Market Research Reports, Inc. has announced the addition of “Consumer Attitudes and Online Retail Dynamics in China, 2013-2018” research report to their offering. See more at- http://mrr.cm/ZPW

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Category : Consumer & Retail
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Introduction to Report
 Launch Date: June 30, 2014
 Number of Pages: 91
 Geography Coverage: China
 Available Format: PDF
Price For Single User License: USD 1,450
Price For Site License: USD 2,900
Price For Global User License: USD 4,350
Delivery Time: Within 24 Hours (During Working Days)

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About the Report
Consumer Attitudes and Online Retail
Development in China, 2013-2018 report
provides the magnitude, growth, share, and
dynamics of the online retail market in China.
It provides data for historic and forecast online
retail sales, and also includes the business
environment and country risk related to China's
online retail environment.
In addition, it analyses the key consumer trends
influencing the Chinese online retail industry.

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Key Findings:
Online retailers will continue to be largely benefitted by
growing online sales in the holiday season and online shopping
day's such as Singles' Day celebrated every year on November
11.
The channel is forecast to register retail sales of CNY1,809.6
billion in 2018 and increase its contribution to 5% of total
Chinese retail sales compared to 1.6% in 2013.
Social media has a significant impact on the purchasing decision
of Chinese consumers, with the majority of consumers
consulting social media and customers' reviews before making a
purchasing decision.
Omni channel retailing is gaining ground among major offline
retailers, as big offline retailers in China integrating their offline
and online retail strategies
Sales in the electrical and electronics category are forecast to
grow the fastest over the online channel, followed by apparel,
accessories, luggage and leather goods

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Reasons to Buy:
Detailed category coverage is provided, covering 26
products, across nine product groups that include:
Apparel, Accessories, Luggage and Leather Goods, Book,
News and Stationery, Electricals and Electronics, Food and
Grocery, Health and Beauty, Furniture and Floor
Coverings, Home and Garden Products, Music, Video and
Entertainment Software, and Sports and Leisure
Equipment
Understand the consumer behavior and online trends in
China
Understand which products will be the major winners
and losers in the online arena in the coming years
Learn from best practice approaches outlined in the case
studies of leading online retailers

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Report Coverage
1. Introduction
2. Market at a glance
3. Consumer Insight: Online Shopping Attitudes
and Behaviors
4. Online Channel Dynamics
5. Case Studies: Leading Online Retailers in
China
6. Appendix
For more details regarding Report coverage see the last slide
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Company Coverage:
1. JD.com
2. Tmall (Alibaba Inc.)
3. Dangdang Inc.
4. Carrefour China
5. Vancl China
For more details regarding Report coverage see the last slide
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Custom Research:
 Are you an industry professional, entrepreneur,
venture capitalist, investors and organization, then let
us know your specific research requirements. Our goal
is to cater to your requirements be it for a custom
market research project, syndicated research report on
a specific market or industry sector, newsletter creation,
case study development or anything else related to
marketing research.
For Any Customization Related query Visit IdeaCenter @
http://www.marketresearchreports.com/idea-center

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How To Buy This Report?
Visit following URL to see Table of Content and
purchase this publication:
http://mrr.cm/ZPW
About Market Research Reports, Inc.
Market Research Reports provides a customized set
of reports from reputed Publishers, built on the
intelligence available within organizations and
leverages on our motto of “Intelligence Redefined”.
Contact : Amitava Sen
Email : info@marketresearchreports.com
Phone: +1 302-703-7787 (USA) +91-8762746600 (India)