The document is a marketing brochure for Iduis intelliAds, an advertising platform created by Iduis Emerging Media. It summarizes Iduis intelliAds as using data, video storytelling techniques, and a unified platform to engage audiences and deliver targeted ads. The platform aims to connect brands with interested consumers in a compelling way given shortening attention spans. Client testimonials praise the product's results and Iduis' services.
Final file_The Most Promising Content And Production service provider_compres...
IntelliAdsBro
1. Videos by MindShake Productions, an Iduis Division.
Iduis Emerging Media
Orlando. Los Angeles. Las Vegas
www.iduis.com
Arnold Toro
(561) 235-8852
a.toro@iduis.com
Iduis. A Global Advertising & Technology Firm.
THIS DOCUMENT AND THE INFORMATION CONTAINED IS CONFIDENTIAL AND FOR THE SOLE PURPOSE OF PRESEINTING IDUIS INTELLIADSM
,
AND MAY NOT BE DISCLOSED TO ANY PARTY OR USED FOR ANY OTHER PURPOSE WITHOUT THE EXPRESS WRITTEN PERMISSION OF IDUIS
EMERGING MEDIA. CONTACT US AT INTELLIADS@IDUIS.COM
Iduis intelliAds
TM
Intelligent Adverts.
Rethink Digital
2. ADVANCED
TARGETING PERSUASIVE
ENGAGING
Innovative Adverts
& Emerging Media
The world of advertising and communications has changed
dramatically and Iduis intellAds™
is leading that change.
Attracting audience’s attention and engagement is more difficult now
than it has ever been. It’s no longer enough to bombard our
way into culture, we must become part of it.
3. The Product
About Iduis intelliAdsTM
As consumers shift, skip and block ads; unplug from television; and fragment
their attention across multiple devices, channels and times; brands have to
develop groundbreaking communication methods to respond.
Iduis intelliAds™
is a customer acquisition engine intelligent enough to decipher
interested buyers & using storytelling techniques powerful enough to engage
and persuade them to take action and spread the word.
Iduis intelliAds™ delivers pre-qualified prospects
to businesses in real time as well as attracting
buyers that are enthusiastically looking for the
products and services you offer.
By using a combination of strategy, high quality
data, a highly rich media video & landing page,
and presenting effectively your business’ value
proposition, we’ve been able to deliver real-time
leads, engage and persuade prospects to buy or
provide their contact information to our clients
for further communication.
Introduction
Why is Iduis intelliAds™ different?
Iduis intelliAds™ combines powerful insights,
technology and our team’s smart storytelling
techniques enabling us to deliver remarkable,
engaging and memorable messages that connect
and awe your audience creating long-lasting
connections.
With so much noise, little attention span, and
in a very demanding world, how do you engage
your audience seeking your products or services
and make that first connection lasting and
memorable?
The average attention span of an adult is 8 seconds
The average attention span in 2000 12 seconds
The average attention span of a gold fish is 9 seconds
Internet Browsing Statistics (Taken from 59,573 page views)
Percent of page views that last less than 4 seconds 17 %
Percent of page views that lasted more than 10 minutes 4 %
Percent of words read on web pages with 111 words or less 49 %
Percent of words read on an average (593 words) web page 28 %
Attention Span Statistics
Source: National Center for Biotechnology
Information, U.S. NLM.
What’s Included?
• Research, strategy & planning from experts
• Cutting edge customer intelligence study
• Unified advert delivery platform
• Cross Platform Video Animation Production
• Easy to review in-depth monthly reports
• Funded Search Adverts. (Multi-channel optional)
4. INTELLIGENCE ENGINE
Smarter advertising
decisions aren’t made
by chance. We use math
and science to harness
audience’s value.
AUDIENCE ENGINE
Truly understand your
audienceso to extract
maximum value from
every consumer
impression.
UNIFIED PLATFORM
Our platform makes
advertising smarter by
connecting the dots in
the converging
media world.
Storytelling
A picture is worth a thousand words...
A 30 second video is priceless.
The team at Iduis are experts distilling
brands into stories that influence behaviors.
They create meaningful narratives for people
to connect and love your brand...
Why Storytelling?
Storytelling beats good selling.
• Capture the attention of the audience
• Motivate individuals and groups to take action
• Build trust and rapport
• Make data and facts interesting, and relevant
• Infuse information with “stickiness” to improve
retention.
• Transform beliefs and change minds
Why Video?
Videos are a great way to truly connect with your
audience.They inspire and move people. We share
them with family, friends and social media, and
talk about them for a while.
With the right message, tone, and after
understand the target audience, we
can deliver with videos unforgettable experiences.
One of the best parts of video adverts is users
can interact with them.
66% of visitors who click on a 30-second video
banner watch it until the end.
81% of visitors that landed in a basic landing page
clicked back in less than 10 seconds.
5. IntelliAds™ promotes connected experiences
and operational efficiencies. Based on one
management and one network, IntelliAds™
delivers a unified and simplified intelligent
platform.
At Iduis, no only we offer unique products and services,
but also partner with world leading networks, enabling
us to focus on what it matters most, deliver results to
our clients.
