Presenting with impact
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Everything you can learn from a professional voice coach that will enable you to transform your presentation style so you are able influence audiences based on your evidence. Based on a chapter from The Research Impact Handbook. More at: www.fasttrackimpact.com/resources
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Presenting with impact
- 2. Presenting with impact Becoming an influential communicator
- 3. 1. Purpose 2. What will the audience get: tangible benefits 3. Why are these benefits important to them? 4. Who are you and why should they listen to you? 5. What’s coming next 1. Have purpose
- 4. The best speakers empathise with their audiences, and their audiences identify with them How can you empathise and connect with an audience? 2. Connect
- 5. Know your audience If you don’t, start off getting to know them What concerns and motivates them most? The power of stories Stories with impact are personal, unexpected, visual, visceral Ask “you-focused” questions, for example: What would you do if… Use your body language: Open & approachable; positive & energised Your audience will mirror you emotionally 2. Connect
- 6. Authoritative ≠ intimidating Posture: be aware of your feet Start/end at “home” position and use different stage positions for different points Use emphasis to make every word and sentence count: Slow down and spell out key points Use volume Vary intonation Pause/silence 3. Be authoritative and passionate
- 7. Identify one, memorable key message Repeat it in different ways, coming at it from different angles to communicate your secondary messages People will forget the detail, so use the detail to build and convey your key message Use stories, images and metaphors to make your message stick 4. Keep it simple
- 8. Practice and practice again Record yourself, get feedback, identify bad habits and practice breaking them Speaking too fast, pacing, verbal fillers Use your visual aids to add impact to your message, not as your notes 5. Polish
- 9. Ella aged 2 wearing mum’s shoes Ella aged 22 Put yourself in their shoes: have purpose, connect, be authoritative & passionate, keep it simple, and polish your shoes regularly
- 12. Get a reply from Mark to any query within 1 week: send via Madie (pa@fasttrackimpact.com) www.fasttrackimpact.com @fasttrackimpact
Hinweis der Redaktion
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- ----- Substantial value can be derived for many stakeholders after projects have been completed, through on-going communication and interpretation of findings. Where possible, ‘legacy arrangements’ can support continued engagement between researchers and research users, to extract and augment value from the previous research through interpretation activities and supplementary analysis. It can help if the time-scale over which engagement needs to be sustained is considered from the outset. For example, if a project plans to develop a network that will have the potential to work together beyond the time-frame of the initial project, it will be necessary to forge collaborations with organisations who share this goal, but who can also fund or administer such a network long after the project has ended.
- and when you design remember to keep PUV in mind. Social media campaigns should be Personal Create designs with a personal hook in mind – cultivate the feeling of personal relevance, Unexpected People like consuming then sharing new information through social media. Pique their curiosity and reframe the familiar. Visual Show, don’t tell. Photos, videos – synthesize your thoughts with quick visuals. Visceral Design your campaign to trigger the senses: sight, sound, etc. – tap into emotions