2014 summer school program information detail and registration
1. Document non contractual
INTERNATIONAL SUMMER
SCHOOLS 2014 IN MARSEILLE
Earn school credits in the south of France
Add a Euro-Mediterranean perspective to your business studies.
Experience the beauty of the Provence region of France.
Participate in an intense cultural experience.
Create an international network of friends.
SPORT & EVENT MANAGEMENT
June 16 – July 03, 2014
Application deadline: March 30
SUSTAINABLE DEVELOPMENT & SOCIAL RESPONSIBILITY
June 23 – July 17, 2014
Application deadline: March 30
CROSS CULTURAL NEGOTIATION
June 30 – July 24, 2014
Application deadline: March 30
2. Document non contractual
&SPORT
EVENT MANAGEMENT
June 16 – July 03, 2014
Application deadline: March 30
Quick facts about the programme*:
- Courses:
Strategic Management & Advance Marketing for Sports Organizations / 5 ECTS
Sport Consulting & Media-Marketing Strategy / 5 ECTS
- Credits: 10 ECTS includes 48 contact hours + 12 hours of workshop about sport
activities and events
This course is designed to include the unique aspects of the sport product, the sport consumer
market, and the sport organization perspective including Entertainment experience. Course
content will include an international perspective with a focus on sports marketing, delving into
areas such as branding, segmentation issues, sponsorship activations, ticketing and reputation
management. Course highlights include a case-based teaching method and a very interactive
setting, including site visits and guest speakers.
Last year, sport activities included**:
Tour de France, Stage arrival in Marseille with athletes and cycling teams - Live Case
study
A sailing cruise on a luxurious maxi catamaran in the Calanques of
Marseille/Cassis
Scuba Diving at Riou Island: Scuba dive in one of the most scenic areas of the
protected islands of Marseille.
Olympique of Marseille Stadium Visit: Entertainment Centre of one of the most
famous football clubs of Europe.
ORECA Circuit Ricard Visit: one of the leading players in auto sport for more than 35
years and Toyota Team for 24 hours of Le Mans (future Formula 1 Grand Prix).
**example of sport event and activities
*Please note that this programme requires a minimum of 12 participants
Deadline for nominations for this programme is February 15
3. Document non contractual
&SUSTAINABLE DEVELOPMENT
SOCIAL RESPONSIBILITY
June 23 – July 17, 2014
Application deadline: March 30
Quick facts about the programme:
- Courses:
Sustainable Development & Social Responsibility/ 5 ECTS
International Mediterranean Business Management/ 5 ECTS
- Credits: Each course (5 ECTS) includes 30 contact hours
Possibility to obtain an additional 5 ECTS optional French Language course
Sustainable Development & Social Responsibility
This course deals with environmental economics and management, and corporate social
responsibility. It gives an introduction to the main concept of sustainable development,
at the micro and macro levels, and with a particular focus on environmental issues.
Sustainability is therefore approached from the perspective of society at large,
organizations and firms, and individuals and consumers. The main purpose of this
course is nonetheless to familiarize students with corporate environmental
management and strategies, taking into account complex and contextual realities.
The course emphasis is on:
- macro and micro-level perspectives on sustainability
- the organization and its stakeholders in the frame of CSR
- the motivations of firms to implement environmental policies
- the tools and strategies to design and implement corporate environmental policies
- the relation between economic and environmental performances at the micro level
International Mediterranean Business Management
This course has a dominant managerial theme with 3 interrelated purposes:
- to prepare the student to successfully manage international business activities, with a
thorough familiarization with the techniques, concepts and perspectives which are
necessary.
- the second purpose relates to the belief that, in today's world everyone is directly
influenced by internationalization. This influence can be subtle as shopping for
consumer products or as obvious as encountering tariff barriers when attempting to
move goods from one country to another.
- the third purpose is to become familiar with these management and international
business principles manifest in the Mediterranean region beginning with the port city
of Marseille, France and expanding to the entire region.
Such an understanding should enhance the effectiveness and quality of life of every
student in their future and/or current role as consumer, international traveler, domestic
business manager or staff person, or non business professional.
4. Document non contractual
CROSS CULTURAL NEGOTIATION
June 30 – July 24, 2014
Application deadline: March 30
Quick facts about the programme:
- Courses:
Cross Cultural Negotiation/5 ECTS
Principles of Financial Management/5 ECTS
- Credits: Each course (5 ECTS) includes 20 contact hours + 10 hours of workshop
about corporate and social visits
Possibility to obtain an additional 5 ECTS optional French Language course
Cross Cultural Negotiation
This undergraduate programme combines two essentials of every global business manager:
knowledge of introduction to finance and an understanding of cross cultural negotiation
practices.