IntelliAds™ Partner Alliance
The IntelliAds™ Partner Alliance (IPA), includes
best-in breed providers across rich media, video,
search engine management (SEM), site analytics,
campaign management, and demand side
platforms (DSPs).
Iduis simplifies working with partner solutions
by automating the system set-up as much as
possible. And the IPA integration makes tracking
and analytics between systems effortless.
Who Partners with Us?
Hundreds of leading technology companies,
marketing services agencies, video producers,
consultants and resellers from around the
world work with Iduis to deliver proven and
trusted solutions and services to a wide range
of customers.
To mention a few:
MidShakeP Accuen Adblade
ADColony AdTech Aol Ad
Adap. TV Glam RicjRelevance
videoplaza MediaMind AudienceS
YuMe HiroMedia Batanga
DoubleClick SpotXchange TellApart
24/7 Media BrighRoll TribalFusion
FreeWheel Twin Tech Rubicon
SmartClip Transpera BurstMedia
ADoTube Vibrant BuySight
OpenX AdWizz Casale
TubeMogul AdJuggler SpecificM
Network
Platform & Partner Alliance
Consolidating multiple ad networks
and reporting capabilities.
6. Like what you see?
Speak with your Iduis Account Executive to learn more.
Results
Better Connections = Better Results
Consolidating multiple networks
and reporting capabilities.
Average High ROI
Average low ROI
Average low forecast 2015
Simply put, our process begins with insights, making
sure we have a true understanding of the consumer
journey, and all the potential barriers that need to be
overcome. And it continues throughout our planning
and execution, and on into the evaluation stage, creating
better connections between the data to drive deeper
understanding and allow us to continually refine and
improve what we do.
In this way we create work that influences consumer
behavior, changing attitudes and driving sales, delivering
solid business results for our clients.
52.3%
33.6%
23%
7. Clients
Happy & satisfied clients using IntelliAds™ and
our team as digital-marketing partners...
M George. CTO.
The work and results we’ve gotten are
amazing! We recommend IntelliAds &
the amazing storytelling techniques.
K Martin. VP Corp.
Iduis is not only great with their
products but now support our in-house
team with full range of services.
P Craib. CEO.
Iduis not only delivered more than
what we expected but more. Now they
became key partner.
V Lanore. M.D.
We were all stunned with the quick
results since project started. Instead of
90 days we got results in the first week.
D Carson. CMO.
After using Iduis’ product, our team
was very satisfied and retained Iduis for
creative and digital efforts.
M Paige. CMO
IntelliAds provides a nice balance
between aesthetics and tech. We used
the creative in YouTube & local TV.
8. The future of advertising will
never be the same
and we are
changing that!
CROSS-PLATFORM
Creatve planned and
developed for Mac, PCs,
Mobile Devices and
Television
SEAMLESS CREATIVE
Video and assets in
multiple formatsto fit
all media channels
LOCAL & GLOBAL
ROBUST REPORTING
ENGAGING STORY
TECHNIQUES
UNPARALLELED
BENEFITS
9. Iduis Emerging Media
A little background
information about us
Our team provides the
business know-how, technical
competence and imagination
to create new ways of
improving long-term brand
connections and growth.
Our ability to integrate the creative mindset
of an agency with robust consulting and
technology implementation skills has
enabled us to build a strong reputation in
global design and build and commerce, and
has helped drive our recent growth.
Traditional, New & Emerging Media
We work across all traditional, new and
emerging media. Everything from TV to
Digital, Print to Content, Out of Home to
Mobile and Display Adverts to Search.
We innovate, create, measure...
We deliver results.
At the heart of everything we do is the
desire to build better connections by
implementing our effective storytelling
techniques that create unforgettable
experiences, captivate your audience
and strengthen our clients’ brand.
We are: storytellers, producers, artists,
designers, musicians, filmmakers,
social media gurus, thinkers, strategists,
marketers. In other words, people who
love to make things happen...
10. We develop strategies that successfully connect
brands with their audience by focusing on
identifying key elements such as data, trends
and consumers’ patterns. We combine the right
mix of disciplines and tech to ensure projects
are successful.
We help clients develop or bring their brands
to life by using methods such as stories that
engage, captivate and make them memorable.
We develop and nurture brands to constantily
evolve and connect with their audiences on a
personal level.
We help progressive companies to rapidly
identify, plan, develop and deploy robust digital
solutions including web, mobile applications,
eCommerce and digital StoryMKTG, giving them
a competitive edge and with measurable results.
Strategy
—
Branding
—
Digital
—
Capabilities
Our Services At-a-Glance
Wether is online, mobile or TV or Radio, we plan
and implement effective advertising based on
knowledge, data and analytics eliminating the
guesswork. Ads that build awareness, stories
that enhance engagement plus encourage
audience action.
We work with clients not only to create effective
digital, but also distribute them as well. Our
team develops strategies for campaigns and
works with media owners to negotiate, buy
media and enhance partnerships with media
owners.
We help clients to harness the power of
disruptive and high-involvement innovations
so they achieve more with less and provide
breakthrough competitive advantages. To
mention few, social, immersive, and a few other
without definition yet.
Advertising
—
Distribution
—
Disruptive
—