 PM
MASTERMINDS
13. //TELL YOUR
CUSTOMERS – MASS MARKET
EnTERTAInMEnT
Entertainment.
It happens here.
Gabby Johnson
Oct. 6 - 8
Lee Greenwood
Thu. - Sat. 9 P.M. - 2:30 A.M. 9 P.M.
FRI., nOv. 11 •
Trigger Proof
Oct. 12 - 15 • Wed. 9 P.M. - 1 A.M.
Thu. - Sat. 9 P.M. - 2:30 A.M.
______________________
Job #: GS-12793
Client: Gold Strike
Title: Oct. Combo Ent Ad
Publication: Memphis Flyer
Millennium Theatre
Color: 4/c
Trim: 9.35 x 12.4
24 95
I’m Melody, your Ambassador of Fun. Chat with
$
• Email blast
Bleed: 0
______________________
Date: 9/22/11
(plus tax)
me for inside access to everything Gold Strike.
facebook.com/GoldStrikeTunica
twitter.com/GSTunica
• Direct mail
SAT., nOv. 26 • 8 P.M.
Millennium Theatre
29
95
$
| For tickets, call 888.747.7711 or visit goldstrike.com
(plus tax)
• Winning. graphic
Web
here
It happens
.
Tickets based on availability. Schedule subject to change. ©2011 MGM Resorts International.™ All rights reserved. Gambling problem? Call 1.888.777.9696
EnTERTAInMEnT
• Print ads
GS-12793_9.35x12.4_Oct_Memphis_ComboAd.indd 1
Gabby Johnson
Oct. 6 - 8
Thu. - Sat. 9 P.M. - 2:30 A.M.
9/22/11 2:34 PM
Trigger Proof
Oct. 12 - 15 • Wed. 9 P.M. - 1 A.M.
Thu. - Sat. 9 P.M. - 2:30 A.M.
I’m Melody, your Ambassador of Fun. Chat with
me for inside access to everything Gold Strike.
facebook.com/GoldStrikeTunica
twitter.com/GSTunica
| For tickets, call 888.747.7711 or visit goldstrike.com
Winning. It happens here.
Tickets based on availability. Schedule subject to change. ©2011 MGM Resorts International.™ All rights reserved. Gambling problem? Call 1.888.777.9696
GS-12793_9.35x12.4_Oct_Memphis_ComboAd.indd 1
9/22/11 2:34 PM
MASTERMINDS
19. // GET THEM TALKING
• Get them involved
We’re giving our fans the power ... Check out our slot poll and let
us know which game you would like to see! - 2 minutes ago
MASTERMINDS
20. // GET THEM TALKING
• Get them involved
MASTERMINDS
21. // GET THEM TALKING
• Get them involved
MASTERMINDS
34. // ADVERTISING
–
COST OF SOCIAL MEDIA VS. OTHER MEDIUMS
TV • Radio • Interactive
Medium
CPM
CPC
:30 TV
$9
—
:60 Radio
$11
—
Traditional Online
$2.50
$3.70
Facebook Ads
$0.57
$1.08
MASTERMINDS
39. // TARGETING
• Location, Language, Education and Work
• Age, Gender, Birthday and Relationship Status
• Likes and Interests
• Friends of Connections
• Connections
MASTERMINDS