Personal Branding 2.0 - Restaurant Show Middle East
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Presentation following the lecture delivered at Restaurant Show Middle East, Dubai, April 15th, 2018 How to enhance your employability skills? – Personal branding 2.0 In the contemporary world, competences and skills are just the prerequisites for the employment: nowadays, much more is required to get the proper job. How to make your talent visible to the employers? How to get recognition, communicate the values and advantages, and become a brand within the professional community? What differentiates the good ones from the best ones in business? All these questions have clear answers. However, not all the people are aware that personal branding is vital for achieving high employability and market desirability.
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Personal Branding 2.0 - Restaurant Show Middle East
- 1. www.spjain.org PERSONAL BRANDING 2.0 HOW TO ENHANCE YOUR EMPLOYABILITY SKILLS? MARKO SELAKOVIĆ Senior Manager – Institutional Development S P Jain School of Global Management VP IABC GCC Chapter
- 3. www.spjain.org WHAT IS IDENTITY? Identity is WHO AND WHAT WE REALLY ARE
- 5. www.spjain.org WHAT IS IMAGE? Image is HOW THE OTHERS PERCEIVE US
- 6. www.spjain.org WHAT DO WE WANT?
- 7. www.spjain.org CAN A HUMAN BE A BRAND? YES INDEED!
- 8. www.spjain.org NO-NAME AND NO-FACE CANDIDATE Do your best to avoid this
- 10. www.spjain.org HOW TO GET NOTICED IN THE DIGITAL WORLD? - Be different in demonstrating your skills - Disrupt - Make your knowledge and work visible - Maintain personal reputation - Develop your skills every day
- 11. www.spjain.org IDENTITY NOWADAYS A COMBINATION OF ONLINE AND REAL-LIFE IDENTITIES ONLINE IDENTITY REAL-LIFE IDENTITY +
- 12. www.spjain.org HOW TO GET NOTICED IN THE DIGITAL WORLD?
- 13. www.spjain.org KEEP IN MIND TO BE R I C H RELEVANT INTERESTING COMPETENT HIGHLY ENGAGING 1 2 43
- 14. www.spjain.org SHOULD YOU HIRE THEM?
- 15. www.spjain.org DO NOT PRETEND YOU ARE SOMETHING DIFFERENT THAN YOU REALLY ARE. JUST GIVE TO THE WORLD THE BEST POSSIBLE VERSION OF YOURSELF. AND CHOOSE YOUR BATTLES. marko.selakovic@spjain.org
Hinweis der Redaktion
- Learning Outcomes of the new postgraduate curriculum: Understand business issues and acquire disciplinary/inter-disciplinary skills Develop effective solutions by thinking out of the box Make sound decisions and solve complex business problems Learn to think critically and reason analytically Attain professional written and verbal communication skills