2. Do You Know Where Your
Target Audience Is?
61% of global Internet users
research products online.
(Interconnected World: Shopping and Personal
Finance, 2012)
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3. How Well Do You Know
Your Competition?
“In business, the competition will
bite you if you keep running, if you
stand still, they will swallow you.”
– Victor Kiam
2
4. Are You Ahead Of The Technology Curve?
Tablet sales will top 760 million worldwide by 2016.
(Forrester Research)
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Image Credit: James Thew | Copyright (c) 123RF Limited
5. What's Your Customer’s
Biggest Pain Point?
4
“The purpose of a business
is to create a customer.”
– Peter Drucker
Image Credit: Danil Chepko | Copyright (c) 123RF Limited
6. Is Your Strategy Aligned With The Marketplace?
Only 10%-20% of new products and services succeed.
(Copernicus Marketing Consulting and Research)
5
7. How Robust Is Your
Market Analysis?
“Don’t be trapped by dogma —
which is living with the results of
other people’s thinking.”
– Steve Jobs
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8. If You’re Planning To:
• Launch a new product
• Expand your business
• Enter a new market
9. We Can Help You...
Contact us at Profound or at 1.800.298.5699 to find out how.
10. Profound is a service that offers market
intelligence to help you make informed
business decisions.
12. To learn more about Profound, Contact us
for a Free Market Research Consultation.
We can help tailor a solution that
suits your unique business needs.