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A Marketing Plan for Pacific Legal Foundation   The Broadcast Group Presents
The Challenge ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Only One Organization can stop this juggernaut!
The Problem:  Money ,[object Object],[object Object],[object Object],[object Object]
The Solution:  Marketing! ,[object Object],[object Object],[object Object],[object Object]
The Plan ,[object Object],[object Object],[object Object],[object Object]
Executing The Plan ,[object Object],[object Object],Remember, This is only a Test
Sample Radio Commercial
Sample TV Commercial
Who’s Listening ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Who’s Watching? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Other Goodies. . . ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Test Results ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What happens if this test is a spectacular success? ,[object Object],[object Object],[object Object],[object Object]
What happens if we are only modestly successful? ,[object Object]

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