Students will delve into the nature of negotiation and its various facets (personal styles,
preparation, strategies, power, and negotiation games), and develop an ability to analyze cross-
cultural negotiations and increase their skills as a global business negotiator.
Principles of Financial Management *
This course provides an introduction to the finance function of a business enterprise and
to the analytical techniques used in making investment and financing decision.
The primary objective of this course is to provide to the student a basic understanding of
finance and financial management. This primary objective will be supported with
examinations of relevant topics in contemporary finance. These will include an
appreciation of financial terms and the interplay between the capital markets, financial
managers and financial institutions. At the core of this basic understanding is
knowledge of the tools used by financial managers in their decision-making. With
regular reference to current issues in personal, business and international finance, these
tools and terms will be introduced and examined.
*Course taught in 2013 summer. 2014 business class wil be available later
5. Document non contractual
REGISTRATION AND FEES
A) Free mover students :
….Full price per programme
Sport & Event Management ~ 3-week programme…………………………………………1850€*
Sustainable Development & Social Responsibility ~ 4-week programme ………2150€*
Cross Cultural Negotiation ~ 4-week programme ……………………………………… 2150€*
*includes the 300€ non-refundable registration fee which is required for confirming application
….Conditions for special reduction
1) Early-bird fee if wiring tuition before/on March 08: 15% reduction on tuition fee*
2) Special rates according to number of students*
Number of participants % Reduction
5-10 -10%
10-20 -15%
More than 20 -20%
*Reduction are non accumulative
B) Partner Institutions:
1) Special rate for students from partner institutions with no Summer Exchange
agreement : The Above mentioned prices less 15%*
2) Students NOMINATED as summer exchange students by qualifying partners in the
framework of an exchange agreement between both institutions, they will not be
charged tuition fee for Summer Programme.
HOW TO APPLY ? : Apply online by March 30
We apologize , Website 2014 non available yet, nevertheless the link for registration is already
opened at :
http://www.euromed-management.com/en/summer-programmes/tuiton-fees-admission
For any question please do not hesitate to contact us at Summer@kedgebs.com
Tuition Fee includes
•Classes
•Transfer of Credits
•Welcome days including welcome lunch
and welcome dinner
•Awarding certificates ceremony included in
farewell cocktail
•Corporate and cultural visits
•Sport activities
That does not include
•Accommodation (which is pre booked in
two residences in the center of Marseille
with very negotiated prices)
•Food (except meals included in the
programme)
•Public transportation card
•Flight and personal expenses
6. Document non contractual
APPLY BY MARCH 30
J O I N U S
Tim Burkhead
from the University of Mississippi ~ U.S.A.
2011 Summer School
“That was one of the most memorable experiences of my life.
I knew it was my last chance to study abroad,” he said. “My girlfriend at the time and her
roommate were headed to Greece and with a little encouragement from them, it took me one week
to find a place to go, a program to attend and a trip time-frame. Honestly, this was one of the best
decisions of my life. I’ve been places in my short 23 years, but studying abroad is a little different.
Not only does it prepare you for a career, studying abroad prepares you for the world. I know
that’s cheesy, but it’s absolutely true.”
Sharlene MIK
From the Victoria University ~ Australia
2012 Summer School
“I am incredibly satisfied with the EuroMed Summer School Programme! What an incredible
experience, from education to new friends. While studying at this prestigious University, meeting
with highly regarded Professors, I also experienced french culture!
If I'd stayed home, I would have missed out on the most incredible part of life thus far.”
Lahna HARPER
From the University of North Carolina, Wilmington~ U.S.A.
2013 Summer School
“The timing of every special event, the process, the transportation, the lunches/dinners and every
little piece that went into making each day one of the best days of our lives :) It is a true privilege
to have been a student at Kedge, and a member of the summer study abroad in Marseille. My
perception of the world has been enlightened and enriched in so many ways. Beauty defines itself in
a more elaborate form, with visions unimaginable. I have seen culture I could only dream of, I
have tasted food I will never forget, I have stepped foot in castles, looked up at cliffs 50 X my size,
and tasted the salty Mediterranean. I have breathed the French air and felt the atmosphere all
around me. In the end, I have been left with a kaleidoscope of experiences I will be forever grateful
for.”
For any question please do not hesitate to contact us at Summer@kedgebs.com