Market Research Reports, Inc. has announced the addition of “Italy: Mobile Broadband Drives Telecom Market Growth as MandA Activity Intensifies” research report to their offering. See more at- http://mrr.cm/Zuv

1. Category : Telecom
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2. Introduction to Report
 Launch Date: September 17, 2014
 Number of Pages: 30
 Geography Coverage: Italy
 Available Format: PDF
Price For Global User License: USD 990
Delivery Time: Within 24 Hours (During Working
Days)
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3. About the Report
This report provides an executive-level overview
of the telecommunications market in Italy today,
with detailed forecasts of key indicators up to
2019.
It delivers deep quantitative and qualitative insight
into Italy’s telecom market, analyzing key trends,
evaluating near-term opportunities and assessing
risk factors, based on proprietary data from
Publisher’s databases.
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4. Key Findings:
The mobile broadband segment, fuelled by the
adoption of data-centric devices such as Smart
phones and tablets, is the most important driver
for growth in Italy’s telecommunications market.
The consumer segment will for some time remain
affected by negative macroeconomic conditions,
currently manifested in a deflationary trend.
The segment is also suffering from the near-nonexistence
of a triple-play market, given the
lack of IPTV offerings and the dominance in pay-
TV of DTH player Sky, which lacks a broadband
play. Even so, 3G+ and 4G represent huge
opportunities for mobile operators, as non-messaging
data services will continue to grow
steadily in through 2019.
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5. Key Findings Continues…
Given the challenges faced by the fixed and
multiplay consumer segments, the enterprise
market is becoming a strategic priority for
operators.
In fixed broadband, in spite of the growth in
FTTH/B, Italian operators are focusing on
extending the life of DSL by rolling out
VDSL2/FTTC technologies.
This means that the deployment of vectoring and
the advancement of G.fast standards for the
provision of superfast broadband over DSL are
especially important for the development of NGA
in the country.
Telecom Italia, for example, will continue to invest
in upgrading its broadband network to FTTC.
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6. It provides in-depth analysis:
Italy in a regional context: a comparative review
of market size and trends with that of other
countries in the region.
Economic, demographic and political context in
Italy.
The regulatory environment and trends: a review
of the regulatory setting and agenda for the next
18-24 months as well as relevant developments
pertaining to spectrum licensing, national
broadband plans, number portability and more.
A demand profile: analysis as well as forecasts
and historical figures of service revenue from
fixed telephony (including VoIP), broadband,
mobile voice and data, and pay-TV markets.
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7. Reasons to Buy:
This Country Intelligence Report helps executives
build proactive, profitable growth strategies by
offering comprehensive, relevant analysis of
Italy’s communications market.
The analysis is based on insights directly from
the local market players.
The report offers a wealth of data on the telecom
markets, with the mobile and fixed segments
examined in detail.
The competitive landscape and the major players
are given extra attention, enabling local players or
prospective market entrants to gain the insight
they need.
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8. Reasons to Buy: Continues…
The broad but detailed perspective will help
operators, equipment vendors and other telecom
industry players to succeed in the challenging
telecommunications market in Italy.
The report is designed for an executive-level
audience, boasting presentation quality that
allows it to be turned into presentable material
immediately.
The report concludes with an exploration of the
opportunities available in the Italy market to
operators, vendors and investors.
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9. Report Coverage
1. Executive summary
2. Market and competitor overview
3. Regional context
4. Economic, demographic and political context
5. Demand profile
6. Competitive landscape
7. Major market players
8. Mobile services
9. Fixed services
10.Identifying opportunities
For more details regarding Report coverage see the last slide
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10. Company Coverage: (Partial List)
1. Telecom Italia
2. Vodafone
3. Wind Telecomunicazioni
4. 3 Italia
5. Fastweb
6. Swisscom
7. VimpelCom
8. Hutchison Whampoa
9. Telefónica
10.Poste Mobile
For more details regarding Report coverage see the last slide
All logos and Images mentioned on this slide belong to their respective owners.
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12. How To Buy This Report?
Visit following URL to see Table of Content and
purchase this publication:
http://mrr.cm/Zuv
About Market Research Reports, Inc.
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